Scribd
Upload
66 views9 pages

Unified Foundation For Business Analytics: Presented by

The document presents a unified foundation for business analytics proposed by Group 8. It discusses the increasing importance of business analytics and intelligence in practice. It provides a framework that identifies key building blocks for business analytics, including the heritage of analytics in business dating back to the 19th century. It also outlines some dimensions of analytics including domain, orientation, techniques. The core of business analytics is described as a movement, collection of practices, transformation process, and capability set. The discussion section debates various aspects of the proposed foundation.

Uploaded by

MaChAnZzz OFFICIAL
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
66 views9 pages

Unified Foundation For Business Analytics: Presented by

The document presents a unified foundation for business analytics proposed by Group 8. It discusses the increasing importance of business analytics and intelligence in practice. It provides a framework that identifies key building blocks for business analytics, including the heritage of analytics in business dating back to the 19th century. It also outlines some dimensions of analytics including domain, orientation, techniques. The core of business analytics is described as a movement, collection of practices, transformation process, and capability set. The discussion section debates various aspects of the proposed foundation.

Uploaded by

MaChAnZzz OFFICIAL
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 9

UNIFIED FOUNDATION FOR BUSINESS

ANALYTICS
PRESENTED BY
GROUP 8

AKASH BIJU AM.BU.P2MBA20008


ANJULEKSHMI G AM.BU.P2MBA20019
KAVYA S AM.BU.P2MBA20042
SARATH JEEV KUMAR A AM.BU.P2MBA20066
LIKHITA BHATTU AM.BU.P2MBA20030
MURALIKRISHNA H AM.BU.P2MBA20054
VISHNU V AM.BU.P2MBA20078
INTRODUCTION

● Analytics and business intelligence is of high priority and is increasingly adopted in practice
● BA foundation

1.Is a relatively unifying and inclusive characterization

2.Helps in understanding the nature , impacts and potential of business analytics.

3 .Provides a framework that identifies and links the building blocks for business analytics
THE BUSINESS ANALYTICS HERITAGE

● Analytics was used in business far from the 19th century initiated by Frederick
Taylor.
● Data operation in business activities like decision making.
● 1960- computers engaged in decision making.
● Big data, Data warehouse, cloud and other various softwares.
● 1970- Introduced decision support systems in computers.
● Data warehouses - basement of todays server world.
WHITHER BUSINESS ANALYTICS?

● Harry L watson : “Analytics is a hot topic…


● T Davenport : Predictions for analytics.
● Betser and Belanger : technology factors.
● Forrester : self service, social,scalable and real time analytics.
● Existence of BA.
● Creation of a fundamental and recognizing foundation.
SOME DIMENSIONS OF ANALYTICS
Domain
Subject fields in which aspects of analytics are being applied

Orientation

A direction of thought

Concerned with what analytics does


Predictive analytics ,Descriptive analytics, Prescriptive analytics

Thinking about analytics in terms of what is made by an analytics effort,SPED taxonomy


Situation,Predictions,Evaluations,Decisions

Thinking about analytics benefits in increasing the efficiency,PAIR model


Productivity,Agility, Innovation, and Reputation

Technique
The way in which an analytics task is performed.
THE CORE OF BUSINESS ANALYTICS

● Movement.
● Collection of Practices and Techniques.
● Transformation Process.
● Capability Set.
● Activity Type Set.
● Decisional Paradigm.
DISCUSSION

1. The evidence tweak

Data- Quantitative Evidence

Data is used in solving problems

Foundation designed must be interpreted in restrictive manner

2. Problem tweak

○ Deals with recognizing problem and solving it.


○ BAF- Richer and more detailed system of core prospective and consideration in BA.
○ BAF- capable of being sense making paradigm, evaluation paradigm, prediction paradigm.
3. Other Definitions
○ Develops general core characterization of business analytics
○ Problem recognition and solving occurs based on business situations
○ Definition doesn't exist
○ Key contributions- break narrow conception of analytics.

4. Practitioner fit
● Able to encompass multiple perspective of BA
● BAF applicable to many domains both within and outside business
● The actions are viewed through lens and unified foundation

5. Component Collapse
● Open to research
● BA capabilities include innovation and improvisation in building
culture
● Building transformation
● Lack of technologies has nothing to do with degree of company
CONCLUSION

● Contribution of business analytics


● Issues that are faced when business analytics practically work in the organization
● How to overcome these issues

You might also like