Community

Integration
Solution
Group 1
• Sakshi Bahati
• Malay Bhavsar
• Manjunatha SJ
• Nikunj Parikh
• Sakshi Rajpoot
• Vasu Jain
Key Issues Faced

Increase in urbanisation more and more people have started living in society based flat system, with various benefits it provides there
are various issues that needs to be tackled, most important of all is the Community Management Challenge

Faced by residents Faced by management

 Security system  Collecting maintenance expenses
 Domestic staff management  Complaints
 Maintenance requests  Behaviour of residents
 Helpdesk management  Effective mass communication notice
 Parking space troubles  Staff Attendance
 Equal access to common amenities
 Platform for monthly bill payments
 Bad conduct of neighbours
 Behaviour of management
 Less interaction with neighbours
 Less fitness activities
 Lack of accessibility to daily grocery shops

Faced by security staff

 Parking space troubles
 Guest entry tracking
 Addressing of parking issues
Benefits of Community APPS

Security Management Community Management

Vendor Management Finance Management

House Help Community Notice Board

Visitor Management HelpDesk

Delivery Management Enhance Community Interaction

Child Security Management Bring people of similar likes,

skills and interest together
Tenant Management
Existing Application Analysis

ApnaComplex -
ADDA Gatekepper My Gate iCommunity
Gatekeeper

 Security Features: Visitor  Visitor Management  Guard patrol tracking  Broadcasted

list and approvals  Daily Staff Management  Visitor tracking Communication
 House help reviews and  Child Security  School bus tracker  Full service management
attendance tracking   platform
Delivery Management Gate pass
 Emergency help from    Social platform for
Amenity Booking Staff Attendance
Neighbors/Guard Neighbors to interact
 Multi property tracking
 Raise helpdesk tickets  Essential Community
management  Staff management
 Society bill payment Listing at your fingertips
 Community management  Interface with
 Move in/Move out  Service Requests
 Accounts and Payment ApnaComplex used for-
Management  Report issues in public area
 Helpdesk  Discussions
 One database of
 Complaints
Owners/Tenants for
 Paying society
Management Committee
dues
Product Features

Residents Management Committee

Base Package  Manage Security processes from anywhere
 Security Features (Interactive Dashboard)
 Visitor Notifications  Monitor Staff Attendance
 Domestic Staff Management  Authorize new member and manage old ones
 Staff List and Reviews  Billing tracker
 Staff Gift Pass  Record meeting MOM
 Mobile Intercom
 Access to Notice Board Asset Management
 Digital Resident ID Card
 Helpdesk tracker and service requests
 Panic Alert
 Bill Settlement (Maintenance)  Document Management
 Daily Staff Management
 Service Desk
 Notice Board and broadcasting

Add on features
 Amenity Booking and Management
 Neighbour Directory and Social Network
 Vehicle pooling
 One stop payment
 Vendor Shop Management
 Buying/Selling inside the society
 Tenant Management
Business Plan

Barriers to Entry

Funding to the start-up Existing giant players – myGate, Apartment

Adoptability
Adda, Apna Complex, NoBrokerHood & Biizlo

Future Plan

To become synonymous with any gated premise

Establish in the commercial/office space Aims to reach 10,000 gated communities by the end of 2022
for visitor, staff management and engage
people in social activities
Business Plan (Cont.)

Distribution Channels

Direct Salesforce – territory is defined and societies falling

under that region would be handled by them

Management Team and Talent

Executive Management – Top management responsible for planning, leading and controlling the
business
Governance Body- establish a mission, vision and set of principles to guide the business
Functional Management – HR, IT, Operations, marketing & sales reports to head of the dept
Program & Projects – Project stake holders: Managers and Executive managers
Committees – Well defined team structure which investigate problem and make decisions
(Executive management and dept management)
Business Model

Market Segments by
Key Activities
 App Development & Customer Relations Geography
provision for record  Customers include both  Tier 1
keeping of Data users as well as  Delhi NCR
 Integration of various providers of services  Pune
devices Value Proposition  Long-term relationship  Mumbai
Key Partners  On boarding various  Be a customer centric especially with service  Bangalore
 Property Dealers service provider company providers  Tier 2
 Property Developers  Solve the security related  Tier 3
 Service Providers problems in societies
 Digital device  Provide best after sales Type
manufacturers service to the customers
Key Resources Residential
 Hardware Integrators Channels
 Human Resources-  Pay close attention to  Less than 100 flats
 Social Media Partners  Offline (customer care)
feedback provided by  100-500 flats
 Service Provider  Pitching with big
customer and improve the
 Operation team developers  More than 500 flats
services everyday
 Referral Commercial
 Back Office  Product Demo
Administration  Less then 500 Offices
 Online (Website,
 Technology Platforms  500 – 750 offices
Partners)
 Product Demo  More then 750 Offices
 Infra resources

Cost Structure Revenue Streams:

 Monthly Salary of Service Provider  Subscription based model with basic services & add on services
 Server for maintenance of App  To be sold to various big infrastructure developers for deployment at their
 Salary of Backoffice administrators upcoming semi-luxury projects. For eg., in Mumbai it can be sold in areas like
 Lease cost for assets acquired Andheri, Dadar but not in Bandra where ultra rich people live
 Maintenance cost of asset  Can also be sold to commercial developers both luxury & semi-luxury
 Integration & IT service provider expenses
Revenue Model
Primary Customer- Residents of housing societies, Builders of residential complex

Service Cost of Service No. of Customers Probability Value

Society Annual Subscription

(Avg Society - 100 Flats) 50,000 50 1 25,00,000
Access Management 30,000 50 0.75 11,25,000
Inside Premise Security Solution 1,04,000 50 1 52,00,000
Electric Assets Maintenance 7,000 50 0.5 1,75,000
Elevator Management 25,000 50 0.25 3,12,500
Parking Management 1,80,000 50 0.75 67,50,000
Common Resource Management 1,00,000 50 0.5 25,00,000
Regulatory Service Management 3,600 50 1 1,80,000
Secretarial Management 96,000 50 0.5 24,00,000
2,11,42,500

Expected Revenue 2,11,42,500

ARPU 4,22,850
Thank You