Business Environment in An Economy Has Three Basic Propositions
Business Environment in An Economy Has Three Basic Propositions
Business Environment in An Economy Has Three Basic Propositions
BUSINESS DECISION-MAKING IS AN
ECONOMIC PROCESS
BUSINESS ENVIRONMENT
NATIONAL GLOBAL
BUSINESS
NATURAL
POLITICAL
TECHNOLOGICAL
SOCIO-
CULTURAL
LEGAL
DEMOGRAPHIC
NON-ECO. ENVT
MICRO- ENVIRONMENT OF BUSINESS
INPUT SUPPLIERS
WORKERS &
THEIR UNIONS PUBLIC
BUSINESS
CUSTOMER COMPETITORS
MARKET INTERMEDIARIES
MICRO/MACRO
INTERNAL BUSINESS EXTERNAL
ENVT. ENVT.
• SOCIAL ENVT.
• POLITICAL ENVT.
• LEGAL ENVT.
• GLOBAL ENVT.
BUSINESS SECTOR HAS TO DEAL WITH:
GOVERNMENT
CAPITAL MARKET
HOUSEHOLD SECTOR
• TECHNICAL REVOLUTION
• ROLE OF MNC
• ECOLOGICAL BALANCE
ROLE OF THE GOVT. TOWARDS SOCIAL SECTOR
IS IT GOVT. ONLY? OR
• NGO’S
• SOCIAL ACTIVIST/ORGANISATIONS
• INTERNATIONAL BODIES
• INSTITUTIONAL FRAMEWORK:
Contd…
LEVEL OF PCI INDICATE THE LEVEL OF
GROWTH & DEVELOPMENT
• SOCIO-ECONOMIC LEGISLATIONS
• POLITICO-LEGAL INSTITUTIONS
SOCIO – CULTURAL ENVT. OF BUSINESS:
CRITICAL ELEMENTS:
PRESSURE ON INFRASTRUCTURE