Pca SPSS
Pca SPSS
Pca SPSS
Ci Wi 1 X 1 Wi 2 X 2 Wip X p
Each variable is a weighted linear
combination of the components.
X j A1 j C1 A2 j C2 Amj Cm
X j A1 j F1 A2 j F2 Amj Fm U j
Uj is the unique variance for Xj
Data Reduction
Ossenkopp and Mazmanian (Physiology
and Behavior, 34: 935-941).
19 behavioral and physiological variables.
A single criterion variable, physiological
response to four hours of cold-restraint
Extracted five factors.
Used multiple regression to develop a
model for predicting the criterion from the
five factors.
FACTBEER.SAV at
http://core.ecu.edu/psyc/wuenschk/SPSS
/SPSS-Data.htm
.
Analyze, Data Reduction, Factor.
Scoot beer variables into box.
aroma taste
cost
1.00 .832 .767 -.406 .018 -.046 -.064
size
.832 1.00 .904 -.392 .179 .098 .026
alcohol .767 .904 1.00 -.463 .072 .044 .012
reputat -.406 -.392 -.463 1.00 -.372 -.443 -.443
color .018 .179 .072 -.372 1.00 .909 .903
aroma -.046 .098 .044 -.443 .909 1.00 .870
taste -.064 .026 .012 -.443 .903 .870 1.00
Approx. Chi-Square
df
Sig.
.665
1637.9
21
.000
cost
Anti-image
Correlation
size
alcohol
reputat
color
aroma
taste
cost
.779a
-.543
.105
.256
.100
.135
-.105
size
-.543
.550a
-.806
-.109
-.495
.061
.435
.105
-.806
.630a
.226
.381
-.060
-.310
.256
-.109
.226
.763a
-.231
.287
.257
color
.100
-.495
.381
-.231
.590a
-.574
-.693
aroma
.135
.061
-.060
.287
-.574
.801a
-.087
-.105
.435
-.310
.257
-.693
-.087
.676a
alcohol
reputat
taste
a. Measures of Sampling Adequacy (MSA) on main diagonal. Off diagonal are partial correlations x -1.
Component
1
2
3
4
5
6
7
Total
3.313
2.616
.575
.240
.134
9.E-02
4.E-02
Initial Eigenvalues
% of
Cumulative
Variance
%
47.327
47.327
37.369
84.696
8.209
92.905
3.427
96.332
1.921
98.252
1.221
99.473
.527
100.000
Eigenvalue
1.0
.5
0.0
1
Component Number
Parallel Analysis
How many components account for more
variance than do components derived
from random data?
Create 1,000 or more sets of random
data.
Each with same number of cases and
variables as your data set.
For each set, find the eigenvalues.
Component Matrixa
COLOR
AROMA
REPUTAT
TASTE
COST
ALCOHOL
SIZE
Component
1
2
.760
-.576
.736
-.614
-.735
-.071
.710
-.646
.550
.734
.632
.699
.667
.675
a. 2 components extracted.
TASTE
AROMA
COLOR
SIZE
ALCOHOL
COST
REPUTAT
Component
1
2
.960
-.028
.958
1.E-02
.952
6.E-02
7.E-02
.947
2.E-02
.942
-.061
.916
-.512
-.533
Explained Variance
Square the loadings and then sum them across
variables.
Get, for each component, the amount of
variance explained.
Prior to rotation, these are eigenvalues.
Here are the SSL for our data, after rotation:
Component
1
2
Naming Components
For each component, look at how it is
correlated with the variables.
Try to name the construct represented by
that factor.
If you cannot, perhaps you should try a
different solution.
I have named our components aesthetic
quality and cheap drunk.
Communalities
For each variable, sum the squared
loadings across components.
This gives you the R2 for predicting the
variable from the components,
which is the proportion of the variables
variance which has been extracted by the
components.
COST
SIZE
ALCOHOL
REPUTAT
COLOR
AROMA
TASTE
Initial
1.000
1.000
1.000
1.000
1.000
1.000
1.000
Extraction
.842
.901
.889
.546
.910
.918
.922
Orthogonal Rotations
Varimax -- minimize the complexity of the
components by making the large loadings
larger and the small loadings smaller
within each component.
Quartimax -- makes large loadings larger
and small loadings smaller within each
variable.
Equamax a compromize between these
two.
Oblique Rotations
Axes drawn through the two clusters in the
upper right quadrant would not be
perpendicular.