10.effective Communication in English
10.effective Communication in English
Saxon Romance
earnings Profit
fall depreciate
Avoid:
* Use of long words
* Using new words
* Jargon
* Assuming they know
* Preconceptions, prejudices
* Information overload
* Noise
* Information filtering
* Lack of trust
Why Study English?
The second most spoken language in the world and the lingua
8
franca in many professions, English is a culturally rich, exciting
field of study, with some 380 million native speakers. Only Chinese
and Hindi have more native speakers while Spanish is similar in
number. English is also the dominant member of the Germanic
languages. It has lingua franca status in many parts of the world,
due to the military, economic, scientific, political and cultural
influence of the British Empire in the 18th, 19th and early 20th
centuries and that of the United States from the early 20th century
to the present.