The Speech Making Process 2011
The Speech Making Process 2011
The Speech Making Process 2011
The Concise
Public Speaking Handbook.
Beebe and Beebe (1997). Public
Speaking: An Audience-Centered
Approach.
Franklin and Clark (2001). Essentials of
Speech Communication.
Audience Analysis
Select and narrowing a topic
Determining a purpose
Developing a central idea
Generating main ideas
Gather verbal and visual support
Organize speech
Rehearse Speech
Deliver Speech
Ethics in Public Speaking
The process of studying your audience
As a speaker, you should focus on your
audience every step of the way
There are four areas that you should seek
to gather information:
› 1. Basic data
› 2. Knowledge of topic
› 3. Audience attitude
› 4. Audience goal
What are some general characteristics
your audience may have in common?
• Age
• Gender
• Occupation
• Level of education
• Religious beliefs
• Social and economic status
What and how much does your
audience know about your topic?
What will be the attitude of the
audience about your topic?
•Positive
•Neutral
•Apathetic
•Opposed
How do you want audience to react?
•Take action
•Believe your words
•Understand an idea or process
•Other
Bottom line:
Most Influential
Bands
Rolling
U2 Stones
Bob Dylan
Write general topic on paper and then
branch out to other subtopics related to
the topic
Part-time
Full-time
Army
Work Navy
College Military
Body
Conclusion
› Summary of MP
› Restate Purpose
› Clincher
Audience Analysis
Select and narrowing a topic
Determining a purpose
Developing a central idea
Generating main ideas
Gather verbal and visual support
Organize speech
Rehearse Speech
Deliver Speech
Ethics in Public Speaking
Tip #1 -- Rehearse aloud
Tip #2 -- Ask for feedback
Tip #3 -- Time your speech
Tip #4 -- Simulate actual conditions
Audience Analysis
Select and narrowing a topic
Determining a purpose
Developing a central idea
Generating main ideas
Gather verbal and visual support
Organize speech
Rehearse Speech
Deliver Speech
Ethics in Public Speaking
We will discuss at another time
Audience Analysis
Select and narrowing a topic
Determining a purpose
Developing a central idea
Generating main ideas
Gather verbal and visual support
Organize speech
Rehearse Speech
Deliver Speech
Ethics in Public Speaking
Have a clear, responsible goal
Use sound evidence and reasoning
Be sensitive and tolerant of difference
Be honest
Do Not Plagiarize
› Do your own work
› Acknowledge your sources