Constructing The E-Business Architecture

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E-BUSINESS

PRESENTATION
BY
ARPIT AGRAWAL
ARTI SHARMA
ASHISH SRIVASTAVA
ASHISH VERMA
ASHISH KUMAR PAL
Constructing the e-Business
Architecture: Enterprise Apps
The e-Business design built on an
application architecture has become a
boardroom topic as more companies
than ever integrate application to
streamline operations and compete in
the e-commerce arena.
3 Best practices of e-Business
architecture
• To create a clear map of the company’s
strategy for the next 2 years for to
use it to manage all aspects of the
company’s application development
activities.
• To generate a seamless application
strategy, one that leaves no holes for
customers to complain.
• To collect,interpret,and assimilate good
information about the technical and
marketplace uncertainties.
Application design and business
design are now irrevocable linked.
According to Bill Gates,” Virtually

everything in business today is an


undifferentiated commodity, except
how a company manages its
information. How you manage
information determines whether you
win or lose.”
Modern business designs are

constructed from well-integrated


modular building blocks called
enterprise applications,which provide
common platform for apps in a given
functionality,such as
ERP,CRM,SCM.These enterprise apps
from the backbone of the modern
enterprise.
TRENDS
 NEW CUSTOMER CARE
OBJECTIVES

Ø Integrated application architecture is


key to serving the customer
seamlessly.

Ø Practicing the fundamentals of


fast,error-free services.

Ø Seamless buying and fulfillment is


important because as the novelty of
HOW DOES INTEGRATED
FULFILLMENT WORK?
 When an order is placed on the web-
site, co. uses an integrated packing and
shipping system via an online
connection to the order management
system.

 This system monitors the in-stock


status of each item ordered, processes
the order, and generates warehouse
selection tickets and packing slips.

 Once picking and packing are done, the


package is sent via ups to the
 NEW COMPETITIVE
CONDITIONS

Ø Deregulation and the growing demand


for better customer service began to
strain the limits of its existing apps.
Ø
Ø Pending regulatory changes leading to
a far more deregulated and
competitive environment forced the
company to reevaluate its business
processes, especially its customer

FAST MOVING
COMPETITORS

Ø Companies forced to scrutinize their existing


application architecture after an M&A
transaction.
Ø
Ø They also have to determine whether they
are capable of competing with new
entrants.
Ø
Ø And have to quickly find out completely
flexible and scalable e-business
architecture which allows them to
PROBLEMS CAUSED DUE TO
LACK OF INTEGRATION

• Focusing too much on efficiency and cost cutting


• Rehashing competitors ideas
• Pursuing drawn-out
• Frequently reorganizing -
 - weak executive involvement
• too much emphasis on outside consultants for
execution
 - bleeding-edge technology for incremental
 benefits
• Greater inefficiencies due to longer
wait times for information - without
automated link to current inventory data, the
customer sales representative can’t tell
customer in a timely manner whether the item
ordered is available in the warehouse, is
scheduled to be manufactured, and if
scheduled for manufactured, when it would be
available. 

• Increase human errors due to manual
exchange of data - Without or lack of
information system, each of the processes is
disaggregated. The disaggregated processes
need manual exchange of date. During the
exchange, data would be error or accuracies.
• Increase costs due to a large number
of manual management - without
information system integration, a customer
service process would be referred to the
following processes: warehouse, factory,
accounting, marketing, credit department, even
the purchasing or vendor. But if this process
were integrated, all of the steps would be
determined in a matter second. So
disaggregation will increase costs due to a
large number of manual management.
• Lack of documentation of business
process –
– Slower response to issues
– Increased development time
– Lost Revenue
THE NEW ERA OF CROSS
FUNCTIONAL INTEGRATED
APPLICATIONS
• To understand the evolution of
business applications we can go
through the following process:

