How To Start Your Business

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HOW TO START THE BUSINESS

Created by :
Herningsih
(14080694031)
Elisa Dwi L.
(14080694037)
Laila Kurnia H.
(14080694071)
Astried Fransisca .D
(14080694085)

6 STEPS TO START YOUR BUSINESS


Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business

Determine the business which will be ran


1. Have an Idea
2. Ensure that your business is relevant to be ran

6 STEPS TO START YOUR BUSINESS


Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business

Make the concept of your business idea


1. Make sure the business form to be established
2. Make sure what product that will be seeded
3. Determine your target market

6 STEPS TO START YOUR BUSINESS


Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business

BUSINESS PLAN

HAPPY SERABI

WHAT IS HAPPY
SERABI ??
Traditional food, modern taste
Healthy Food with Quality Ingrediants
Traditional food with a lot of unique
flavor variations

BUDGET ALLOCATION

Rent expense

Rp.1.000.0000/month

Wage expense

Rp. 1.200.000

Equipment (last longer than one year)

Mold of serabi

Rp.112.500

Furnace

Rp.750.000

Cutlery (include plates and mugs)

Rp.125.000

Tables and chairs

Rp.900.000

Extra Equipment

Rp.50.000

Total Equipment

Rp.1.937.500

Supplies (for a month)

Wheat flour 8kg/day

Rp.1.050.000

Special Ingredient (chocolate, banana,

Rp.1.350.000

cheese, jackfruit, fruits jam, etc)

Extra ingredient (coconut milk, brown

Rp.450.000

sugar, salt, etc)

Total Supplies

Rp. 2.850.000

Total Budget

Rp.6.987.000

MARKET ANALYSIS
Three main markets :
People who work in the nearby areas
Grabs the attention of college & school
students.
other customers looking for traditional food and
fresh product

HAPPY SERABI`s STRENGTHS

Hygienic food and quick service

Able to get a large multi-cultural consumer group

All the products will be priced at reasonable rates.

Comfortable place with better seating arrangements.

Affordable by all sections of the society.

HAPPY SERABI`S
WEAKNESSES
Three main weakness
Low marketing budget
Did not offer variety product
new business. does not has much
customers

HAPPY SERABI`S OPPORTUNITIES


New food taste with different crust sizes and flavors.
Innovate Serabi, traditional food that has limited
flavors
reviving traditional foods that have been left by
consumers

HAPPY SERABI`S THREATS


Threat from other competitors
The rising prices of special ingredients like
cheese, sosis,chocolate, etc used in foods.
Lack of skilled employees

6 STEPS TO START YOUR BUSINESS


Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business

Managing your finances


1. Make sure that your capital is more than the budget
allocation in your business plan
2. Crunch some numbers and plan ahead. Chart your way
to financial success. What price do you intend to sell
your product or service for? How much will it cost you
to produce? Work out a rough estimate for net profit
factoring in fixed costs like rent, energy, employees, etc.

6 STEPS TO START YOUR BUSINESS


Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business

MARKETING YOUR
BUSSINES

HAPPY SERABI`s manufacturing


proccess
HAPPY SERABI will be produced in the HAPPY
SERABI`s caf
HAPPY SERABI will only be produced when there are
orders

HAPPY SERABI`s manufacturing proccess

HAPPY SERABI`s Products

HAPPY SERABI`s Products

HAPPY SERABI`s Products

PROMOTIONAL STRATEGY
I will promote my business through various media, such

as Instagram, facebook, twitter, website, etc.


I will Distribute leaflets regularly and periodically.
I will Participate in various fairs.
Will provide WiFi facility.
Happy Serabi will provide Delivery Service.
Gifts for customers who purchase more than Rp. 50.000.

6 STEPS TO START YOUR BUSINESS


Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business

HAPPY SERABI`s Cafe

THANK YOU

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