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    AgSales CDE

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    remon4hr
    The Agricultural Sales CDE involves a 4-person team competing individually in a written exam and product sales presentation. The 25 question written exam covers sales industry topics. For the presentation, students choose an agricultural product, create a display and materials, and conduct an interactive sales situation with a judge acting as a customer. Winning products from past competitions include peach products, horse feed supplements, boiled peanuts, and floral arrangements. The goal is to determine customer needs and showcase product benefits through communication skills rather than relying on memorized information.

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    AgSales CDE

    Uploaded by

    remon4hr
    58 views20 pages
    The Agricultural Sales CDE involves a 4-person team competing individually in a written exam and product sales presentation. The 25 question written exam covers sales industry topics. For the presentation, students choose an agricultural product, create a display and materials, and conduct an interactive sales situation with a judge acting as a customer. Winning products from past competitions include peach products, horse feed supplements, boiled peanuts, and floral arrangements. The goal is to determine customer needs and showcase product benefits through communication skills rather than relying on memorized information.

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    AgSales CDE

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    The Agricultural Sales CDE involves a 4-person team competing individually in a written exam and product sales presentation. The 25 question written exam covers sales industry topics. For the presentation, students choose an agricultural product, create a display and materials, and conduct an interactive sales situation with a judge acting as a customer. Winning products from past competitions include peach products, horse feed supplements, boiled peanuts, and floral arrangements. The goal is to determine customer needs and showcase product benefits through communication skills rather than relying on memorized information.

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    58 views20 pages

    AgSales CDE

    Uploaded by

    remon4hr
    The Agricultural Sales CDE involves a 4-person team competing individually in a written exam and product sales presentation. The 25 question written exam covers sales industry topics. For the presentation, students choose an agricultural product, create a display and materials, and conduct an interactive sales situation with a judge acting as a customer. Winning products from past competitions include peach products, horse feed supplements, boiled peanuts, and floral arrangements. The goal is to determine customer needs and showcase product benefits through communication skills rather than relying on memorized information.

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    of 20

    Agricultural Sales CDE

    So, What is Ag Sales?

    It is:

    Interactive
    People Oriented
    A growing segment of the agriculture
    industry

    It is NOT:
    A prepared speech
    Memorized information
    Everyone has been in a sales situation
    before, but usually you are the customer.
    (Think about different sales situations you
    have experienced.)

    The State Level Ag Sales


    Event (Held at State Convention)
    4 person team (all 4 scores count)
    Each member competes
    individually in both of the
    following two areas:
    Written Exam
    Product sales presentation

    Written Exam
    25 questions
    Multiple Choice
    Covers various aspects of the
    sales industry
    Product Displays
    Customer Relations
    Telephone Skills
    Economic Principles
    Sales Terminology

    Example Question
    Buying signals are clues to:
    a) handle the objection.
    b) close the sale.
    c) begin with the opening.
    d) all of the above.

    Answer: B

    Product Presentation
    There are two components of
    the Presentation:
    Product Display
    Sales Presentation

    Product Display
    Product itself
    Additional promotional materials
    (informational brochures, flyers,
    etc)
    Product summary (one page
    describing your product for the
    judges)

    Sales Presentation
    Interactive situation
    Communications skills
    Customer relations

    Choosing a Product
    Almost everything is an agriculture
    product.
    Can be a product already on the market
    or your own creation.
    Can be a service although it is usually
    best when the service is included with a
    product.
    Should be a product that you are
    familiar and comfortable with.
    Research about your product and
    related products is important.
    Be able to anticipate customer needs
    and answer questions and concerns
    about your product.

    During the Sales Presentation


    The judge is the customer and
    will create a sales situation.
    You will need to determine the
    customers needs and wants.
    Example: If you are selling hog
    feed, the judge will have two show
    pigs and you will ask questions to
    determine what type of feed best
    suits his or her needs.

    Ag Sales Products
    The following slides are examples of
    actual products that were used in the
    Ag Sales CDE on the State and
    National Levels.
    Some of the products are unique
    creations of the student.
    Some are products already on the
    market.
    The student selling each product had
    background knowledge in that area.

    Product Example
    Peach Products

    National Convention 2001

    Product Example
    Horse Feed Supplement

    National Convention 2000

    Product Example

    Boiled Peanuts and Other Peanut Products

    National Convention 2000

    Product Example
    Butterfly Attractants

    State Convention 2001

    Product Example
    Remedy Herbicide

    National Convention 2000

    Product Example
    Floral Arrangements

    National Convention 2001

    Product Example
    Pansy Varieties

    National Convention 2000

    Product Example
    Disease-free Red Tips

    State Convention 2001

    Remember
    This is not a prepared speech.
    The product does not sell itself.
    Knowledge is power.

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