Paytm

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TYPE OF BUSINESS:PRIVATE
* paytm is an indian e commerce payment system and
digital wallet company

*paytm is founded in AUGUST 2010 by


VIJAY SHEKAR SHARMA
*Its head quarters is located in NOIDA SEZ,UTTAR
PRADESH
*PAYTM serves areas of INDIA & CANADA
*The industry to which the PAYTM belongs was
INTERNET
PAYTM OFFERS
PAYTM
PAYTM MALL PAYMENTS
BANK
PRODUC
TS
PAYTM
PAYTM MONEY GAMEPIND
PAYTM OFFERS
SERVICES
ONLINE PAYMEN
DIGITAL
SHOPPIN T
WALLETS
G SYSTEMS
PAYTM IS AVAILABLE IN 10 INDIAN LANGUAGES
AND OFFERS

Mobile
Donations Challan
Recharge

Utility
Play &
Bill Events
Win
Payments

Travel Movies Shopping


FUNDING
* In 2007,Paytm’s parent one97 communications Ltd.
Got its first institutional investor, VENTURE
CAPITAL firm SAIF PARTNERS
*In march,2015 , paytm received its funding from
chinese e-commerce company Alibaba group based in
Hangzhou,china
ACQUISITIONS

In 2013,paytm acquired
plustxt
INVESTMENTS

IN 2015 invested 5 million dollar In 2016 invested in logistics


in auto rickshaw aggregator and startups LogiNext and
hyperlocal delivery firm jungoo XpressBees

INVESTMENTS

In 2017 invested in health care In 2018 it invested in cube26


start up
MARKETING
*In july 2015, one97 communications, the firm that
owns the brand paytm,acquired the title sponsorship
rights for indian domestic and international cricket
matches for a period of 4 years starting in AUGUST
2015
*PAYTM also acquired sponsorship rights of 8th
season of INDIAN PREMIER LEAGUE
PAYTM PAYMENTS BANK

*In August 2015,Paytm received


a license from RESERVE
BANK OF INDIA to launch a
PAYTM PAYMENTS BANK
which is a separate entity
HOLDING OF SHARES IN PAYTM PAYMENTS BANK

51% by Vijay Shekhar sharma

39% by one97 communications

10% by subsidiary of one97 & by


sharma
PAYTM MALL APP

*In february 2017,paytm


launched its paytm mall
app,which allows consumers to
shop from 1.4lakh registered
sellers.
*paytm mall is b2c model
inspired by model of china’s
largest retail platform TMALL.
PAYTM APP

*paytm app is available in google play store


and many users down load these app in their
respective android or windows devices
*In 2017 paytm became india’s first
payment app to cross of 100 million app
downloads
QR CODE
*As per company,over 7 million merchants across
india use QR code to accept payments directly into
their bank account

*many citizens avail this oppurtunity and


contributing their own share in MAKE IN INDIA
AWARDS
*Paytm has awarded with
STARTUP of the year award at
Forbes Leadership Awards 2016
EBS
*Electronic babking system is
very crucial for making country
digitalised
*paytm is the indias second
largest payment gateway
PAYTM BUSINESS MODEL

Web
portal
Listing
Mobile fee and
wallet convenie
nce fee

OTA
Payment
integration booking
s
REVENUE

*In Financial Year 2017


PAYTM Has earned a revenue
of 814 crores which is equal to
US $10million.
THANK YOU

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