Scribd Logo
Upload

Welcome to Scribd!

  • 54 views

    2001 Prentice Hall, Inc. All Rights Reserved

    Uploaded by

    arnab.for.ever9439
    E BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESS tHIS IS NEEDED FOR COMMERCE INDUSTRY

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd

    2001 Prentice Hall, Inc. All Rights Reserved

    Uploaded by

    arnab.for.ever9439
    54 views12 pages
    E BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESS tHIS IS NEEDED FOR COMMERCE INDUSTRY

    Original Title

    ebecm01

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    PPT, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    E BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESS tHIS IS NEEDED FOR COMMERCE INDUSTRY

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    54 views12 pages

    2001 Prentice Hall, Inc. All Rights Reserved

    Uploaded by

    arnab.for.ever9439
    E BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESSE BSINESS tHIS IS NEEDED FOR COMMERCE INDUSTRY

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    of 12

    Chapter 1, Introduction to e-Business and e-Commerce

    Outline 1.1 1.2 1.3 1.4 1.5 1.6 Introduction: Transitioning to the Web History of the Internet History of the Web Internet and World Wide Web Development e-Business and e-Commerce Overview A Word of Caution

    2001 Prentice Hall, Inc. All rights reserved.

    1.1 Introduction: Transitioning to the Web


    The Internet has changed the way people communicate, conduct business and manage their daily lives Technologies reviewed Resources used

    2001 Prentice Hall, Inc. All rights reserved.

    1.2 History of the Internet


    Advanced Research Projects Agency of the Department of Defense (ARPA)
    Implemented the ARPAnet, the grandparent of todays Internet

    Packet switching
    Digital data is sent in small packages called packets

    Packets
    Contain data, address information, error-control information and sequencing information

    Transmission Control Protocol (TCP)


    ensures that messages are properly routed from sender to receiver and that those messages arrived intact
    2001 Prentice Hall, Inc. All rights reserved.

    1.2 History of the Internet


    Internetworking Protocol (IP)
    Enabled the intercommunication of inter-organization and intra-organization networks

    The Internet was initially limited to universities and research institutions Bandwidth
    The information carrying capacity of communications lines

    2001 Prentice Hall, Inc. All rights reserved.

    1.3 History of the World Wide Web


    World Wide Web
    Locate and view multimedia-based documents on almost any subject Makes information instantly and conveniently accessible worldwide Possible for individuals and small businesses to get worldwide exposure Changing the way business is done

    2001 Prentice Hall, Inc. All rights reserved.

    1.4 Internet and World Wide Web Development


    Computer use is increasing in almost every field of endeavor Dramatic decrease in the cost of computing Enhanced multimedia capabilities Increased publishing and learning opportunities Enhanced communication technologies

    2001 Prentice Hall, Inc. All rights reserved.

    1.5 e-Business and e-Commerce Overview


    Successful e-businesses are those that recognize the needs of their target audiences and match those needs with relevant content Seasoned professionals and young entrepreneurs e-Commerce
    Involves exchanges among customers, business partners and the vendor

    e-Business
    Includes operations that are handled within the business itself

    2001 Prentice Hall, Inc. All rights reserved.

    1.5 e-Business and e-Commerce Overview


    Intense competition Businesses must adjust to new technologies and implement new systems Customized production capabilities Finding and keeping key employees 24-by-7 maintenance responsibilities Must be reliable, fast, functional and user friendly Brick-and-mortar businesses
    Businesses that have only a physical presence

    Click-and-mortar businesses
    Businesses that have both an online and an offline presence
    2001 Prentice Hall, Inc. All rights reserved.

    1.5 e-Business and e-Commerce Overview


    Virtual office
    All communications are conducted via phone, voice mail, fax, e-mail and the emerging capabilities of the Internet

    Personalization
    Tailoring Web pages to users individual preferences and letting users bypass irrelevant content

    Copyright infringement Privacy invasion


    The sale of personal data to another organization without the consumers knowledge Tracking of Internet activity Unauthorized access to credit-card numbers, medical history and criminal history
    2001 Prentice Hall, Inc. All rights reserved.

    10

    1.5 Campusfoods.com Feature


    Campusfoods.com Developed by students at the University of Pennsylvania Serves approximately 150 colleges and universities around the United States Built on investments made by private investors, family members and friends Revenue is generated by a percentage taken from transaction fees

    2001 Prentice Hall, Inc. All rights reserved.

    11

    1.5 Campusfoods.com Feature

    Campusfoods.com home page. (Courtesy of Campusfoods.com.)


    2001 Prentice Hall, Inc. All rights reserved.

    12

    1.6 A Word of Caution


    Avoid
    Poor management Ineffective marketing Ill-designed logistics Unrealistic expectations

    Recognize the difficulty of finding funding and going public Finding space Hiring employees

    2001 Prentice Hall, Inc. All rights reserved.

    You might also like