The document defines learning as a relatively permanent change in behavior resulting from interaction with the environment. It discusses how managers can shape employee behavior through reinforcement to guide them toward desired responses. Behavior modification views learning as dependent on environmental consequences and aims to alter behavior to maximize positive outcomes. Key concepts discussed include operant conditioning, reinforcement schedules, and social learning theory which incorporates observational learning.
Download as PPT, PDF, TXT or read online on Scribd
0 ratings0% found this document useful (0 votes)
57 views
Definition of Learning
The document defines learning as a relatively permanent change in behavior resulting from interaction with the environment. It discusses how managers can shape employee behavior through reinforcement to guide them toward desired responses. Behavior modification views learning as dependent on environmental consequences and aims to alter behavior to maximize positive outcomes. Key concepts discussed include operant conditioning, reinforcement schedules, and social learning theory which incorporates observational learning.
Download as PPT, PDF, TXT or read online on Scribd
You are on page 1/ 16
Definition of Learning
A relatively permanent change in
behavior (or behavior tendency) that occurs as a result of a persons interaction with the environment Managers can shape employee behavior by systematically reinforcing each successive step that moves the individual closer to the desired response. Managers can mold individuals by guiding their learning in steps. Reinforcement increases as responses more closely approximate the desired behavior. Managers may use positive reinforcement, negative reinforcement, punishment, and extinction.
Behavior Modification We operate on the environment alter behavior to maximize positive and minimize adverse consequences Learning is viewed as completely dependent on the environment Human thoughts are viewed as unimportant A-B-Cs of Behavior Modification Consequences
What happens after behavior Co-workers thank operator Example Behavior
What person says or does Machine operator turns off power Antecedents
What happens before behavior Warning light flashes Contingencies of Reinforcement Behavior increases/ maintained Behavior decreases Consequence is introduced Consequence is removed Punishment Positive reinforcement Extinction Punishment Negative reinforcement No consequence Operant conditioning according to Skinner, argues that behavior is a function of its consequences People learn to behave to get something they want or to avoid something they dont want. Operant behavior means voluntary or learned behavior in contrast to reflexive or unlearned behavior. The tendency to repeat such behavior is influenced by the reinforcement or lack of reinforcement brought about by the consequences of the behavior. Reinforcement, therefore, strengthens a behavior and increases the likelihood that it will be repeated. Social learning is the view that we can learn through both observation and direct experience. While social learning theory is an extension of operant conditioning that is, it assumes that behavior is a function of consequences it also acknowledges the existence of observational learning and the importance of perception to learning. People respond to how they perceive and define consequences, not to the objective consequences themselves.
Schedules of Reinforcement Behaviors 1 2 3 4 5 6 7 8 9 Continuous Fixed ratio Variable ratio Fixed interval Time (Days) 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 Variable interval Fixed-ratio schedule rewards are initiated after a fixed or constant number of responses. For example, a worker is rewarded with a piece rate system paying --for every --- produced. A variable-ratio schedule provides variable reward relative to the behavior of the individual. For example, a car salesman on commission is on a variable-ratio schedule. OB Mod program follows a five-step problem- solving model: identifying critical behaviors, developing baseline data, identifying behavioral consequences, developing and implementing an intervention strategy, and evaluating performance improvement. The first step is to identify the critical behaviors that make a significant impact on the employees job performance. The second step requires the manager to develop some baseline performance data. This is obtained by determining the number of times the identified behavior is occurring under present conditions. The third step is to perform a functional analysis to identify the behavioral contingencies or consequences of performance. This tells the manager the antecedent cues that emit the behavior and the consequences that are currently maintaining it. In the fourth step, the manager develops and implements an intervention strategy to strengthen desirable performance behaviors and weaken undesirable behaviors. The final step is to evaluate performance improvement.
Behavior Modification Limitations More difficult to apply to conceptual activities Reward inflation Ethical concern that variable ratio schedule is a lottery Behaviorist philosophy vs. learning through mental processes Social Learning Theory Behavioral modeling Observing and modeling behavior of others Learning behavior consequences Observing consequences that others experience Self-reinforcement Reinforcing our own behavior with consequences within our control Concrete experience Reflective observation Abstract conceptualization Active experimentation Kolbs Experiential Learning Model Developing a Learning Orientation Value the generation of new knowledge Reward experimentation Recognize mistakes as part of learning Encourage employees to take reasonable risks
Action Learning Experiential learning in which employees are involved in a real, complex and stressful problem, usually in teams, with immediate relevance to the company Concrete experience Learning meetings Team conceptualizes and applies a solution to a problem