Macro and Industry Overview

Macro landscape in Indonesia – potential regions to capitalize on

60,000,000
DI Yogyakarta Kepulauan 100.0%
Bangka Belitung 90.0%
50,000,000 80.0%
Sumatera Barat
40,000,000 Jawa Tengah 70.0%
60.0%
30,000,000 50.0%
40.0%
20,000,000 30.0%
DKI Jakarta 20.0%
10,000,000
10.0%
- 0.0%
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• Some lower-populated regions Findings
Findings
possesses an abnormally high ratio
of adequate public healthcare • It might be more attractive to run promotions and events for teleconsulting in regions Potential course of action
centers, indicating their overall with a high population but a disproportionately low percentage of adequate public
Work with celebrams popular in the
healthcare infrastructure is up to par healthcare centers (Papua, Maluku, Papua Barat)
• Since teleconsulting isn’t bound by geographical limitations, some regions that lacks
targeted region to raise awareness about
• Inversely, despite having a large the availability of local doctors might be where teleconsulting fits in
teleconsultations
amount of population, some regions •Considering some of these regions such as Papua are in the 3T region, we should
has an abysmal amount of adequate design the promotions and events so it will be shown on select areas in the provinces-
public healthcare centers some metrics to gauge the number of obtainable market would be:
• The number of indihome/other ISP provider users
• The poverty rate of the region