What Is Communication
What Is Communication
COMMUNICATION?
GROUP NO. 6 | CELESPARA | MAGUYON | VILLANUEVA |
“A process of sharing information through symbols, including words
and message” – Morris Philip Wolf & Shirley Kuiper
WHAT IS
It is done through:
COMMUNICATION?
FUNCTION OF COMMUNICATION
1 Information Function
Information provided through communication may be used for decision-making at various work levels
in the organization.
2 Motivation Function
Used as a means to motivate employees to commit themselves to the organization objectives.
3 Control Function
When properly communicated, reports, policies, and plans define roles, clarify duties, authorities
and responsibilities.
4 Emotive Function
When feelings are repressed.
THE COMMUNICATION PROCESS
SENDER
Develops idea
encodes
RECEIVER
Who receives
message
decodes
Accepts
or
Then provides feedback to
rejects
Fig. 1
THE COMMUNICATION PROCESS
Examples of Encoded and decoded information
USE
FORMS OF COMMUNICATION
VERBAL NON-VERBAL
FORMS OF COMMUNICATION
VERBAL NON-VERBAL
PERSONAL BARRIERS
PHYSICAL BARRIERS
SEMANTIC BARRIERS
PERSONAL BARRIERS
o Emotions cloud the communicator’s ability to judge correctly the real meaning of messages received.
o People with different values will find it hard to communicate with each others.
PHYSICAL BARRIERS
o Refer to interferences to effective communications occurring in the environment
where the communication is undertaken.
o Ex: loud sound, distances between people, walls, noisy juice near a telephone, wrong timing.
SEMANTIC BARRIERS
o Study of meaning as expressed in symbols. Words, pictures, or actions are symbols that suggest certain meanings.
o When the wrong meaning has been chosen by the receiver, misunderstanding occurs.
OVERCOMING BARRIERS TO COMMUNICATION
UPWARD COMMUNICATION
o There is a need for management to provide employees with all the necessary
material and non-material support it can give.
o The first requirement is for the management to know the specific needs of the employees.
o Refers to messages from persons in lower-level positions to higher positions.
o The messages sent usually provides information on work progress, problems encountered, suggestions for
improving output and etc.
UPWARD COMMUNICATION
o Refers to messages sent to individuals or groups from another of the same organizational level or position.
o The purpose of horizontal communication are:
- to coordinate activities between departments.
- to persuade others at the same level of organization.
- to pass on information about activities or feelings.
o Techniques appropriate are: memos, meetings, telephones, picnics, dinners, and other social affairs.
Figure. 2 Message flow and areas of concern.
HORIZONTAL COMMUNICATION
- Interdepartmental coordination
- Intradepartmental problem solving
- Staff advice to the departments.
MANAGEMENT INFORMATION SYSTEM (MIS)
Defined by Boone and Kurtz as “an organized method of providing past, present, and projected
information on internal operations and external intelligence for use in decision making.
Manufacturing Marketing
MANAGEMENT
INFORMATION
Finance SYSTEM Personnel
Fig. 3
THE PURPOSES OF MIS
1. To provide basis for the analysis of early warning signals that can originate both externally and internally.
2. To automate routine clerical operations like payroll and inventory reports.
3. To assist managers in making routine decisions like scheduling orders, assigning orders to
machines and reordering supplies.
4. To provide the information necessary for management to make strategic or nonprogrammed decisions.
THANK YOU!