Scribd
Upload
93 views14 pages

Introduction To Ecommerce Lec 1

Commerce involves the exchange of goods and services, and e-commerce refers to such commercial transactions that are conducted electronically online through computer networks like the Internet. There are several types of e-commerce including business-to-business (B2B), business-to-consumer (B2C), business-to-employee (B2E), and consumer-to-consumer (C2C). E-commerce provides benefits like low costs, global access, and secure market share, but also disadvantages like inability to examine products physically and risk of credit card theft. The basic process of e-commerce involves a consumer browsing a merchant's website, adding items to a shopping cart, checking out, and providing payment information to

Uploaded by

ifra ghaffar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
93 views14 pages

Introduction To Ecommerce Lec 1

Commerce involves the exchange of goods and services, and e-commerce refers to such commercial transactions that are conducted electronically online through computer networks like the Internet. There are several types of e-commerce including business-to-business (B2B), business-to-consumer (B2C), business-to-employee (B2E), and consumer-to-consumer (C2C). E-commerce provides benefits like low costs, global access, and secure market share, but also disadvantages like inability to examine products physically and risk of credit card theft. The basic process of e-commerce involves a consumer browsing a merchant's website, adding items to a shopping cart, checking out, and providing payment information to

Uploaded by

ifra ghaffar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 14

Introduction to E-Commerce

Lecture 1
WHAT IS COMMERCE

• Commerce is a division of trade or production which deals with


the exchange of goods and services from producer to final
consumer
• It comprises the trading of something of economic value such as
goods, services, information, or money between two or more
entities.
Introduction
• Commonly known as Electronic Marketing.
• “It consist of buying and selling goods and
services over an electronic systems Such as
the internet and other computer networks.”
• “E-commerce is the purchasing, selling and
exchanging goods and services over computer
networks (internet) through which transaction
or terms of sale are performed Electronically
Why Use E-Commerce ...?
• LOW ENTRY COST
• REDUCES TRANSACTION COSTS
• ACCESS TO THE GLOBAL MARKET
• SECURE MARKET SHARE
History of E-commerce
• 1970s: Electronic Funds Transfer (EFT )
-Used by the banking industry to exchange account information
over secured networks
• Late 1970s and early 1980s: Electronic Data Interchange (EDI)
for e-commerce within companies
-Used by businesses to transmit data from one business to
another
• 1990s: the World Wide Web on the Internet provides easy-to-use
technology for information publishing and dissemination
-Cheaper to do business (economies of scale)
-Enable diverse business activities (economies of scope
The Process of E-commerce
• A consumer uses Web browser to connect to
the home page of a merchant's Web site on
the Internet.
• The consumer browses the catalog of
products featured on the site and selects
items to purchase. The selected items are
placed in the electronic equivalent of a
shopping cart.
• When the consumer is ready to complete the
purchase of selected items, she provides a
bill-to and ship-to address for purchase and
delivery
• When the merchant's Web server
receives this information, it computes the
total cost of the order-including tax,
shipping, and handling charges--and then
displays the total to the customer.
• The customer can now provide payment
information, such as a credit card
number, and then submit the order.
Types of E-commerce
BUSINESS-TO-BUSINESS ( B2B )
• B2B stands for Business to Business. It consists of largest
form of Ecommerce. This model defines that Buyer and seller
are two different entities. It is similar to manufacturer issuing
goods to the retailer or wholesaler.
• E.g.:-Dell deals computers and other associated accessories
online but it is does not make up all those products. So, in
govern to deal those products, first step is to purchases them
from unlike businesses i.e. the producers of those products.
2) BUSINESS-TO-CONSUMER ( B2C )
• It is the model taking businesses and consumers
interaction. The basic concept of this model is to
sell the product online to the consumers.
• B2c is the direct trade between the company and
consumers. It provides direct selling through
online. For example: if you want to sell goods and
services to customer so that anybody can
purchase any products directly from supplier’s
website.
BUSINESS-TO-EMPLOYEE ( B2E )
• Business-to-employee (B2E) electronic
commerce uses an intra-business
network which allows companies to
provide products and/or services to their
employees. Typically, companies use B2E
networks to automate employee-related
corporate processes
5) CONSUMER-TO-CONSUMER ( C2C )
• There are many sites offering free classifieds,
auctions, and forums where individuals can buy and
sell thanks to online payment systems like PayPal
where people can send and receive money online
with ease.
• eBay's auction service is a great example of where
person-to-person transactions take place everyday
since 1995.
PROS and CONS of E-commerce
• PROS
-No checkout queues
-Reduce prices
-You can shop anywhere in the world
-Easy access 24 hours a day
-Wide selection to cater for all consumers
• CONS
-Unable to examine products personally
-Not everyone is connected to the Internet
-There is the possibility of credit card number theft
-On average only 1/9th of stock is available on the net
Uses Of E-Commerce
• Online Marketing and purchasing
• Retail and wholesale
• Finance
• Manufacturing
• Online Auction
• E-Banking
• Online Booking (Tickets, seat, etc)

You might also like