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“My Presentation”

 Bangladesh is a developing and lower middle


economic country.
 Economic factors are playing a vital role for
developing this country.
 We have huge man power that we can use as
assets.
 We have a great chance to develop RMG sector y
using these assets.
Industry Background
 In 1972, the World Bank approximated (GDP) of
Bangladesh at USD 6.29 billion.
 In 2014, the GDP stood at USD 173.82 billion, growing by
almost 27 times in a matter of four decades.
 Bangladesh's exports industry alone comprised USD 31.2
billion in FY2014-15.
 81.69% of which was made up by ready-made garments.
 Provides employment to around 4.2 million Bangladeshis.
Our O b j e c t i v e s
 No defects product,
 Safe Product,
 Increasing our productivity,
 Application of Client Relation Management System
(CRM),
 O n Time Shipping,
 Reduction of the Manufacturing LeadTime,
 Improving our Procurement system,
 Prompt Services and Continuous following up,
 Offering Design Collections,
visiOn
 O u r vision is to be the first choice of our customers for
manufacturing and the first choice of employment for our
employees.
MissiOn
 b e the leading exporter of high quality garments
 timely delivery ofproduct,
 maintaining safe and healthy work environment,
 Improve this sector of private manufacturing
 Creating good quality cloths and sell them in th e
international markets
 Maintaining low cost and produce high standards of
cloths.
s h i r t s FOr Man
WOMen

 Use of cotton,
 Classic design,
 Brand
ambassador,
ORGANIZATIONAL STRucTuRe
Legal Structure : Partnership
 We have six equal shareholders at our Company
“SUNFROG TAXTILE LIMITED”.

 We will invest 1 core taka as capital and we will share both


profit and loss equally.
Name of Partner Share %
MD. Imran Hossan 65%
Nurul Islam 35%
Location
Office Location: Address:
Motijheel DITRoad, Dhaka,
Dhaka 1217,Bangladesh
Factory Location:

 A d d re s s . B/164-166 & B/185-187 BSCIC I/E, Fatullah,


Narayanganj. Bangladesh
Production Needed
Facilities, Utilities And
Equipment
TRANSPORT
SySTem
 Truck, lorry:
Fiber :
Name and Source:
Cotton
Silk
Pol Wool
Yester
Nylon
Flax etc.
Fabric:
• 100 % Cotton
fabric
• CVC fabric
• PC fabric
• 2*2 Lycra rib
fabric
• Lycra single jersey
fabric
• Viscose Lycra
• Double Lacoste
• 100% Polyester
fabric etc.
DYES
Reactive dye
Disperse dye
Acid dye
Basic dye
Direct dye
Sulfur dye etc.
Production procedure:
SWOT
Analysis
Scenario view point of inside For buyer point of view
 Low salary,  Problems of on time delivery
 Low safety facility, of product.
 Insecurity of job,  Clearing house problem
 Lack of canteen facility,  Give low quantity product
 Low overtime salary,
 Creating problems in
maternity leave,
 Group insurance facility,
Marketing Strategy
 Raw materials,
 Lack of managerial
knowledge,
 Improper working
environment,
 Insufficient of loan,
 Unit labor cost,
 Segmentation
Market segmentation

Economy
Life Style
VersatileCustomer
Fashion

Population
Largeexpensebearing ability
ExchangeRate
Target markets of sunfrog products:
 USA
 UK
 Entire Europe
 Australia
 Canada
 Japan
 Turkey
 Russian
 German
Advertisement:
 online advertisement in different business sites,
 international Newspapers
 international business papers
 international fashion magazine
 own yearly magazine,

Product Promotion: we will do our


products promotion through-
 Sponsoring international event
 Sponsoring fashion shows
 discount etc.
M a r k E t i n g Mix a n a l Y S i S
4P’s

Product Price Place Promotion

Uniqueness

Benefit

Features
Flowchart of distribution channel:

After manufacturing our distribution process will


start. Our distribution channel is given below as a
flowchart:
QC
(Quality
checker)

Nominated
forwarder

Send to
Chittagong port

Products are send


to the buyer country
by ships
C o r p o r a t e SocialResponsibility

Group insurance facilities


 Maternity leave facility for its female workers and
employees
Facilities will be provided including-
Canteen
Child-care
Health insurance coverage
 We will have sufficient fire extinguishers and
automated fire alarm and smoke detector.
Health awareness programs will be conducted with the
employees to aware health and safety issues.
Cost of P r o j e c t
20%
30%

Land and site development


Building and Civil works
20% Plant and Machinery
5%
Preoperative expense
Minimum Cashrequirements
25%
Particulars Amount Percentage

Total capital requirements Tk.10000000 100%

Long term loan Tk.4000000 40%

Equity supplied by owners Tk.6000000 60%

Interest on loan 11.5%

Loan period 10 years

Particular installments payments Annually


Particulars 2017
Direct Cost:
Material Cost of shirt 2850000
Material cost of T-shirt 1900000
Transportation cost 190000
Labor Cost 2470000
Other direct expense 95000
Prime Cost 7505000
Factory Overhead:
Utility Cost 950000
Depreciation 95000
Cost of goods sold 8550000
Administrative Overhead:
Supervisor Salary 190000
Maintenance 190000
Selling overhead:
Packaging 190000
Marketing expense 285000
Carriage outwards 95000
Total cost 9500000
Particulars 2017
Sales revenue:
Clothing of shirt’s 5586000
Clothing of T-shirt’s 3724000
Packaging 190000
Profit (10%) 950000
Total Sales revenue 10450000
Cost of goods sold (8550000)
Gross profit 1900000
Administration and selling expense (950000)
Operating profit 950000
Interest (460000)
Depreciation (95000)
Earning before tax 395000
tax (5000)
Earning after tax 390000

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