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    Lesson 1 - Introduction of MIL

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    Mr. Kalkyu
    This document provides an introduction to media and information literacy. It discusses key concepts such as communication, media literacy, information literacy, and technology literacy. The document outlines learning competencies around defining communication and media, identifying types of communication, and discussing elements of the communication process. It also explores how communication is affected by media and information and how media literacy, information literacy, and technology literacy are similar and different. The goal is to define media and information literacy and its basic components.

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    Lesson 1 - Introduction of MIL

    Uploaded by

    Mr. Kalkyu
    12 views28 pages
    This document provides an introduction to media and information literacy. It discusses key concepts such as communication, media literacy, information literacy, and technology literacy. The document outlines learning competencies around defining communication and media, identifying types of communication, and discussing elements of the communication process. It also explores how communication is affected by media and information and how media literacy, information literacy, and technology literacy are similar and different. The goal is to define media and information literacy and its basic components.

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    This document provides an introduction to media and information literacy. It discusses key concepts such as communication, media literacy, information literacy, and technology literacy. The document outlines learning competencies around defining communication and media, identifying types of communication, and discussing elements of the communication process. It also explores how communication is affected by media and information and how media literacy, information literacy, and technology literacy are similar and different. The goal is to define media and information literacy and its basic components.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    12 views28 pages

    Lesson 1 - Introduction of MIL

    Uploaded by

    Mr. Kalkyu
    This document provides an introduction to media and information literacy. It discusses key concepts such as communication, media literacy, information literacy, and technology literacy. The document outlines learning competencies around defining communication and media, identifying types of communication, and discussing elements of the communication process. It also explores how communication is affected by media and information and how media literacy, information literacy, and technology literacy are similar and different. The goal is to define media and information literacy and its basic components.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 28

    MEDIA AND INFORMATION LITERACY

    INTRODUCTION TO MEDIA AND


    INFORMATION LITERACY
    LEARNING COMPETENCIES:
    Learners will be able to:
     define communication and media;
     identify the two basic types of communication;
     discuss the elements of communication and
    communication models;
     describe how communication is affected by media
    and information;
     identify the similarities and differences of media
    literacy, information literacy, and technology literacy;
    and
     define Media and Information Literacy.
    QUESTIONS:

     What is communication?

     Why do we communicate?

     How do we communicate?
    WHAT IS COMMUNICATION?

    COMMUNICATION
    ─ The act or process of using words,
    sound, signs, or behaviors to
    express or exchange information or
    to express your ideas, thoughts,
    feelings, etc. to someone else.

    ─ The exchange of information and


    the expression of feeling that can
    result in understanding.
    TWO BASIC TYPES OF COMMUNICATIONS?

    VERBAL
    NON-VERBAL
    PROCESS OF COMMUNICATION

    LASSWELL’S COMMUNICATION MODEL (1948)


    PROCESS OF COMMUNICATION

    SHANNON-WEAVER’S COMMUNICATION MODEL (1948)


    QUESTIONS:

     Why is communication a
    process?
     What are the important
    elements of
    communications?
     How can we achieve an
    effective communication
    with other people?
    EIGHT (8) ELEMENTS
    that constitute the creation of a message.

    SOURCE DECODING

    ENCODING RECEIVER

    TRANSMITTING FEEDBACK

    CHANNELS NOISE INTERFERENCE

    SCOTT TUROW (2009)


    PICTURE ANALYSIS
    PICTURE ANALYSIS
    PICTURE ANALYSIS
    VIDEO PRESENTATION
    HOW IS COMMUNICATION AFFECTED BY
    MEDIA AND INFORMATION?
    QUESTIONS:

     How do you use Facebook as a tool or


    medium for communication?

     How did Facebook affect or change the


    way we communicate with other people?

     How did Facebook affect the quantity and


    quality of information available to people?
    Is it a good thing or bad thing?
    SOMETHING TO THINK ABOUT!

    “The speed of communications is wondrous to


    behold. It is also true that speed can multiply the
    distribution of information that we know to be
    untrue.”

    EDWARD R. MURROW
    TERMS TO UNDERSTAND

    MEDIA LITERACY
    - The ability to read, analyze, evaluate and produce communication in a
    variety of media forms.

    INFORMATION LITERACY
    - The ability to recognize when information is needed and to locate, evaluate,
    effectively use and communicate information in its various formats.

    TECHNOLOGY (DIGITAL) LITERACY


    - The ability to use digital technology, communication tools or networks to
    locate, evaluate, use, and create information.
    ACTIVITY

    MEDIA LITERACY

    TECHNOLOGY
    INFORMATION
    LITERACY
    LITERACY
    GUIDE QUESTIONS:

     What are the basic components of Media and


    Information Literacy?
     What is Media Literacy? Information Literacy?
    Digital Literacy?
     How are these literacies connected or related to each
    other?
    VIDEO PRESENTATION
    VIDEO PRESENTATION
    GUIDE QUESTIONS:

     What are the basic components of Media and


    Information Literacy?
     What is Media Literacy? Information Literacy?
    Digital Literacy?
     How are these literacies connected or related to each
    other?
    WHAT IS MEDIA AND
    INFORMATION LITERACY
    (MIL)?
    WHAT IS MEDIA AND
    INFORMATION LITERACY
    (MIL)?
    MEDIA AND INFORMATION LITERACY (MIL)
    Media and
    Information Literacy
    (MIL)
    refers to the essential competencies
    (knowledge, skills and attitude) that
    allow citizens to engage with media and
    other information providers effectively
    and develop critical thinking and life-
    long learning skills for socializing and
    becoming active citizens

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