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Unit 5

The document provides an overview of various Python visualization libraries, including Matplotlib, Pandas, Seaborn, ggplot (Plotnine), and Plotly, highlighting their features and typical use cases. It also introduces Power BI as a business analytics tool for data visualization and reporting, emphasizing its user-friendly interface and integration capabilities. Additionally, it showcases inspiring industry projects from companies like Netflix, Uber, and Amazon that utilize data visualization for decision-making and operational efficiency.

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2 views3 pages

Unit 5

The document provides an overview of various Python visualization libraries, including Matplotlib, Pandas, Seaborn, ggplot (Plotnine), and Plotly, highlighting their features and typical use cases. It also introduces Power BI as a business analytics tool for data visualization and reporting, emphasizing its user-friendly interface and integration capabilities. Additionally, it showcases inspiring industry projects from companies like Netflix, Uber, and Amazon that utilize data visualization for decision-making and operational efficiency.

Uploaded by

rahib5461
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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1.

Python Visualization Libraries

a) Matplotlib

Matplotlib is the oldest and most basic data visualization library in Python. It provides a flexible
foundation for creating static, animated, and interactive plots. Users can generate line plots, bar
charts, scatter plots, pie charts, and many more graphical representations. Although powerful,
matplotlib sometimes requires more code to achieve high-quality visuals compared to newer
libraries. It is highly customizable, allowing users to control every aspect of a figure: from axes labels
to line styles and colors.

Typical Use Case:

 Plotting mathematical functions

 Creating publication-quality figures

b) Pandas (built-in plotting)

Pandas is mainly a data manipulation library, but it also offers simple plotting capabilities through
its .plot() method. These plotting functions are built on top of matplotlib. They are designed for quick
exploratory data analysis, especially when working with tabular data (rows and columns). The
plotting methods automatically recognize the DataFrame structure, making it easier to visualize data
without writing much code.

Typical Use Case:

 Quickly plotting timeseries

 Visualizing grouped or aggregated data

c) Seaborn

Seaborn is a statistical data visualization library built on top of matplotlib. It simplifies complex
visualization tasks and offers a more attractive default style. Seaborn is particularly useful for creating
plots that display relationships between multiple variables, such as correlation matrices, categorical
scatter plots, and multi-plot grids. It integrates well with pandas DataFrames, making it easier to
visualize real-world datasets.

Typical Use Case:

 Visualizing correlations and distributions

 Making complex plots (like violin plots, pair plots) with minimal code

d) ggplot (Plotnine)

ggplot for Python, typically accessed via the plotnine library, is inspired by the Grammar of Graphics
concept. Instead of specifying what a plot looks like (e.g., a line, color, etc.) step-by-step, you declare
mappings between data and visual properties. It builds the plot layer by layer. This approach is highly
declarative, making the code more readable and the plot construction more logical.
Typical Use Case:

 Layering different types of visual elements (points, lines, shapes)

 Creating complex multi-layered graphics systematically

e) Plotly

Plotly is a modern library designed for creating interactive, web-based visualizations. Unlike static
images generated by matplotlib, Plotly outputs charts that can be zoomed, rotated, and explored. It
is particularly powerful for dashboard development and for presentations that need dynamic
visualizations. Plotly supports a wide variety of charts, including 3D plots, animated graphs, and
geographical maps.

Typical Use Case:

 Creating interactive dashboards

 Animating time-series data

2. Introduction to Power BI Tools

Power BI is a business analytics tool developed by Microsoft that enables users to visualize their data
and share insights across their organizations or embed them in apps and websites. It connects to
hundreds of data sources, simplifies data preparation, and drives ad hoc analysis. With Power BI,
users can create dashboards, reports, and datasets without needing advanced coding skills. It uses a
drag-and-drop interface and offers powerful features like Data Analysis Expressions (DAX) and Power
Query for data modeling.

Key Features:

 Real-time data updates

 Easy integration with Excel, Azure, SQL databases

 Advanced visualizations (maps, KPIs, slicers)

Typical Use Case:

 Business intelligence reports

 Real-time performance dashboards for companies

3. Examples of Inspiring (Industry) Projects

Several industry leaders leverage data visualization to drive impactful decisions:

 Netflix:
Visualizes viewing patterns and customer behavior to recommend content and optimize
marketing.
 Uber:
Uses real-time heatmaps and dynamic plotting to monitor demand and optimize driver
deployment.

 Amazon:
Implements dashboards to track sales, inventory, logistics, and customer service metrics
globally.

 Healthcare Providers:
Visualize patient data to predict outbreaks, optimize treatment plans, and monitor health
outcomes.

 Financial Sector (Banks & Fintech):


Real-time transaction monitoring and fraud detection via sophisticated, interactive
visualizations.

These projects show how visualization isn't just for making pretty charts — it's essential for driving
insights, decisions, and innovation.

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