Law of Diminishing Marginal Utility
Law of Diminishing Marginal Utility
O quantity
q q q
MU 1 2 3
M
1 A
M
2 B
C
O q q
q
quantity
1 2 3
Figure- 3.2 MU
Consumer’s Equilibrium
• Consumer attains equilibrium when price (P) becomes
equal to marginal utility (MU). If the amount of
marginal utility gained from the consumption of a
good or service is higher than price (i.e., MU > P) then
the consumer would be induced to increase
consumption, which will lower marginal utility due to
the functioning of the law of diminishing marginal
utility. Once marginal utility would become equal to
price (i.e., MU = P) and the consumer will no longer
increase consumption because further increase in
consumption will push marginal utility below price.
This is why MU = P is termed as the equilibrium
condition under the law of diminishing marginal
utility.