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(Adobe Experience Manager) Getting Started

AEM (Adobe Experience Manager) is a web-based content management system (CMS) that enables organizations to create and manage websites, content, and digital assets across multiple digital channels. It helps businesses target customers through personalization features like campaigns. CMS tools allow users to create, edit, and delete digital content on websites without needing developer assistance, making content management more cost-effective. Popular CMS tools include WordPress, Drupal, Magento, and Squarespace. AEM was originally known as CQ5 and was acquired by Adobe in 2010, becoming Adobe Experience Manager. Key roles for AEM include content authors, developers, front-end developers, analysts, testers, and architects.

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89 views10 pages

(Adobe Experience Manager) Getting Started

AEM (Adobe Experience Manager) is a web-based content management system (CMS) that enables organizations to create and manage websites, content, and digital assets across multiple digital channels. It helps businesses target customers through personalization features like campaigns. CMS tools allow users to create, edit, and delete digital content on websites without needing developer assistance, making content management more cost-effective. Popular CMS tools include WordPress, Drupal, Magento, and Squarespace. AEM was originally known as CQ5 and was acquired by Adobe in 2010, becoming Adobe Experience Manager. Key roles for AEM include content authors, developers, front-end developers, analysts, testers, and architects.

Uploaded by

Bhargavi Sekhar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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AEM

(ADOBE EXPERIENCE MANAGER)


GETTING STARTED
WHAT IS AEM?

• A web-based content management system (CMS) tool.


• Enables organizations to create websites, manage content and digital assets of the website
through several medium like mobiles, web browsers, tabs, desktops and more.
• It also helps businesses to target right customer with right opportunity at right time through
personalization (campaigns).
WHAT IS CMS?

• This is a software application that aids create, manage or modify digital content. Besides, you can
add, edit or delete any published content of your website using this tool.
• Used to manage the content of companies’ web pages and websites. Users can store images using
CMS, as well as for document and asset management
• Helps site owners to create and delete website sections, edit website content without the
participation of professionals. This is the major advantage over static websites.
• Cost effective since no need to invest on developers.
POPULAR CMS TOOLS
Below are few popular tools in market developed for different purposes, but their many functions
are similar.
• Wordpress -more than 60% of web content is developed using this tool.
• Drupal - create content and templates both for private blogs and government entities
• Magento - developing content for e-commerce purposes
• Squarespace - website helping build blogs and hosting.
• Joomla
• Bitrix
• Modx
• Wix etc
HISTORY OF AEM

• Formerly known as CQ5.


• Started by a Swiss company day software in early 2000 with the name “communique”.
• CQ is the short form of “communique
• CQ acquired by Adobe systems in 2010 after day CQ 5.3 release and subsequently renamed as
Adobe Experience Manager (AEM) and release AEM 6.0 version
• AEM 6.5 released in 2019 (Current).
AEM OVERVIEW
JOB ROLES IN MARKET

• Content Authors
• AEM Developers- Including Component And OSGI Development
• AEM Front End Developers
• Analytics
• AEM Testing
• Architect
• AEM Devops i.e. Admin role
PRE-REQUISITES

• JAVA - Be very good at fundamentals of java programming


• SERVLETS - basics
• JSP - although we can still use jsps to develop the components, adobe has moved on and
recommends using Sightly. This also helps UI developers to focus on UI related technologies and not
learn another java-related language in their code.
• SIGHTLY - Not a big topic, but need to have understanding of how to use it.
• HTML, CSS/BOOTSTRAP/RESPONSIVE DESIGN - This is very key for the UI role
• JAVASCRIPT - Be strong
AEM ARCHITECTURE
THANK YOU

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