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The document discusses probability sampling and non-probability sampling. It states that probability sampling is preferred because it gives every member of the population an equal chance of being selected, reducing bias. Some examples of probability sampling methods given are simple random sampling, stratified sampling, and cluster sampling. Non-probability sampling does not give all members an equal chance of selection and relies on the researcher's judgment. The document then explains the procedure for simple random sampling in 7 steps.

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POOJA S DODAMANI 1982409
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88 views7 pages

Presentation

The document discusses probability sampling and non-probability sampling. It states that probability sampling is preferred because it gives every member of the population an equal chance of being selected, reducing bias. Some examples of probability sampling methods given are simple random sampling, stratified sampling, and cluster sampling. Non-probability sampling does not give all members an equal chance of selection and relies on the researcher's judgment. The document then explains the procedure for simple random sampling in 7 steps.

Uploaded by

POOJA S DODAMANI 1982409
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Presentation

Why probability sampling is preferred in


comparison to Non-probability sampling?
Explain Procedure for Simple Random
Sampling?

By,
Pooja S Dodamani
Zahir Abbas Khan
Bhumeiswor Sharma
Probability Sampling

The sampling method in which all the members of the


population has a pre-specified and an equal chance to be
a part of the sample.
 This technique is based on the randomization principle,
wherein the procedure is so designed, which guarantees
that each and every individual of the population has an
equal selection opportunity.
This helps to reduce the possibility of bias.
The methods of probability sampling: – Simple Random
Sampling – Stratified Sampling – Cluster Sampling –
Systematic Sampling
Non-Probability Sampling

When all the individuals of the population are not


given an equal opportunity of becoming a part of the
sample, the method is said to be Non-probability
sampling.
There is no probability attached to the unit of the
population and the selection relies on the subjective
judgment of the researcher.
The methods of non-probability sampling: –
Convenience Sampling – Quota Sampling – Judgment
or Purposive Sampling – Snowball Sampling
Key Differences
Explain Procedure for Simple Random Sampling?

The process of selecting a sample that allows individual


in the defined population to have an equal and
independent chance of being selected for the sample.
 This means that it guarantees that the sample chosen
is representative of the population and that the sample
is selected in an unbiased way. 
There are multiple ways of creating a simple random
sample. These include the lottery method, using a
random number table, using a computer, and sampling
with or without replacement.
STEPS IN RANDOM SAMPLING:

1. Identify and define the population.


2. Determine the desired sample size.
3. List all members of the population.
4. Assign all individuals on the list consecutive number
from zero to the required number. Each individual must
have the same number of digits as each other individual.
5. Select an arbitrary number in the table of random
numbers.
6. For the selected number, look only at the number of
digits assigned to each population member.
Cont…
7. If the number corresponds to the number assigned
to any of the individual in the population, then that
individual is included in the sample.
8. Go to the next number in the column and repeat
step #7 until the desired number of individuals has
been selected for the sample
ADVANTAGES OF SIMPLE RANDOM SAMPLING:
 Easy to conduct
 Strategy requires minimum knowledge of the
population to be sampled

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