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2018 OTC Update: Jody Bautsch

The document provides details about Caterpillar's events at the 2018 Offshore Technology Conference (OTC) in Houston from April 30 to May 3. It lists the schedule including a dealer mixer on Sunday, a dealer meeting on Monday morning, and customer events on Monday and Tuesday nights. The main OTC exhibition will take place Monday through Thursday at NRG. The document also outlines goals for Caterpillar's marine, oil, and gas trade show presence, including creating opportunities for customer engagement and interaction. Key show messages are listed as "Talk To Us" and "It's Who You Know". The document concludes with a link for more information and a contact email.

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Bilel Ben Slama
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94 views5 pages

2018 OTC Update: Jody Bautsch

The document provides details about Caterpillar's events at the 2018 Offshore Technology Conference (OTC) in Houston from April 30 to May 3. It lists the schedule including a dealer mixer on Sunday, a dealer meeting on Monday morning, and customer events on Monday and Tuesday nights. The main OTC exhibition will take place Monday through Thursday at NRG. The document also outlines goals for Caterpillar's marine, oil, and gas trade show presence, including creating opportunities for customer engagement and interaction. Key show messages are listed as "Talk To Us" and "It's Who You Know". The document concludes with a link for more information and a contact email.

Uploaded by

Bilel Ben Slama
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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2018 OTC Update

Jody Bautsch
[email protected]
OTC – April 30-May 3, Houston - Events
Sunday – Dealer Mixer: Batanga
908 Congress St.
5-7pm (Invitation only)

Monday – Dealer Meeting – Hotel Icon


220 Main St.
7am Breakfast
8-12 Meeting followed with lunch

Monday & Tuesday nights – OKRA Customer Events


924 Congress St.
630-9pm
16 Cat Dealers participating ($2K each)

Monday- Thursday OTC at NRG


9am-530 Monday-Wednesday
9am-3pm Thursday

Page 2
Electric Power | Marine | Oil & Gas
CATERPILLAR CONFIDENTIAL: YELLOW
Marine, Oil & Gas Shows 2018
Goals/ Mission of the MPPD Trade Shows team

• Each show should have elements that create an atmosphere which invites customer
dialogue
• Consistent look and feel at all Marine, O&G shows World Wide
• Less iron, more digital – Content should be created with various delivery avenues in
mind.
• Identify ways to enhance the customer experience by creating VIP customer
interaction opportunities & engage Cat Dealers
• Show Message: “Talk To Us” / “It’s Who You Know”
• Well Service, Gas Compression, Cat Connect/M2M , Product Support– O&G
• Cat Propulsion, Asset Intelligence, CSAs, Complete Solutions, T4 - MARINE

Page 3
Electric Power | Marine | Oil & Gas
CATERPILLAR CONFIDENTIAL: YELLOW
OTC – April 30-May 3, Houston Exhibit

Page 4
Electric Power | Marine | Oil & Gas
CATERPILLAR CONFIDENTIAL: YELLOW
For More Information….
https://engines.cat.com/en/oil-gas/events-tradeshows.html

Email [email protected] for questions!

Page 5
Electric Power | Marine | Oil & Gas
CATERPILLAR CONFIDENTIAL: YELLOW

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