Mba 3 Semester Business Plan

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LACHOO MEMORIAL COLLEGE OF SCIENCE AND

TECHNOLOGY (AUTONOMOUS)

Department Name : Management Department


Business Plan Name :
Team Name :

Submitted To: Dr. Aarti Khanchandani

Submitted By:

• Latank Rathi (Leader)


• Shreyansh Mathur (Incharge)
• Mayank Gehlot
• Neha Bhati
• Pooja Thakur
• Vikas Katariya
Business Plan
MARKETING

Marketing activities have to be initiated in the area of innovations, quality


improvement and customers relationship management, services after sales so
as to promote business.
• Thus marketing of services has become utmost necessary in the present
competitive business scenario in the service sector. We are one of the
foremost trucking companies, delivering the plethora of transport service to
its esteemed consumers across India. We are the “best-in-class and cost-
effective transporter” as defined by our customers and serving this industry
for many years.
• We have set high standards in every facet of transportation, and strive to
keep raising the bar. With our extensive industry knowledge and skilled
team, you can completely focus on your core interests whereas leaving the
tiring and complex moving process on us.
Time-critical? No worries we are here to help you……..
MARKETING

• It includes four varients :-

PRODUCT PRICE

PLACE
PROMOTION
PLACE

PLACES FROM WHERE WE PICK OUR GOODS :-


• RIICO
• Industrial Area
• Mandies
• Minnings
• Ports
MANDIES
MINNINGS
PORTS :-
•Dry Thar Port
•Mundra Port
OUR OFFICE SET UP
Address – Basani Transport Area
Plot no.- 432
OUR COVERAGE AREA FOR
TRANSPORT SERVIVE

SERVICES ARE
PROVIDE IN ALL
OVER INDIA
TRUCK TYPE SIZE (FT) HOUSEHOLD MAX
CAPACITY WEIGHT

Tata Ace 7L X*4.8W*4.8H 1 BHK 850 KG


Bolero Pick Up 8L X*4.8W*4.8H 1 BHK 1.5 TON
Tata 407 9L X*5.5W*5H 1.5 BHK 2.5 TON
Eicher 14 FT 14L*6W*6.5H 2 BHK 4 TON
Eicher 17 FT 17L X*6W*7H 2.5 BHK 5 TON
Eicher 19FT 19L X*7W*7H 2.5 BHK 7/8/9 TON
Tata 22FT 22L*7.5W*7H 3 BHK 10 TON
Tata Truck (6 Tyre) 17.5L*7W*6H - 9 TON
Taurus (10 Tyre) 21L*7.2W*7H - 16 TON
Taurus (12 Tyre) 24L*7.3W*7H - 21 TON
Container 32FT SXL/MXL 32L*8W*8H - 7/14 TON
HQ
32FT Open Trailer ODC 32L*8W*8H - 25 TON
40FT Open Trailer ODC 40L*8W*8H - 32 TON

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