Scribd
Upload
20 views25 pages

Introduction To Media and Information Literacy

This document introduces media and information literacy. It defines media literacy as the ability to access, analyze, evaluate, create and act using various forms of communication. It outlines core concepts of media literacy including that media messages are constructed, experienced differently, contain biases, and are often aimed to generate profit. It also discusses the importance of media literacy in teaching critical thinking, verification of information, and responsible sharing and creation of content. The document then defines information literacy and technology literacy, outlining their dimensions and abilities.

Uploaded by

Warren Nabing Malangis
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
20 views25 pages

Introduction To Media and Information Literacy

This document introduces media and information literacy. It defines media literacy as the ability to access, analyze, evaluate, create and act using various forms of communication. It outlines core concepts of media literacy including that media messages are constructed, experienced differently, contain biases, and are often aimed to generate profit. It also discusses the importance of media literacy in teaching critical thinking, verification of information, and responsible sharing and creation of content. The document then defines information literacy and technology literacy, outlining their dimensions and abilities.

Uploaded by

Warren Nabing Malangis
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 25

INTRODUCTION TO

MEDIA AND
INFORMATION LITERACY
WHAT IS MEDIA LITERACY?

To access, analyze,
evaluate, create, and act
using all forms of
communication which is
interdisciplinary in action.
CORE CONCEPTS IN
MEDIA LITERACY

1. All media messages


are constructed
2. Media messages are
constructed using
creative language with its
own rule.
3.Different people
experience the same
media messages
differently.
4. Media have
imbedded values and
points of view.
5. Most media messages
are organized to gain
profit.
MEDIA LITERACY SKILLS
1.Analysis 5. Deduction
2. Evaluation 6. Abstraction
3. Grouping 7. Synthesis
4. Induction
IMPORTANCE OF MEDIA
LITERACY

1. It teaches you how to


verify information and
recognize other points of
view.
2. It encourages
critical thinking.
3. It encourages you to
share other sources of
media responsibly.
4. It helps you determine
and identify
communication and
marketing ploys.
5. It teaches you how
to not be swayed by
persuasion techniques.
6. It encourages you to
actively participate in
public affairs as a
citizen.
7. Teaches you as an
individual to create
your own content.
INFORMATION LITERACY

SET OF ABILITIES REQUIRING INDIVIDUALS


TO RECOGNIZE WHEN INFORMATION IS
NEEDED, AND HOW TO LOCATE, EVALUATE
AND USE IT EFFECTIVELY.
SEVEN DIMENSIONS OF
INFORMATION LITERACY

1. Tool Literacy- ability to use and


understand practical and
conceptual tools of current
information technology
2. Resource literacy-
ability to understand the
form, format, location
and access methods of
information resources
3. Social Structural
literacy-knowing that and
how the information is
socially situated and
produced.
4. Research Literacy-
ability to understand
and use the IT- based
tools
5. Publishing Literacy-
ability to format and
publish research and
ideas .
6. Emerging
Technology Literacy-
ability to adapt,
understand, evaluate
and use technology
7. Critical Literacy-
ability to evaluate
informations presented.
TECHNOLOGY
LITERACY
•ability of an individual,
working independently
and with others,
TECHNOLOGY LITERACY
•to responsibly,
appropriately and
effectively use technology
tools to access, manage,
integrate, evaluate, create

You might also like