RackBank Company Profile

Made by
Shailendra Chouhan, Mayank Deore and Princy Jain. www.rackbank.com

About RackBank
Were Central Indias first datacenter that
strives to solve internet infrastructure
problems of organizations of all sizes: small,
medium and big globally by providing
premium state-of-the-art datacenter solutions.
Headquartered in Indore, India, we enable
online businesses for their software and
applications and websites in managing their
data more effectively. Founded in 2013 by
Narendra Sen, we are a fastgrowing startup
with a clear cut vision of making India self
sufficient in data storage and hosting.
Were also a Consultant to Indias first
Datacenter Park project (part of Digital India
campaign) by the Government of Madhya
Pradesh.
Datacenter
Infrastructure
Tier Rating III
UPS YES
Generators YES, 1500x5 kVA
Dual Grid Connectivity YES
Dual Path Power 45 kvA
Diesel Tank Capacity 3000 ltr.
Floor load 1 ton/ sq. m.
Insurance company LIC
Initiatives Carbon Neutrality
Power
Infrastructure
Power availability 5MW
Facility Support N+1
Multiple providers YES
Multiple path YES
Power Density 45 kvA
Rack Density 8kw to 10kw
DG Backup Yes, 7500kvA
Power Vendors MP Govt., Ujaas Energy
Network
Infrastructure
Carrier Neutral Yes
Telecom Vendors Airtel, Idea, Reliance
Rates per mb $.05/mb
Cable manager YES
Maintenance team YES
Disaster recovery Yes
Additional Service
AWS, Azure
providers
Datacenter
Security
Burglary System YES
Layerered Security 8 Layers
Mantraps YES
CCTV System YES
Perimeter security YES
Security Certification PCI DSS 2.0, SSAE 16,
AUITED, ISO 27002
Type of Biometric Retina scanners,
Finger Print Scanner
Services We Offer
Hardware Colocation Backup

As a Service Services As a Service
Datacenter Infrastructure Disaster

As a Service As a Service Recovery
As a Service
SEZ Datacenter / Crystal IT Park
Key Highlights Location Advantages
Carrier neutral 800 racks, (99.982% SLA) facility Among lowest power cost regions of India, Indore- $ 0.06/unit
Features Attached office space for clients BC/DR Education hub with IIM, IIT & 60+ Engineering colleges creating over
Crystal IT Park SEZ, Indore 70K jobs
Low Seismic Region, Less risk of natural disaster
Proximity to water resources and public transportation facilities
Total Power capacity >7MW
Power Power Utilization Effectiveness (PUE) <1.5 Favourable climate: Average annual temperature is 25 degrees Celsius
Green initiative: Carbon Neutrality Site access: 10kms to International airport, 5 kms to Railway Station,
0 kms to NH3, within Municipal limits, major hospitals within 5 kms
FY2015: Land Acquisition, Building, 35,000 sq. ft.

Build
FY2017: Phase-600 racks
Customer value proposition

At 15KW/rack customers can deploy more than 5 times the IT
equipment compared to the standard Datacenter offering.
SEZ
advantages
Duty free
Fast track clearance
import: Domestic
mechanism: Single
goods procurement
window for
for development,
Setting up
operation and
operations
maintenance
Intelligent Green Uninterrupted Taxation benefits:

Building: Building Power Availability: Exemption from
management system 6.2 MVA with 100% taxes. Other
including CCTV, PA DG Backup Governmental
system etc. benefits
Competitor
Landscape RACKBANK (Central India, Indore) NETMAGIC,GPX,CTRLS (Mumbai)
Located in Indore which is a low seismic zone. No event of floods Located in Mumbai, which is Zone 4 of the seismic zone. Coastal
Geographical location
in the last 50 years. Low density of population line makes it prone to floods. High density of population.
Power cost in Indore $0.06 per unit. Access to solar power plants
Electricity infrastructure Power cost in Mumbai is $0.24 per unit. No access to Solar power.
due to Data Center Park
Carrier neutral Dark Fibre and Landing Station connectivity

Telco Infrastructure Carrier neutral
All major telcos available at site
Cost of Living 40% less than metro cities. Mumbai is Indias most expensive city.
Tax Rates Import duty-free zone. SEZ tax rebates benefit All taxes applicable
Land acquisition 75% subsidy in leasing land NO SUPPORT
Working Closely with Govt for building policy for datacenter and
Govt Collaboration NA
datacenter park
We are able to reduce our cost of acquisition by 40% as compared

Marketing Expertise to our competitors. We have vast digital advertising experience NA
Our in-house Carbon Neutrality wing plants trees and has used
Green Initiative solar power to reduce our environmental impact.
NA
Due to above competitive advantages, we're able to reduce our clients' Capex and Opex to 70% straight.
RackBank Green
Carbon Neutrality Initiative
We, at RackBank, strive to make a green Our Green Initiatives include
difference through a host of green
initiatives to reduce our environmental Tree Plantation: We plant one tree for each
impact and shrink the carbon footprint client on-boarding. As a result, our in-
for better sustainability and energy- house Carbon Neutrality Wing has planted
efficiency with our Carbon Neutrality 1500+ trees so far.
initiative. Greening the power: Weve powered our
datacenter infrastructure with Solar power
with
our partners.
Partnership with the
Govt
Initiative of DCP: RackBank helped approve Content localization law: We are advising the govt
$25 Million for Data Centre Park project from towards making a law to restrict datacenters within the
the government in October 2014 after Global country and to create tax benefit for datacenter
Investors' Meet. storage. We are roping landing station connectivity
with the government.
Cloud Forum: RackBank Director Mr. MoU: We are in process of signing MoU with
Narendra Sen is Founding Member of the Data govt for building DCP.
Center and Cloud Forum of NASSCOM.
Cloud and DC training: RackBank is Clean Energy: We're roping govt to incentivise
helping the government in Skill subsidies for solar power use.
acquisition and planning of cloud and
datacenter training programs.
Technical
Partners
Press
Release
Featured in 'Times of India' for
pioneering India's First Data
Center Park and for an inspiring
Founder story
Featured in Dainik Bhaskar' for
bringing First Data Center Park to
Press
Release
India and boosting employment
opportunities.
Events
Participation CEBIT INDIA
HOSTINGCON INDIA
SUMMIT 2014 TECHCRUNCH
SUMMIT 2014
Bangaluru
Mumbai Bangaluru
GLOBAL INVESTORS RESELLERSCLUB

SUMMIT 2014 HOSTING SUMMIT
Indore Mumbai
Past
Delegation
Accompanied Honourable
President of India Pranab
Mukherjee in NASSCOM's
business delegation in Sweden
and Belarus in May-June 2015.
Accompanied Honourable IT
Minister of India Ravi Shankar
Prasad for the event Indo
Africa ICT Expo in Nairobi,
Kenya held on 25-27 Sep 2015
Our
Clients
Thank You!

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RackBank Company Profile

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Made by

Shailendra Chouhan, Mayank Deore and Princy Jain. www.rackbank.com

Hardware Colocation Backup

Datacenter Infrastructure Disaster

FY2015: Land Acquisition, Building, 35,000 sq. ft.

Customer value proposition

Intelligent Green Uninterrupted Taxation benefits:

Carrier neutral Dark Fibre and Landing Station connectivity

Land acquisition 75% subsidy in leasing land NO SUPPORT

We are able to reduce our cost of acquisition by 40% as compared

GLOBAL INVESTORS RESELLERSCLUB

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