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Nature and Process of Communication

This document discusses the key elements and process of communication. It defines communication as the transfer of information between individuals to develop common understanding. The main elements of communication are the sender, receiver, message, channel, feedback, encoding, decoding, and noise. The communication process involves the sender encoding a message and transmitting it through a channel, the receiver decoding the message and providing feedback. Models of communication described include Berlo's model, Shannon and Weaver's model, and the transactional model.

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margilyn ramos
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31 views12 pages

Nature and Process of Communication

This document discusses the key elements and process of communication. It defines communication as the transfer of information between individuals to develop common understanding. The main elements of communication are the sender, receiver, message, channel, feedback, encoding, decoding, and noise. The communication process involves the sender encoding a message and transmitting it through a channel, the receiver decoding the message and providing feedback. Models of communication described include Berlo's model, Shannon and Weaver's model, and the transactional model.

Uploaded by

margilyn ramos
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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Nature and Process

of Communication
WHAT IS COMMUNICATION?
the transfer of information and common
understanding from one person to another.
Communication is derived from communis, a Latin
word which means to make something common or to
share.

- GEORGE BERNARD
SHAW
-Control
to comply with or control behavior

FUNCTIONS -Motivation
to encourage and motivate people
OF
COMMUNICATION -Information
to disseminate information

Emotional Expression
to express emotions and interact socially.
ELEMENTS OF
COMMUNICATION
Creative Commons Attribution (2012) and Lunenburg (2010).

SENDER RECEIVER
MESSAGE CHANNEL/MEDIUM
FEEDBACK ENCODING DECODING
NOISE
Elements of
Communication
1. Sender – the person who initiates the conversation and
creates a message
2. Receiver – the recipient of the information.
3. Message – the information created by the source or sender
4. Channel/ Medium – the carrier of messages. This is the way the
information travels between the sender and the receiver. This
can be face to face
Elements of
Communication
5. Feedback – the receiver’s response to the sender’s message
6. Encoding – the sender’s process of converting ideas into
understandable messages
7. Decoding – the process where the receiver interprets the
information into meaningful messages.
8. Noise – also called as interference, is anything that blocks the
communication process.
Figure 1: The communication process
The sender creates a message through the process of
encoding

The message is transmitted into a medium or a


channel

The receiver gets the information

The receiver decodes the information into meaningful messages

The receiver provides feedback


MODELS OF
COMMUNICATION
•Berlo’s Model of Communication
•Shannon and Weaver’s Model of Communication
•Transactional Model

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