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Research Proposal

Here are some potential answers to your questions about researching a coffee shop near a university and school: 1. Research topic could be "Assessing the viability of opening a coffee shop near a university and high school." 2. Problem statement: It is unknown whether there is sufficient demand near the university and school to support a new coffee shop business. 3. Objectives: - Determine customer preferences and spending habits of university and school students/staff. - Evaluate size and location of potential customer base. - Assess competitive landscape and gaps in the local coffee shop market. 4. Hypotheses: - University students and staff will frequent a coffee shop within close walking distance of campus between

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Umais Qureshi
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98 views16 pages

Research Proposal

Here are some potential answers to your questions about researching a coffee shop near a university and school: 1. Research topic could be "Assessing the viability of opening a coffee shop near a university and high school." 2. Problem statement: It is unknown whether there is sufficient demand near the university and school to support a new coffee shop business. 3. Objectives: - Determine customer preferences and spending habits of university and school students/staff. - Evaluate size and location of potential customer base. - Assess competitive landscape and gaps in the local coffee shop market. 4. Hypotheses: - University students and staff will frequent a coffee shop within close walking distance of campus between

Uploaded by

Umais Qureshi
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPT, PDF, TXT or read online on Scribd
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Writing Research Proposal

IBC 484
Structure of Research
• Most research projects share the same
general structure. http://www.socialresearchmethods.net/kb/
strucres.php
Problem Formulation

• "Well begun is half done" --Aristotle, quoting


an old proverb

• Where do research topics come from?


• So how do researchers come up with the idea fo
r a research project?
• Probably one of the most common sources of re
search ideas is the experience of practical
problems in the field?
• The Literature Review
Concept mapping is a structured process, focused on a topic or
construct of interest, involving input from one or more
participants, that produces an interpretable pictorial view
data analysis
• The data analysis involves three major steps,
done in roughly this order:

• Cleaning and organizing the data for analysis (


Data Preparation)
• Describing the data (Descriptive Statistics)
http://www.socialresearchmethods.net/kb/statdesc.
php

• Testing Hypotheses and Models (Inferential


Statistics)
Key Elements
• http://www.socialresearchmethods.net/kb/guideelements.php
• Formatting http://www.socialresearchmethods.net/kb/formatting.php
• Title Page
• Abstract (on a separate single page)
• The Body (no page breaks between sections in the body)
– Introduction (2-3 pages)
– Methods (7-10 pages)
• Sample (1 page)
• Measures (2-3 pages)
• Design (2-3 pages)
• Procedures (2-3 pages)
– Results (2-3 pages)
– Conclusions (1-2 pages)
• References
• Tables (one to a page)
• Figures (one to a page)
• Appendices

• Sample Paper http://www.socialresearchmethods.net/kb/sampaper.php


Researching a company
• US Census Bureau http://factfinder.census.gov/
home/saff/main.html?_lang=en
• http://www.census.gov/
• http://www.fedstats.gov/
• Company profile : Volksvagen http://web.
ebscohost.com/ehost/companyinfo?vid=5&hid=109&sid=
acdcd865-ac6f-431f-
aad7-8199f4ddf760%40sessionmgr108
• LexisNexis https://www.lexisnexis.com/ap/
auth/
Business research proposal
• Business research proposal is like doing a
real business.
• In a real business you have to be
confident in yourself, be good in
persuading people and be able to make
effective advertising of your goods or
services.
• Your major goal, while writing a business
research proposal, is to persuade the members
of a committee that your business research will
be the most valuable and fascinating.

• First of all, you should have a clear idea in your


mind that your business research is really going
to be the most precious one.
• Second, you should develop the exact strategies
for writing a business research proposal. You
have to know every step that you will make whe
n writing this task.
• In the business research proposal tell
about the expected outcomes of your
work, possible difficulties and time limits.
• This will persuade the committee that you
have thought over the whole research
thoroughly. You know what you want to
achieve, what can bother you and how you
can overcome it.
• Your business research proposal should b
e detailed. Tell about the methods you are
going to use for achieving the results. Say
why these exact methods are suitable for t
hat aim.
• Do not forget that it is extremely important
here to sound confident. Give the reasona
ble arguments that will support your every
point of view.
How to prepare a research
proposal?
• Normally a proposal should be between 1500 and 2000
words and will include the following:
• A working title of the topic area
• This should do more than convey the key words
associated with the proposed research.
• General overview of area
• This should take the form of a brief abstract of
the general area of study and identify the
discipline(s) within which it falls. You might also
refer to the way in which your own background
gives you competences in your chosen area.
Literature review
• Identification of the relevant literature
• In this section you should develop your proposal
to demonstrate that you are aware of the
debates and issues raised in relevant bodies of
literature. References to key articles and texts
should be made to show that you appreciate
their relevance to your research area. A PhD is
an original piece of research and so you should
demonstrate that your proposed area has not
been studied before. So you need to identify
your niche which will lead on to the thesis
preparation.
• Key research questions
• Since you need to demonstrate that the topic can be
completed within the normal time period allowed, you
need to demonstrate that it is manageable, and so focus
on key questions within your niche area.

• Methodology
• You need to demonstrate an awareness of the
methodological tools available to you and show some
understanding of which would be suitable for your
research. It may be that qualitative methods, including
the analysis of interviews, is appropriate. Alternatively
your approach may involve forecasting or statistical,
financial or econometric modelling. In other cases you
may be combining methodologies. You need to specify
the approach you feel will be most appropriate.
• Timescale/research planning
• You need to demonstrate an awareness of
the need for planning and the timescale of
the research.
• Bibliography
• You should include a short list of
references to key articles and texts
included in the application.
Questions
• 1.If you want to set up a coffee shop
near the university and school, what is
your research topic?
• 2.Identify the problem statement.
• 3.Identify the objectives
• 4.The hypotheses
• 5. The research methodology.
• 6. The examples of the questionaireใ

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