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    Tourism Planning: CGG3O1 Lester B Pearson

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    MichaelaBernabe
    Tourism planning involves carefully considering the costs and benefits of tourism development projects to maximize economic and social benefits while minimizing negative impacts. A tourism plan provides an overall vision and roadmap for growing tourism in a region. It is a joint effort between the public and private sectors. The public sector works to make an area desirable for investment by building infrastructure and marketing the region. The private sector focuses on providing the facilities and services that tourists want. Effective tourism planning follows steps like determining goals, drafting preliminary plans, gaining stakeholder approval, and implementing and completing projects.

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    Tourism Planning: CGG3O1 Lester B Pearson

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    MichaelaBernabe
    40 views9 pages
    Tourism planning involves carefully considering the costs and benefits of tourism development projects to maximize economic and social benefits while minimizing negative impacts. A tourism plan provides an overall vision and roadmap for growing tourism in a region. It is a joint effort between the public and private sectors. The public sector works to make an area desirable for investment by building infrastructure and marketing the region. The private sector focuses on providing the facilities and services that tourists want. Effective tourism planning follows steps like determining goals, drafting preliminary plans, gaining stakeholder approval, and implementing and completing projects.

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    Tourism planning involves carefully considering the costs and benefits of tourism development projects to maximize economic and social benefits while minimizing negative impacts. A tourism plan provides an overall vision and roadmap for growing tourism in a region. It is a joint effort between the public and private sectors. The public sector works to make an area desirable for investment by building infrastructure and marketing the region. The private sector focuses on providing the facilities and services that tourists want. Effective tourism planning follows steps like determining goals, drafting preliminary plans, gaining stakeholder approval, and implementing and completing projects.

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    40 views9 pages

    Tourism Planning: CGG3O1 Lester B Pearson

    Uploaded by

    MichaelaBernabe
    Tourism planning involves carefully considering the costs and benefits of tourism development projects to maximize economic and social benefits while minimizing negative impacts. A tourism plan provides an overall vision and roadmap for growing tourism in a region. It is a joint effort between the public and private sectors. The public sector works to make an area desirable for investment by building infrastructure and marketing the region. The private sector focuses on providing the facilities and services that tourists want. Effective tourism planning follows steps like determining goals, drafting preliminary plans, gaining stakeholder approval, and implementing and completing projects.

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    of 9

    Tourism Planning

    CGG3O1
    Lester B Pearson

    What is tourism planning?


    In

    recent decades many places have


    turned to travel and tourism as a
    way to improve their economic and
    social conditions.

    (examples: developing countries encouraging tourism, or


    Toronto wanting to build a casino

    http://news.nationalpost

    .com/2012/05/14/mgm-wants-casino-on-torontos-waterfront/

    Tourism in not an automatic cure for social


    and economic conditions, and it can
    sometimes lead to other problems itself.

    What is tourism planning?


    There

    must be careful planning and


    consideration of the costs and benefits
    of the tourism activity/facility.

    A tourism plan provides an overall


    vision social and economic goals for the
    area that wants to grow its tourism, and
    it provides a roadmap for the years
    ahead.

    What is tourism planning?


    Bad Planning

    Good Planning

    Lead to

    Increase employment

    overcrowding of
    local facilities
    Hurts the natural
    environment
    Commodification
    of local culture and
    loss of cultural
    identity
    Inflate local land
    values
    Increase prices of

    Raises incomes and


    improves the quality of life
    Development of
    infrastructures
    Stimulate local business
    Increase government
    revenues
    Preserve cultural and
    natural resources
    Promote environmental
    protection

    Who is involved in tourism


    planning?
    Developing the tourist potential for
    an area is typically a joint effort
    between:
    PUBLIC SECTOR (various levels of
    Government)
    PRIVATE SECTOR (For-Profit
    Businesses and Individuals)

    What does the public sector


    do?
    The Role of the Public Sector is to make the area
    desirable for the private sector to invest. This
    includes:
    Constructing Workable Infrastructures
    (Transportation, water, sewage, parks)

    Providing Services

    (Education, health care, recreational)

    Promoting and Marketing the Region


    Providing Incentives

    - Financial (low interest loans)

    - Reduction in Costs (reduced tax on building materials, lower land

    costs, risk-free marketing, )

    What does the private sector


    do?
    They

    base their tourism planning


    decisions on what the tourists want and
    will buy
    They could be a large-scale private
    business (like a hotel chain) that is
    looking for new areas to expand into, or
    it can be a small-scale private business
    (bed & breakfast)

    What are the steps


    Ideally a tourism plan accomplishes the
    following:
    1. What is the goal for increasing
    tourism , what is the business
    situation past, present and future,
    what is the market like
    2. Prepare a Preliminary Plan
    3. Approval of plan by stakeholders
    4. Developing a final plan
    5. Completing the project

    Questions
    Canada

    Travels: issues and


    destinations textbook
    Pg 319 # 2, 5 a&b
    Case Study: India pg 324-327 #1,3, 4

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