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    Social Media and Business

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    vedant
    Social media refers to websites and applications that allow users to share content quickly. There are different types of social media including social networks, media sharing sites, forums, and microblogging. Social media marketing uses social media platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat to connect with audiences, build brands, drive sales, and increase website traffic. While social media provides advantages like promotion, reputation building, and connecting with customers for businesses, it also poses disadvantages such as being time consuming and potentially damaging brands.

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    Social Media and Business

    Uploaded by

    vedant
    43 views19 pages
    Social media refers to websites and applications that allow users to share content quickly. There are different types of social media including social networks, media sharing sites, forums, and microblogging. Social media marketing uses social media platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat to connect with audiences, build brands, drive sales, and increase website traffic. While social media provides advantages like promotion, reputation building, and connecting with customers for businesses, it also poses disadvantages such as being time consuming and potentially damaging brands.

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    Social media refers to websites and applications that allow users to share content quickly. There are different types of social media including social networks, media sharing sites, forums, and microblogging. Social media marketing uses social media platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat to connect with audiences, build brands, drive sales, and increase website traffic. While social media provides advantages like promotion, reputation building, and connecting with customers for businesses, it also poses disadvantages such as being time consuming and potentially damaging brands.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    43 views19 pages

    Social Media and Business

    Uploaded by

    vedant
    Social media refers to websites and applications that allow users to share content quickly. There are different types of social media including social networks, media sharing sites, forums, and microblogging. Social media marketing uses social media platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat to connect with audiences, build brands, drive sales, and increase website traffic. While social media provides advantages like promotion, reputation building, and connecting with customers for businesses, it also poses disadvantages such as being time consuming and potentially damaging brands.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 19

    SOCIAL MEDIA AND BUSINESS

    • What is Social Media?


    Social media refers to websites and applications that are
    designed to allow people to share content quickly,
    efficiently, and in real-time.
     Social News
    TYPES OF  Social Networks
     Media Sharing
    SOCIAL  Bookmarking Sites
    MEDIA  Forums
     Microblogging
    MARKETING

    WHAT IS SOCIAL MEDI DIRECT ADVERTISING BRAND CUSTOMER


    A MARKETING IN 2 MI
    NUTES.MP4 RECOGNITION FEEDBACK
    MARKETING
    What is Social Media Marketing?
    Social media marketing is the use of social
    media platforms to connect with your audience to build
    your brand, increase sales, and drive website traffic.

    The major social media platforms are Facebook,


    Instagram, Twitter, LinkedIn, Pinterest, YouTube, and
    Snapchat.
    WHY USE LINKEDIN FOR BUSINESS
    COMMUNICATION?
     To join groups where one’s custor and prospects are.

     To recruit new hires.

     To conduct market research.

     To ask for testimonials/reviews.


    WHY USE FACEBOOK FOR BUSINESS
    COMMUNICATION?

     It provide great exposure.

     It provide powerful marketing platform for free.

     It facilitates online discussion to gain valuable inputs.

     It helps in being connected with the customer.


    WHY USE SKYPE FOR BUSINESS
    COMMUNICATION?
     Cut the cost of your business calls.

     Reduce your business travel cost.

     Stay in touch with colleagues.

     Stay in touch with customers.


    WHY USE YOUTUBE FOR BUSINESS
    COMMUNICATION?
     Video content is a powerful branding tool.

     Huge potential to get your message in front of a wide audience.

     Video content is quite easy and inexpensive to produce.


     To Individual

     Connectivity
    ADVANTAGES  Education
     Help
     Information and Updates
     To Business

    ADVANTAGES  Promote your business


     Improve business reputations
     Cost effective
     Target audience
     To Individually

     Cyber bullying
    DISADVANTAGES  Hacking
     Addiction
     Fraud and Scams
     To Business

    DISADVANTAGES  Time consuming


     Slow returns on investment
     Tarnish brand name
     Need a qualified personnel
    Presented By:
    • Divy Jain
    • Vaibhav Mehta
    • Akash Brahmbhatt Presented To:
    • Manish • Dr. Darshana Dave

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