SECURENOW’S DILEMMA
Group 8 DISKHA MIGLANI 19P080
MAYANK ARORA 19P094
PUNEET GARG 19P101
PUNYAJA SWAROOP 19P102
RASHI JAIN 19P105
SUNKARA VAMSI KRISHNA
19P117
Indian Insurance Brokerage Sector
Insurance penetration (measured as insurance premium as a proportion of
GDP) stood at a meager 2.71% compared to 8.97% for United States for 2001
Insurance Broking was introduced in India in 2002 by IRDA
In 2006, de-tariffing of insurance premiums in the General insurance business
This opportunity attracted a large number of players in Indian insurance
brokerage industry
SETTING UP SECURENOW
Kapil Mehta set up an insurance brokerage firm in April, 2011. He called it
SecureNow.
Initially started with two segments-Retail and Corporate
The firm achieved its first operational cash breakeven8 on a month to month
basis within 18 months of its operations
They helped their clients reduce their insurance cost by almost 20%
Estimated to have GWP of Rs. 150 million - Rs. 160 million for the fiscal
year ending March 2014
Targeted crossing Rs. 1,000 million mark by 2018
Need for Expansion
Mehta wanted to set up offices in 5-8 key locations
He wanted to develop an online mobile based application, which would
require funds
He decided to raise a small round of funding and flesh-out the
initiatives further, which estimated about Rs. 15 million
Series A investors expressed positive interest in SecureNow. But, they
were keen to invest only at a larger scale
Mehta’s classmate expressed an interest to invest in SecureNow at a
valuation of Rs 57 million
This was much lower than Mehta’s expected valuation of around
Rs.500 million
The Dilemma
Kapil Mehta recently attended meetings with Series A
investors, who wanted to invest in SecureNow, but only at a
larger scale
The meetings with angel investors reinforced the importance
of the ‘relationship’ element while evaluating financing
option
His classmate fulfilled the ‘relationship’ element but for
price valuation they arrived at highly varied valuations
The dilemma was should he accept funds at a low valuation,
or should he just postpone the expansion plans
FCFF Calculation
Terminal
2014 2015 2016 2017 2018 2019 2020 2021 2022 Value
PBITDA 7.3 -6.5 -11 18.8 60.9 131.8 232.6 377.5 588.7
PBIT 6.9 -7.7 -13.5 14.5 56.5 127.2 227.4 371.9 582.4
PAT 6.8 -7.7 -13.5 11.6 42.8 84 150.1 245.4 384.4
Depreciation &
Amortization 1.2 2.5 4.3 4.4 4.6 5.2 5.7 6.4
Capex 3.5 4.7 4.1 4.7 5.1 5.7 6.4 6.7
Increase in Security
Deposit for Office
Space 0.2 0.2 0.4 0.2 0.5 0.6 0.4
Increase in Working
Capital 2.5 4.2 8.9 14.9 25.6 35.4 51.3 74.2
FCFF -12.500 -20.100 2.700 27.200 57.700 113.700 192.800 309.500 2716.66
Multiple Valuation
EV Revenue 2014 EV/Revenue
Reliance
Capital Limited 334,554 59,443 5.628148
Bajaj Finserv 343,305 116,263 2.952831
Industry EV/R 3.857916064
Revenue 22.6
EV 87.19
Liquidity discount 35%
Fair market value 56.67