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Lesson 13:: ICT Project Publication and Statistics

This document discusses monitoring website statistics on different platforms. It provides details on using WordPress and Facebook to track statistics including overview, likes, reach, visits, posts, people, and demographics. Key terms defined are reach, organic, paid, demographics, and insights. Charts are included showing sample data for categories over multiple series.

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Claudine
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141 views8 pages

Lesson 13:: ICT Project Publication and Statistics

This document discusses monitoring website statistics on different platforms. It provides details on using WordPress and Facebook to track statistics including overview, likes, reach, visits, posts, people, and demographics. Key terms defined are reach, organic, paid, demographics, and insights. Charts are included showing sample data for categories over multiple series.

Uploaded by

Claudine
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Lesson 13:

ICT Project
Publication and Statistics
Monitoring Site Statistics on
Different Platforms
There are plenty of ways to check the
statistics of your websites. Most of them
are free for you to use; some require a
premium account.
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Series 1 Series 2 Series 3
5
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Category 1 Category 2 Category 3 Category 4
1. WordPress
2. Facebook
A. Overview – contains the summary of
statistics about your page.
B. Likes – contains the statistics about the
trend of page likes
C. Reach – contains information about the
number of people who was
reached by your post.
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Series 1 Series 2 Series 3
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Category 1 Category 2 Category 3 Category 4
D. Visits – contains data of the number of times
your page tabs (like the Timeline) are
visited.
E. Posts – contains data showing when (day and
time) your site visitors visit your site.
F. People – contains statistics about your audiences
demographics (age, location, gender, language, and
country). It also includes demographics about the people
you have reached and engage with.
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Definition of terms on your Facebook
statistics:
 Reach: Organic - your posts seen through the
page’s wall, shares by users,
and the news feeds.
 Reach: Paid – your posts seen through paid ads
 Posts Clicks – number of clicks done to your
posts
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Category 1 Category 2 Category 3 Category 4
 Likes, Comments, and Shares
- actual interaction done by your
audience either through liking
the post, commenting on it, or
sharing it on their walls.

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Category 1 Category 2 Category 3 Category 4
Key Terms:
 Reach – the overall people or demographic
that saw a certain post
 Organic – reach obtain through sharing
without paying for advertisement.
 Paid – reach obtain through
advertisements
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Category 1 Category 2 Category 3 Category 4
 Demographics – the statistics which
includes (but not limited
to) your audience’s age,
location, gender,
language, and country
 Insights – contains the statistics of the
traffic of your Facebook page
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Series 1 Series 2 Series 3
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Category 1 Category 2 Category 3 Category 4

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