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    Zong ESS-LBS

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    Sarmad
    This document provides information about China Mobile Pakistan (CMPak), a subsidiary of China Mobile. It discusses CMPak's network coverage including 86 DWDM nodes across Pakistan. It also outlines Zong Enterprise Solutions' product portfolio, including dedicated internet access, private leased circuits, location based services, and video conferencing. Location based services allow targeted marketing to customers based on location. Zong is highlighted as having the leading data network and customer services in Pakistan.

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    Zong ESS-LBS

    Uploaded by

    Sarmad
    136 views15 pages
    This document provides information about China Mobile Pakistan (CMPak), a subsidiary of China Mobile. It discusses CMPak's network coverage including 86 DWDM nodes across Pakistan. It also outlines Zong Enterprise Solutions' product portfolio, including dedicated internet access, private leased circuits, location based services, and video conferencing. Location based services allow targeted marketing to customers based on location. Zong is highlighted as having the leading data network and customer services in Pakistan.

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    This document provides information about China Mobile Pakistan (CMPak), a subsidiary of China Mobile. It discusses CMPak's network coverage including 86 DWDM nodes across Pakistan. It also outlines Zong Enterprise Solutions' product portfolio, including dedicated internet access, private leased circuits, location based services, and video conferencing. Location based services allow targeted marketing to customers based on location. Zong is highlighted as having the leading data network and customer services in Pakistan.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    136 views15 pages

    Zong ESS-LBS

    Uploaded by

    Sarmad
    This document provides information about China Mobile Pakistan (CMPak), a subsidiary of China Mobile. It discusses CMPak's network coverage including 86 DWDM nodes across Pakistan. It also outlines Zong Enterprise Solutions' product portfolio, including dedicated internet access, private leased circuits, location based services, and video conferencing. Location based services allow targeted marketing to customers based on location. Zong is highlighted as having the leading data network and customer services in Pakistan.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 15

    Enterprise Solutions

    & Strategy (ESS)

    Profile
    China Mobile
    • Date of establishment: May 16, 2000

    • Total assets: over 160 billion USD

    • Number of employees: About 510,000

    • Subscriber base: 767 million (2013.12)

    • Revenue: 102 billion USD (2013)

    • The largest mobile operator throughout the world in


    terms of subscriber base and network capacity.

    • In 2013, the Company was once again selected as one


    of the “FT Global 500” by Financial Times and “The
    World’s 2,000 Biggest Public Companies” by Forbes
    magazine, and recognized on the Dow Jones
    Sustainability Emerging Markets Index.
    CM Pak
    • CMPak is a wholly-owned subsidiary company of China Mobile since 2007.
    • The first overseas company of China Mobile, and the largest overseas investment
    project that Chinese SOEs have made in Pakistan.

    HQ & North Region: Islamabad,


    Rawalpindi, KPK and AJK

    5 Central Regions

    3 South Regions
    CMPak’s Network
    Network Strengths
    • DWDMs Rings: 12
    – Total 10 G ADMs: 71
    – Total 2.5 G ADMs: 15
    – Metro Rings: 20
    • Lahore
    • Karachi
    • Rawalpindi & Islamabad
    • Multan
    • Gujranwala
    • Faisalabad
    • Peshawar
    Network Coverage including DWDM & PTN:
    Central = 47 Cities
    North = 22 Cities
    South 25 cities
    Total DWDMs nodes (Cities) = 86
    Enterprise Solutions
    Product Portfolio
    Zong Enterprise Solutions
    • Dedicated Internet Access (DIA)

    • Domestic/International Private Leased Circuit (DPLC/IPLC)

    • Primary Rate Interface (PRI)

    • Corporate SMS

    • Bulk Voice Messages

    • Location Based Services (LBS)

    • Office 360o (VPBX)

    • Machine to Machine Connectivity (M2M)

    • Video Conference Solution

    • Push to Talk Solution (PTT)

    • Health Care Administration Solution

    • Integrated Data Center

    • Development As A Service
    Location Based Services
    (LBS)
    Location Based Services
    • LBS is an abbreviation for Location
    Based Services.

    • LBS is used for marketing campaigns /


    mobile commerce when taking the form of
    coupons or advertising directed at
    customers based on their current location.

    • LBS include services to identify a location


    of a person or object, such as discovering
    the nearest banking cash machine or the
    whereabouts of a friend or employee. LBS
    include personnel tracking and vehicle
    tracking services.
    Benefits

    Power of
    Location

    Reach your
    Effective
    Target
    Marketing
    Market

    High
    Personalizati
    Response
    on
    Rate
    Tariff

    Per SMS Price Total Max Characters


    (Rs.) (Rs.) (English)

    0.22 Rs.0.22 160

    * Minimum Campaign Size is 10,00,000 SMS


    Steps to Order

    Customer will Identify its target Areas and share with Zong

    Zong will Share Total Count of its Subscribers available in those areas

    Customer will share its message, mask and count of SMS along with payment to
    be broadcasted in those areas

    Zong will Broadcast SMS Campaign in Target Areas and send confirmation to
    customer
    Why Zong?
    Why Zong?

    Zong is supported by ground breaking communications, trend setting


    Customer Services and an unmatched Product Offering that has
    redefined the rules of the game!

    • No. 1 in data Services (declared by PTA)

    • Widest 3G + 4G – LTE Network

    • Best Coverage all over Cities, Motorways and Highways

    • Leading Brand in Wireless Internet Services


    Key ESS Clients
    Thanks

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