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Professional Development 101: The Basics - Part 1

This document provides an introduction to professional development. It defines professional development as a systematic process that strengthens how professionals obtain and retain knowledge, skills, and attitudes. It identifies key professional development terms and practices, including events, workshops, training, distance learning, information sessions, and technical assistance. The document outlines a framework for six core professional development practices: sustaining infrastructure, designing offerings, marketing services, delivering offerings, following up with support, and evaluating processes. It provides strategies for implementing each practice, including developing leadership and resources, designing objectives based on learning principles, linking services to audience needs, and using data to monitor efforts. The conclusion outlines next steps for additional professional development topics.

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asim
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55 views53 pages

Professional Development 101: The Basics - Part 1

This document provides an introduction to professional development. It defines professional development as a systematic process that strengthens how professionals obtain and retain knowledge, skills, and attitudes. It identifies key professional development terms and practices, including events, workshops, training, distance learning, information sessions, and technical assistance. The document outlines a framework for six core professional development practices: sustaining infrastructure, designing offerings, marketing services, delivering offerings, following up with support, and evaluating processes. It provides strategies for implementing each practice, including developing leadership and resources, designing objectives based on learning principles, linking services to audience needs, and using data to monitor efforts. The conclusion outlines next steps for additional professional development topics.

Uploaded by

asim
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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Professional Development 101:

The Basics – Part 1

A Professional Development Series from the


CDC’s Division of Population Health
School Health Branch
Section One:

INTRODUCTION
Welcome

Bridget Borgogna Melissa Fahrenbruch


Health Education Specialist/Project Officer Team Lead, Program and Professional Development Team
Purpose
Professional development strengthens
education delivery and increases skill-building
capacity.
Learning Objectives
1. Define professional development.
2. Identify key professional development terms.
3. Identify three professional developmental
practices.
4. Describe how these practices can improve
your state’s professional development
capabilities.
5. Identify strategies to support each
professional development practice.
Section Two:

PROFESSIONAL DEVELOPMENT
DEFINED
What is Professional Development?
• Systematic process that
strengthens how
professionals obtain
and retain knowledge,
skills, and attitudes
• Consciously designed
processes and activities
developed to improve
organizational practices
But, wait… there’s more!
• Adult learning principles to engage learners
• Systematic process: planning, designing,
marketing, delivering, evaluating, and
following up
• Events, information and presentation sessions,
and technical assistance
Section Three:

PROFESSIONAL DEVELOPMENT
ACTIVITIES
Events
• Set of skill-building processes and activities
designed to assist individuals in obtaining new
knowledge and skills
• Purpose: to reach specific goals and improve
workplace performance
• Targeted to a specific audience, learner-
centered, call to action
Adult Learning Principles
• Respected
• Safe and supportive
• Relevant
• Varied
• Opportunities to practice

Delivered in a time span that is


adequate to cover the topic in detail
What is the difference?
• Workshop
– Educational program
– Techniques and skills in a
particular field
– Long-term benefits
• Training
– Instructional experience
– New skills and knowledge
– On-the-job application
Distance Learning
• Skill-building process, targeted to a specific
audience
• Individuals who are separated by time, or
distance, or both
• Modes of delivery:
– Synchronous
– Asynchronous
Synchronous Delivery
• All participants present
at the same time
• Organized timetable
• Instructor present
• Interaction
Asynchronous Delivery
• Self-paced
• Access materials on
own schedule
• Not required to be
together
Information and Presentation
Sessions
• Provide a familiarity level of knowledge
• Enough information to decide whether or not
to pursue
Delivery
• One-time or series of events
• Delivered in a short period of time
Technical Assistance
• Process of providing targeted support to an
organization with a development need or
problem
• Involves communication between a specialist
or consultant and the organization
Core Principles
• Collaborative
• Systematic
• Targeted
• Adaptive
• Customized
• Results-driven
Structure
• One-on-one consultation
• Small-group facilitation
– In person
– Phone
– E-mail
– Internet technologies
Summary of Activities
• Events
• Information and presentation sessions
• Technical assistance
Learning Activity One:

