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    Planning For Effective Advocacy and Dissemination

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    Decie Fernandez Garcia
    This document outlines plans for effective advocacy and dissemination of information about education programs and projects. It discusses identifying communication measures to disseminate information about programs like Brigada Eskwela and early registration. Groups are tasked with developing communication plans and reporting their strategies. The document also discusses developing an advocacy campaign, including making it strategic, a series of coordinated actions, targeted, building alliances, and resulting in change. It provides examples of advocacy campaign elements and the roles and best practices of an advocate. A five-step model for advocacy is outlined including identifying issues, researching, planning, taking action, and evaluating.

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    Planning For Effective Advocacy and Dissemination

    Uploaded by

    Decie Fernandez Garcia
    478 views42 pages
    This document outlines plans for effective advocacy and dissemination of information about education programs and projects. It discusses identifying communication measures to disseminate information about programs like Brigada Eskwela and early registration. Groups are tasked with developing communication plans and reporting their strategies. The document also discusses developing an advocacy campaign, including making it strategic, a series of coordinated actions, targeted, building alliances, and resulting in change. It provides examples of advocacy campaign elements and the roles and best practices of an advocate. A five-step model for advocacy is outlined including identifying issues, researching, planning, taking action, and evaluating.

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    Planning for Effective Advocacy and Dissemination

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    This document outlines plans for effective advocacy and dissemination of information about education programs and projects. It discusses identifying communication measures to disseminate information about programs like Brigada Eskwela and early registration. Groups are tasked with developing communication plans and reporting their strategies. The document also discusses developing an advocacy campaign, including making it strategic, a series of coordinated actions, targeted, building alliances, and resulting in change. It provides examples of advocacy campaign elements and the roles and best practices of an advocate. A five-step model for advocacy is outlined including identifying issues, researching, planning, taking action, and evaluating.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    478 views42 pages

    Planning For Effective Advocacy and Dissemination

    Uploaded by

    Decie Fernandez Garcia
    This document outlines plans for effective advocacy and dissemination of information about education programs and projects. It discusses identifying communication measures to disseminate information about programs like Brigada Eskwela and early registration. Groups are tasked with developing communication plans and reporting their strategies. The document also discusses developing an advocacy campaign, including making it strategic, a series of coordinated actions, targeted, building alliances, and resulting in change. It provides examples of advocacy campaign elements and the roles and best practices of an advocate. A five-step model for advocacy is outlined including identifying issues, researching, planning, taking action, and evaluating.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 42

    Planning for Effective

    Advocacy and
    Dissemination
    Ms. Julia B. Victor
    EPS Mathematics/OIC Office of SDS
    Objectives

    1. Identify communication measures / schemes
    used in disseminating information about a Dep Ed
    project / program

    2. Formulate an action plan on the use of the
    revised SBM Assessment Process and Tool (APAT)
    Remember the DAYS...
    Brigada Eskwela
    Early Registration
    Day
    Activity
    1. Identify communication measures/schemes
    to disseminate the information to all concerned
    regarding the following programs:

    Brigada Eskwela
    Early Registration
    K to 12 Curriculum
    Earthquake drill

    2. The group leader is tasked to facilitate the
    activity in 10-12 minutes.
    3. Each group is given 2-3 minutes to report
    before the other groups.
    ANALYSIS
    1. What are common among the communication
    measures/schemes given by the group?
    2. How do you measure the effectiveness of each
    communication scheme?
    3. What have you realized in this activity?
    4. What do you plan to do to effectively
    communicate Dep Ed programs or projects?
    Advocacy
    Campaign
    Strategic
    Series of Actions
    Designed to Persuade
    Targeted
    Build Alliances
    Results in Change
    ADVOCACY CAMPAIGN
    STRATEGIC
    We must
    research and
    plan our
    campaign
    carefully

    ADVOCACY CAMPAIGN
    Series of Actions

    it is a set of
    coordinated
    activities

    ADVOCACY CAMPAIGN
    Designed to
    persuade
    to convince
    people that the
    desired change is
    important

    ADVOCACY CAMPAIGN
    Targeted
    must aim our
    persuasion efforts
    at specific people
    who have power to
    make the advocacy
    successful

    ADVOCACY CAMPAIGN
    Build Alliance
    work with
    many stakeholders
    to increase the
    impact of the
    campaign

    ADVOCACY CAMPAIGN
    Results in Change
    advocacy must
    result in positive
    changes in the lives
    of the people
    affected by the
    problem

    Strategic
    Series of Actions
    Designed to Persuade
    Targeted
    Build Alliances
    Results in Change
    What makes a successful
    Advocacy?
    Cutting the
    DIAMOND
    Exercise
    Leadership
    Create a strong
    support
    system
    SCAN the
    Horizon
    Survey
    landscape
    Let the
    creative
    juices flow
    5 Good Practices of an ADVOCATE
    encourage
    PARTICIPATION
    ensure
    LEGITIMACY
    be
    ACCOUNTABLE
    Act
    PEACEFULLY
    REPRESENT the affected group

    Encourage PARTICIPATION
    Ensure LEGITIMACY
    Be ACCOUNTABLE
    Act PEACEFULLY
    REPRESENT the affected group
    Roles of an Advocate
    Roles of an ADVOCATE
    Bargain for something
    Roles of an ADVOCATE
    ACCOMPANY
    (speak with people)

    Enable the people to speak
    for themselves
    EEMPOWER
    Speak for the people
    Facilitate communication
    between people
    Demonstrate behavior
    to people or policy
    makers
    Build Coalitions
    5 Steps of Advocacy
    Identify
    Research
    Plan Act
    Evaluation
    IDENTIFY
    RESEARCH
    PLAN
    ACT
    EVALUATION
    Identify the problem that needs to be addressed
    Gather the necessary information and ensure that
    the causes and effects of the problem are understood
    When advocacy has been identified as the
    appropriate way to address the problem,a strategy
    needs to be formulated
    Take action in agreement and
    coordination
    with everyone involve in the campaign
    Monitor actions and evaluate
    the results
    APPLICATION
    advocacy campaign action plan











    Goal Objectives Indicator Methods Activities Timeline
    Action Plan on School Orientation-Workshop on the
    Use of the Revised SBM Assessment Process and Tool (APAT)
    Never doubt that a small
    group of thoughtful,
    committed citizens can
    change the world; indeed,
    its the only thing that ever
    has.
    Margaret Mead

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