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Data Analytics: The Process of Inspecting, Celaning & Transforming, Modeling Data For Business Decision Making

The document discusses the process of data analytics, which involves inspecting, cleaning, transforming, and modeling data for business decision making. It outlines several key steps: data cleaning, visualizing data through mining and querying, identifying data types, learning data syntax, interpreting existing data, and ensuring data fluency. It also discusses return on investment, security protocols for data collection and analysis, and assessing data quality.

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Sabrina Shaik
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© © All Rights Reserved
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Download as PPTX, PDF, TXT or read online on Scribd
26 views

Data Analytics: The Process of Inspecting, Celaning & Transforming, Modeling Data For Business Decision Making

The document discusses the process of data analytics, which involves inspecting, cleaning, transforming, and modeling data for business decision making. It outlines several key steps: data cleaning, visualizing data through mining and querying, identifying data types, learning data syntax, interpreting existing data, and ensuring data fluency. It also discusses return on investment, security protocols for data collection and analysis, and assessing data quality.

Uploaded by

Sabrina Shaik
Copyright
© © All Rights Reserved
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Data Analytics

The process of INSPECTING , CELANING & TRANSFORMING , MODELING


data for business decision making.
Steps involved
Step 1: Data Cleaning
• not changing values but reshaping data
• removing errors
• validating
• standardizing
Step 2: Visualize Data
• Data mining & querying
• Data Modeling
• Basic db design
• Workflow diagrams & visualization
Step 3: Identifying Data
• identifying Data type
• Recreating or calculating new data
Step 4: Identifying Data
• Existing Data
• Non Existing Data

Step 5: Learning Syntax

Step 6: Interpreting Existing data


• Using JOINS
• Creating work flow Diagrams
Working with Business Data
• Knowing Data Entry rules
• Timing of data
• Creating Data Dictionary
• Create notes in Readme file
• Building Charts & visuals
• Create Pivots for better readability of data
• Remove duplicates
Data Fluency
• The ability to read and write data products
• Change formats of data
• Identifying patterns in data
• Table & chart creating
• Understanding Correlation & causation
Return on investment (ROI)
• Return on investment is the ratio of a profit or loss made in a fiscal
year expressed in terms of an investment
•   Pareto Principle: by focusing on the 20% of work that most matters
to your client, you will produce 80% of your project's results.

• Profit per unit


• Sales per unit
• Problem per unit
Security protocols
 General Data Protection Regulation
(GDPR)

 California Consumer Privacy Act (CCPA)

 Professional regulations

 Organizational policies
Collecting Data
Open Source Data
• https://data.govt
• https://data.gov.in
• https://opendata.Utah.gov
• https://data.un.org
• www.nationmaster.com
• www.statemaster.com
• https://trends.google.corre
late.com
• https://finance.yahoo.com

Or
Third Party Data Supplier
Assess quality of data

• Specialization / Segregation of combined data


• Dealing with outliers
• Missing values
Mathematical operations in excel
Symbol Operation Example
+ Addition =2+3=5
- Subtraction =9-2=7
* Multiplication =6*7=42
/ Division =9/3=3
Exponentiatio
^ =4^2=16
n
() Parentheses =(2+4)/3=2

& Concatenation ="Z"&100="Z100"

: Range =SUM(F5:F7)=6

Range
space =A1:A3 A2:C2=A2
Intersect
Visualizing the Data

• Bar Charts
• Grouped bar charts
• Pie chart
• Dot plots
• Box plots
• Histograms
Types of Data
• Nominal
• Ordinal
• Interval
• Ratio
Covariance
Covariance is a statistical tool that is used
to determine the relationship between the
movement of two asset prices.
• When two stocks tend to move together,
they are seen as having a
positive covariance
• when they move inversely,
the covariance is negative.

• Cov(X,Y) = ΣE((X-μ)(Y-ν)) / n-1


• μ= mean of X
• Ν=mean of Y
DATA VISUALIZATION

• 4×4 Model for Knowledge Content

• A guide to getting people to engage with your website or online


content

• To make sure your content stand outs.


Key factors in 4x4 Model

• Channel your audience

• Know your audience

• Let them know the background story

• Provides better communication


Visualization of Data
• Comparison chart:
• Bar, Pie, Line

Mekko
• Composition of something: how
individual parts make up the whole of
something
• Stacked Bar, Mekko, Stacked Column

• Understand the distribution of your


data
• Line, Column, Bar
Stacked Bar
• Analyzing trends
• Line, Dual-Axis Line, Column

• Relationship between value sets


• Scatter Plot, Bubble, Line Bubble Chart

• Know your Data


• Sample size & methodology
• Correlation vs causation

Dual-Axis Line
RATIO Function
Data Formats
• CSV File

• JSON File

• XML File
Thank you

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