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    Facebook's Slide (Autosaved)

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    Mario Kaunang
    1). Facebook's vision is to connect people and make the world more open and connected. Its objectives are staying connected with friends and family, discovering what's happening in the world, and sharing what matters to users. 2). Its strategies include investing in user security, developing a professional networking site, and using data analysis to understand consumers. 3). The best alternatives for Facebook are to continue research and development to improve service quality and security, invest in its legal department to address privacy issues, and increase security and privacy requirements for social media to protect user information.

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    Facebook's Slide (Autosaved)

    Uploaded by

    Mario Kaunang
    32 views10 pages
    1). Facebook's vision is to connect people and make the world more open and connected. Its objectives are staying connected with friends and family, discovering what's happening in the world, and sharing what matters to users. 2). Its strategies include investing in user security, developing a professional networking site, and using data analysis to understand consumers. 3). The best alternatives for Facebook are to continue research and development to improve service quality and security, invest in its legal department to address privacy issues, and increase security and privacy requirements for social media to protect user information.

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    1). Facebook's vision is to connect people and make the world more open and connected. Its objectives are staying connected with friends and family, discovering what's happening in the world, and sharing what matters to users. 2). Its strategies include investing in user security, developing a professional networking site, and using data analysis to understand consumers. 3). The best alternatives for Facebook are to continue research and development to improve service quality and security, invest in its legal department to address privacy issues, and increase security and privacy requirements for social media to protect user information.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    32 views10 pages

    Facebook's Slide (Autosaved)

    Uploaded by

    Mario Kaunang
    1). Facebook's vision is to connect people and make the world more open and connected. Its objectives are staying connected with friends and family, discovering what's happening in the world, and sharing what matters to users. 2). Its strategies include investing in user security, developing a professional networking site, and using data analysis to understand consumers. 3). The best alternatives for Facebook are to continue research and development to improve service quality and security, invest in its legal department to address privacy issues, and increase security and privacy requirements for social media to protect user information.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 10

    Devotion

    Philippians 3:7
    But whatever were gains to me I now consider
    loss for the sake of Christ
    Current Situation
    • Vision & Mission
    “To give people the power to share and make the world more open and
    connected”

    • Objectives
    1). stay connected with friends and family
    2).  to discover what’s going on in the world and 
    3). To share and express what matters to them
    Current Situation
    • Strategies :
    1). Invest into development of users’ security to avoid cyber-
    attacks and maintain its users
    2). Develop a professional networking site
    3). Invest into data analysis to understand its consumers, trends
    and privacy development
    Analyze the Environment
    • Integration with websites and apps • Increasing number of people using Facebook
    through mobile devices
    • More than a billion active monthly users
    • Expansion to china 
    • Excellent users experience
    • Diversify sources of revenue
    • Understanding of user’s needs and behavior
    • Open Facebook marketplace

    • Weak CTR of advertisements • Increasing number of mobile internet users


    • Social network lacks of some features • Users using ad-block extensions
    • Slow growth rate of online advertising
    • One source of revenues - advertisements on
    • Identity thefts.
    Facebook
    • Attitude towards user’s privacy • Weak business model
    1. Increasing number of people using
    1. Integration with websites and apps Facebook through mobile devices
    2. More than a billion active monthly users 2. Expansion to china 
    3. Excellent users experience 3. Diversify sources of revenue
    4. Understanding of user’s needs and behavior 4. Open Facebook marketplace

    Weak protection of users’


    information
    1. Weak CTR of advertisements
    2. Social network lacks of some features 1. Increasing number of mobile internet users
    2. Users using ad-block extensions
    3. One source of revenues - 3. Slow growth rate of online advertising
    advertisements on Facebook 4. Identity thefts.
    4. Attitude towards user’s privacy 5. Weak business model
    5. Lack of website customization
    Alternatives Strategy
    • continue its efforts in negotiating
    Corporat with governments
    • minimize market risk exposure
    e • Build intelligent competition for
    new FIREWALL STRONG protocols

    Strategy

    • Continue research and


    development (R&D)
    Business • Invest in its legal department to
    resolve its privacy and legal

    Strategy concerns
    • increase security and privacy
    requirement for social media
    Choose the best three alternatives

    increase security and Invest in its legal


    privacy requirement for Continue research and
    department to resolve its
    social media development (R&D)
    privacy and legal concerns
    • Protect user’s • increase service quality & • reduce privacy issues
    information (personal will be company’s • cost
    info), protects infestation
    productivity and • complex & risky
    improves safegua
    • rds / perception of
    concern for customer
    safety

    • cost
    The best alternatives

    Continue
    User
    research and Reducing
    Confidence
    development cyber-crime
    (R&D) increases
    CONCLUSION
    • However, this SWOT analysis points out a number of issues that the company must address
    to maintain its growth and profitability. For example, it enables other firms to compete in the
    online advertising industry.
    • Also, Facebook is a prime target for cybercrime.
     These issues require strategic management initiatives to maintain the       company’s status as
    an attractive venue for online communication and information dissemination.
    •  It is recommended that Facebook diversifies its business to minimize market risk exposure
    while exploiting possible additional sources of revenues to keep the organization growing.
    • Another recommendation is that the company must continue its research and development
    (R&D) investments to increase its capabilities in counteracting cyber crime that victimizes
    users of social media services. The business must also continue its efforts in negotiating with
    governments to open up markets where it currently has minimal or no presence

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