Stage 2: Stage 3:
Stage 1:
RIENTED APPLICATIONORDER FUNCTIONAL APPLICATION
INTEGRATED CROSS FUNCTIONAL APPLICATION
ENTRY) (LOGISTICS ) (CUSTOMER CARE)
SUPPLY CHAIN
MANAGEMENT
• Integration of supplier, distributors,
and customer logistics
requirements into one cohesive
process
MARKET DEMAND


SUPPLY
RESOURCE & CAPACITY CHAIN
CONSTRAINTS MANAGEMENT

REAL TIME SCHEDULING


ENTERPRISE RESOURCE
PLANNING
• Enterprise resource planning (ERP)
integrates internal and external
management information across an
entire organization, embracing
finance/accounting, manufacturing,
sales and service, etc.
• ERP systems automate this activity with
an integrated software application.
• Its purpose is to facilitate the flow of
information between all business
functions inside the boundaries of the
organization and manage the
connections to outside stakeholders.
FORECASTING & PLANNING

PURCHASING & MATERIAL


MANAGEMENT

ENTERPRISE
WAREHOUSING & INVENTORY RESOURCE
MANAGEMENT PLANNING

FINISHED PRODUCT DISTRIBUTION

ACCOUNTING/
FINANCE
CUSTOMER RELATIONSHIP
MANAGEMENT
• Customer relationship management
(CRM) is a widely-implemented
strategy for managing a company’s
interactions with customers, clients
and sales prospects.
• It involves using technology to
organize, automate, and
synchronize business processes—
principally sales activities, but also
those for marketing, customer
service, and technical support.
E-PROCUREMENT SYSTEM
• E-procurement is the business-to-
business or business-to-consumer
or Business-to-government
purchase and sale of supplies, Work
and services through the Internet
as well as other information and
networking systems, such as
Electronic Data Interchange and
Enterprise Resource Planning.
ENTERPRISE APPLICATION
INTEGRATION
• Enterprise Application Integration is
defined as the use of software and
computer systems architectural
principles to integrate a set of
enterprise computer applications.
INTELLIGENCE(BI),DECISION
SUPPORT SYSTEM(DSS),AND
KNOWLEDGE

MANAGEMENT(KM)
BI,DSS and KM apps enable both
active and passive delivery of
information from large scale
databases, providing enterprise
and managers with timely answers
to mission critical questions.
• The objective of these apps is to turn
the enormous amounts of available
data into knowledge that
companies can use.
INTEGRATED APPLICATION
FRAMEWORKS

Ø VARIOUS APPLICATION FRAME


WORK ARE INTEGRATED TO
FORM A INTEGRATED
APPLICATION FRAMEWORK .

Ø AN INTEGRATED PROCESS VIEW


INFUSE SUPPORT AREA ,SUCH
AS FINANCE AND HUMAN
RESOURCE ,MANUFUCTURING
AND ORDER FULFILLMENT.
SUPPLY CHAIN MANAGEMENT

ENTERPRISE RESOURCE PLANNING


FINANCE / ACCOUNTING / AUDITING
ADMINISTRATIVE CONTROL MANAGEMENT CONTROL
HRM / E - PROCUREMENT
EMPLOYEES STAKEHOLDE

BUSINESS ENTERPRISE
INTELLIGENCE APPLICATION
INTEGRATION

CUSTOMER RELATIONSHIP
MANAGEMENT

SUPPLY CHAIN MANAGEMENT


BENEFIT OF INTEGRATED APPLICATION
FRAMEWORKS

Ø IT ASSISTS MANAGERS IN IDENTIFYING NEAR


TERM AND LONG –TERM INTEGRATION
OPPORTUNITIES ,BASED ON PREDEFINE
STRATEGIES.
Ø
Ø IT HELPS MANAGERS GRASP THE BIG
PICTURE ,SO THEY CAN SET PRIORITIES.
Ø
Ø MANAGERS HAVE A CLEAR IDEA OF WHAT
STEPS TO TAKE AND WHAT DECISIONS TO
MAKE.

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