REVIEW OF TERMINOLOGY
Section Four:

PROFESSIONAL DEVELOPMENT
PRACTICES
Six Professional Development
Practices
• Sustain a PD infrastructure
• Design PD offerings
• Market PD services
• Deliver PD offerings
• Follow up with support
• Evaluate PD processes
Framework
SUSTAIN

EVALUATE DESIGN

FOLLOW UP MARKET

DELIVER
Infrastructure
• Sustain: professional and
agency capacity
• Design: instructionally sound
activities
• Market: focused
• Deliver: streamlined,
responsive, timely
• Follow up: growth
• Evaluate: continuous
improvement
Organizational Outcomes
Increases in:
• Skills and knowledge
• Implementation
• Quality, quantity, or cost-effectiveness
• Sustainability
Partnerships
• Cooperation
• Collaboration
Effective Partnerships
• Mutual respect
• Coordination
• Reciprocal roles
• Shared participation
• Mutual accountability
• Transparency
Partnership Outcomes
• Increased contributions
• Synergy
• Program resilience
• Better alignment
Summary
• Professional development practices
framework
• Organizational outcomes
• Characteristics of effective partnerships
Learning Activity Two:

REVIEW OF POTENTIAL OUTCOMES


Section Five:

SUSTAIN, DESIGN, MARKET


Six Professional Development
Practices
• Sustain a PD infrastructure
• Design PD offerings
• Market PD services
• Deliver PD offerings
• Follow up with support
• Evaluate PD processes
Sustain a Professional
Development Infrastructure
• Provides the underlying foundation for all the
practices
• Stage for success:
– Leadership
– Advocacy
– Skilled staff
– Alignment
– Evaluation
Key Characteristics
• Continuous learning
• Focus on relevant content
• Professional collaboration
Key Strategies
1. Identify a person to provide leadership.
2. Secure financial and human resources.
3. Establish and implement a PD plan.
4. Develop a process to ensure qualified PD
providers.
Design Professional Development
Offerings
Solid PD offerings are thoughtfully designed
with a specific purpose.
• Groups
• One-on-one settings
• In person
• Online
Effective Training Objectives
Without clear objectives, With clear objectives, design
participants: has:
• Are unclear about what is • Logical intended outcomes
expected • Strong foundation
• Fail to grasp intended • Intent
outcomes • Boundaries
• Lack transfer of learning
SMART Objectives
S Specific
M Measurable
A Achievable
R Reasonable
T Time-based
Adult Learning Principles
Adults:
• Need to know
• Are motivated to learn
• Have previous experience
• Need variety
• Need to be involved
Key Strategies
Group settings:
1. Identify the target audience
2. Develop SMART objectives
3. Develop a comprehensive agenda
4. Develop plans for evaluation and follow-up
support

Technical assistance:
1. Response time
2. Topics to be covered
3. Follow-up support
Market Professional Development
Services
• Contact people
• Know your audience segments
• Promote health benefits
• Utilize various approaches
• Use models that work
• Build partnerships
Field of Dreams
Marketing Steps
1. Determine services
2. Develop a comprehensive marketing plan
3. Implement the marketing plan
4. Use data
Professional Development (PD)
Marketing - The Continuum

E-mail [email protected] for a copy of the Marketing Toolkit.


Key Strategies
1. Link PD services to target audience needs
2. Develop and implement a marketing plan
3. Monitor and adjust, as appropriate
Summary of Three Practices
• Sustain
• Market
• Design
Learning Activity Three:

REVIEW OF SUSTAIN, DESIGN,


MARKET
Section Six:

CONCLUSION
Summary
• Sustain a PD infrastructure
• Design PD offerings
• Market PD services
Next Steps
• Professional Development 101: The Basics – Part 2
– Deliver
– Follow-Up
– Evaluate
• Professional Development 201: From Basic to
Dynamic
– Adult learning principles
– Facilitation tips
– Webinar development
Evaluation
Thank you for taking a few minutes to let us
know your thoughts about this course.

https://orausurvey.orau.org/n/PD101a.aspx

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