Understanding Individual Motivation: Michael Angelo Mendez, Mpsych
Understanding Individual Motivation: Michael Angelo Mendez, Mpsych
Motivation
Functional fixedness is
a cognitive bias that
limits a person to using
an object only in the
way it is traditionally
used.
The Power of Incentives
• A scientist named Sam Glucksberg gathered
participants, timed them how quickly they can
solve a problem.
• To one group, there was no reward.
• To the other group, he offered rewards (5 and
20 dollars). This group took 3 ½ minutes
longer. This makes no sense right?
Our assumption: