Business Ethics: - Presented By: Group 3 - Ankita Verma (129) - Neha Tyagi

BUSINESS ETHICS
• Presented by:
Group 3
- Ankita Verma(129)
- Neha Tyagi(038)
Ethics
• Areas of morals and values.
• It involves values that a person express in a
situation.
• Ethics includes 3 elements:
1. Fairness
2. Deciding what is right and wrong
3. Practices and rules
Ethical Principles
Absolutism
Ethics
Relativism Utilitarianism
Carroll’s Ethical Guidelines
GUIDELINES
CATEGORICAL ORGANIZATION
GOLDEN RULE HEDONISTIC ETHIC INTUITION ETHIC
IMPERATIVE ETHIC
Whistle blowing
• A situation where an
individual is concerned
about the behaviour of an
organization or of
individuals.
• He/She feels constrained
to raise this with a third
party.
• Employees blow whistle
against wrong practices
and corruption.
• It is done to bring changes
in the organization.
Values
• Values underpin ethics and answers “what do we stand
for?” and “ what are the key principles that matter to us?”
• They help to bring together people in an organization
and get them working for a common aim
• It also shares the following characteristics:
1. They stand for something
2. Management fine-tunes their conform to the
environment of the organization
3. Values are shared by everyone and are understood and
supported by its key stakeholders
Code of Ethics
• It is a written, distinct, formal document which
consists of moral standards and help in guiding
employees or corporate behavior.
• It can be of three different types:
1. Educational
2. Regulatory
3. Aspirational
Poor codes tend to be inward looking and to ignore
external
Business Ethics
• A form of applied ethics or professional ethics.
• It applies to all aspects of business conduct.
• Relevant to conduct of individuals and business
organizations as a whole.
• Examines ethical principles or problems that
arise in a business environment.
Issues in Business Ethics
• General business ethics
• Ethics of human resource management
• Ethics of sales and marketing
• Ethics of production
• Ethics of technology
Obstacles to Ethics
- Time
- Ego
- Unreliable Information
- Ignorance
Corporate social responsibility
• It is a way in which an organization expresses its
values in behavior towards its stakeholders
• It is a concept where companies decide to
voluntarily to contribute to a better society and
cleaner environment
• Organizations recognizes that its activities have
a wider impact on society.
CSR, Sustainability and HR
Four philosophies of organizational
responsiveness to CSR:
• REACTION
• DEFENCE
• ACCOMODATION
• PROACTION
Role of HR in Ethics and CSR
• Helping to identify the values of the organization
• Drawing up a code of ethics
• Behaving ethically in its own relationships with a key

stakeholder, the organization's own staff
• Managing the culture of the organization
• Development
• Maintaining the “employee brand”

Examples
• Corporate websites lay emphasis on
commitment to promoting non economic social
values like : ethic codes, social responsibility
chapters etc.
• Corporations have redefined their core values in

the light of business ethical considerations like:
BP’S “beyond petroleum” environmental tilt.
Business Ethics in India
• Limited attention to business ethics.
• Unethical practices are used extensively.
• Businessmen are severely criticized due to their
unethical practices.
• Socially conscious and progressive
businessmen support ethical business.
• Business environment in India is not favourable
for business ethics.
Reasons for unethical practices
• Psychology of
businessmen
• Indian consumers are
poor, illiterate and
submissive
• Absence of well
organized consumer
movement
• Ineffective laws
• Inadequate support of the
government
Need for Business Ethics
• Check business malpractices.
• Improve consumer confidence.
• Protect other social groups.
• Safeguard consumer rights and social welfare.
• Make businessmen conscious of social
responsibilities.

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BUSINESS ETHICS

• Drawing up a code of ethics

• Behaving ethically in its own relationships with a key

• Managing the culture of the organization

• Maintaining the “employee brand”

• Corporations have redefined their core values in

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