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STARTUP

A startup is a newly established company that is initially in the development stage with high costs and limited revenue. Startups are characterized by innovation to gain a competitive advantage, a goal of rapid growth and expansion, high risk due to uncertainties, and flexibility to meet customer needs. There are different types of startups including small business startups, scalable startups, large company startups, social startups, and lifestyle startups. Investing in startups provides funding that is necessary for them to validate and commercialize new innovations, which helps create jobs, attract talent and investment, and bring new innovations to the market. Some successful Indian startups that have received large funding rounds include Ola Cabs, Zomato, Pay

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ANUSHKA SHARMA 20111307
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143 views9 pages

STARTUP

A startup is a newly established company that is initially in the development stage with high costs and limited revenue. Startups are characterized by innovation to gain a competitive advantage, a goal of rapid growth and expansion, high risk due to uncertainties, and flexibility to meet customer needs. There are different types of startups including small business startups, scalable startups, large company startups, social startups, and lifestyle startups. Investing in startups provides funding that is necessary for them to validate and commercialize new innovations, which helps create jobs, attract talent and investment, and bring new innovations to the market. Some successful Indian startups that have received large funding rounds include Ola Cabs, Zomato, Pay

Uploaded by

ANUSHKA SHARMA 20111307
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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STARTUP

WHAT IS STARTUP?

 A company that’s in the initial business stage of its operation


 Its founded by one or more entrepreneurs
 It generally starts with high costs and limited revenue
 Startups also have to consider where they will do business and their legal
structure
CHARACTERISTICS OF STARTUP

 Innovation - A business needs to have a differentiator competition in order to gain


competitive advantage in the market. Therefore, innovation plays an essential role in the
success of a startup.
 Growth- Company’s goal is to grow and expand rapidly
 Risk- Due to uncertainities they are considerd risk invesments with a high failure rate
 Flexibility- This business needs to be ready to tailor their product to meet customer
requirements
TYPES OF STARTUP

• SMALL BUSINESS STARTUPS


Eg- Salons, Grocery Stores, Bakeries etc.
• SCALABLE STARTUPS
Eg- Google, Uber, Facebook etc.
• LARGE COMPANY STARTUPS
Eg- Shopify, Wayfair etc.
• SOCIAL STARTUPS
Eg- Charitable Startups
• LIFESTYLE STARTUPS
Eg- Freelancers, web designers etc.
STARTUP INVESTING

It is the action of making an investment in an early-stage company.


• Necessity of funding
• Startup valuations
• Investing rounds
• Investing online
WHY STARTUPS?

Startups are ‘optimal’ vehicles to validate and bring new innovations to the market.
It creates most of new jobs
Attracts international talent as well as foreign direct investments

Thus, it brings new innovations with maximum drive and motivation.


SUCCESSFUL STARTUPS IN INDIA

• Ola Cabs (founded in: 2010, total funding: $3.8 Billion)


• Zomato (founded in: 2008, total funding: $776 Million)
• Paytm (founded in: 2010, total funding: $2.2 Billion)
• Vedantu (founded in: 2011, total funding: $21.6 Million)
• Nykaa (founded in: 2012, total funding: $108 Million)
THANK YOU

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