Introduction To Statistics: Neeta Pathak
Introduction To Statistics: Neeta Pathak
Neeta Pathak
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Learning Objectives
• Define statistics
• Become aware of a wide range of
applications of statistics in business
• Differentiate between descriptive and
inferential statistics
• Classify numbers by level of data and
understand why doing so is important
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Statistics in Business
• Accounting — auditing and cost estimation
• Economics — regional, national, and international
economic performance
• Finance — investments and portfolio management
• Management — human resources, compensation, and
quality management
• Management Information Systems — performance of
systems which gather, summarize, and disseminate
information to various managerial levels
• Marketing — market analysis and consumer research
• International Business — market and demographic
analysis
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What is Statistics?
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Population Versus Sample
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Population
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Population and Census Data
Identifier Color MPG
RD1 Red 12
RD2 Red 10
RD3 Red 13
RD4 Red 10
RD5 Red 13
BL1 Blue 27
BL2 Blue 24
GR1 Green 35
GR2 Green 35
GY1 Gray 15
GY2 Gray 18
GY3 Gray 17
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Sample and Sample Data
Identifier Color MPG
RD2 Red 10
RD5 Red 13
GR1 Green 35
GY2 Gray 18
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Descriptive vs. Inferential Statistics
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Parameter vs. Statistic
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Symbols for Population Parameters
2
denotes population variance
denotes population standard deviation
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Symbols for Sample Statistics
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Process of Inferential Statistics
Calculate x
to estimate
Population Sample
x
(parameter) (statistic)
Select a
random sample
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Levels of Data Measurement
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Nominal Level Data
• Numbers are used to classify or categorize
Example: Employment Classification
– 1 for Educator
– 2 for Construction Worker
– 3 for Manufacturing Worker
Example: Ethnicity
– 1 for African-American
– 2 for Anglo-American
– 3 for Hispanic-American
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Ordinal Level Data
• Numbers are used to indicate rank or order
– Relative magnitude of numbers is meaningful
– Differences between numbers are not comparable
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Ordinal Data
1 2 3 4 5
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Interval Level Data
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Usage Potential of Various
Levels of Data
Ratio
Interval
Ordinal
Nominal
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Data Level, Operations,
and Statistical Methods
Statistical
Data Level Meaningful Operations
Methods
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