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Problem Identification and Opportunity Analysis: Demand Drivers

The document identifies the problem of a lack of an online problem solving platform for education, health, and the judicial sector in Bangladesh. It notes high demand drivers such as expensive private tutoring and a shortage of mental health professionals and judges. Potential supply side factors that could support an online platform are identified as internet providers, computer sellers, and office space. The document proposes an online app and website based service as a solution and provides specifications. It analyzes the industry environment in Bangladesh as having many training centers and expected high growth in the IT sector. Porter's five forces model is applied with threats from rivalry seen as moderate due to competition from foreign companies and substitute options having high fixed costs.

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26 views7 pages

Problem Identification and Opportunity Analysis: Demand Drivers

The document identifies the problem of a lack of an online problem solving platform for education, health, and the judicial sector in Bangladesh. It notes high demand drivers such as expensive private tutoring and a shortage of mental health professionals and judges. Potential supply side factors that could support an online platform are identified as internet providers, computer sellers, and office space. The document proposes an online app and website based service as a solution and provides specifications. It analyzes the industry environment in Bangladesh as having many training centers and expected high growth in the IT sector. Porter's five forces model is applied with threats from rivalry seen as moderate due to competition from foreign companies and substitute options having high fixed costs.

Uploaded by

nilufar nourin
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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Problem Identification and Opportunity Analysis

Lack of online problem solving platform regarding education, health, judicial sector.
Demand Drivers
• parents are spending three times more money for coaching fees or keeping
house tutors
• 29% of total education expenditure goes into coaching or house tutors
• 11,095 people committed suicide last year in Bangladesh, which means on an
average, 30 people killed themselves every day
• Nearly 17% of adults in Bangladesh are suffering from mental health issues
• there are 3.05 physicians per 10,000 population and 1.07 nurses are available
per 10,000 population
• The number of approved posts of judges for the lower courts is 1,655, of which
387 are now vacant. It is not possible for 1,268 [the then number] judges to
dispose of more than 27 lakh cases pending
Supply Drivers
• internet connection providers
• the distributor or desktop or laptop
• the place they rent establishing their office to run their business successfully
Problem
Solution Specification
Lack of online
A complete solution Hassle free services
problem solving
to the problem through Website and
platform regarding
through app and App
education, health,
website based
judicial sector
Services
Industry Analysis

more than 100 software houses


35 data entry centers
thousands of formal and informal IT Training centers
numerous computer workshops
Government expects that the IT industry will generate revenue
worth around USD 1 bn in 2017 and USD 4.8bn by 2025
Bangladesh Telecommunication Regulatory Commission usually
issues license for the telecom companies and internet service
provider (ISP) companies.
BTRC has introduced International Internet Gateway (IIG)
license to manage the international internet bandwidth
effectively.
Early growth stage
Porter’s Five Forces Model Threat of Rivalry
Power of • 800+
Threat of
supplier Information
Threat of new Power of Buyer Substitute
• internet • Fixed cost is and
entrants • individuals Communicati
• 95% of the connection high in this
• small or large on
providers industry
companies businesses or Technology in
• the • Funding is
are foreign organizations Bangladesh
• Barriers to distributor or not a big
• local clients according to the
desktop or issue for
entry of an or BASIS survey
laptop foreign
ICT could be the clients may • clients are
• the place companies
licensing from abroad most of the
they rent
laws, regulatory outside of
establishing
factors, security the country
their office to
issues, capital and they look
run their
requirements, Moderate for the
business
funding etc
Moderate
successfully
High quality
service
Low • High
SL Head Value
Industry Feasibility Rating Score(Out of 10)
1 Industry Size Current : More than 1 billion Favorable 8
Expected : 4.8 billion by 2025
2 Growth Around 5% (Expected) Favorable 9

3 Major Player Unfavorable 5


4 Major Open or Bidding/ Auction Licensing Favorable 7
Regulations
5 Demand Drivers three times more money for coaching fees Favorable 8
30 people killed themselves every day
3.05 physicians per 10,000 population and 1.07
nurses per 10,000 population
approved posts of judges for the lower courts is
1,655, of which 387 are now vacant

6 Supply Drivers Moderate 6

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