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Copywriter Assignment - Aaytham Consulting

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9 views2 pages

Copywriter Assignment - Aaytham Consulting

Uploaded by

N.vignesh
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Copywriter Assignment – Aaytham Consulting

Instructions:
● Submit your responses in a PDF or Word document.
● Word Limit: Each answer must be within 100–200 words unless otherwise specified.
● Deadline:
● Your responses will be evaluated on: clarity, creativity, tone adaptability, structure,
grammar, and fit for purpose.

PART A: SALES PITCH – B2B CONSULTING SERVICES

Context: Aaytham Consulting offers strategic branding, digital marketing, and growth advisory
services to entrepreneurs, professionals, and growing businesses.
Task: Write a short telephonic pitch script (in English) where you introduce Aaytham
Consulting to a potential business client. The script should highlight how we help enhance
visibility, build credibility, and drive growth.
Tone: Confident, consultative, to-the-point
Deliverable: ~150 words

PART B: LINKEDIN POST – SENIOR LEGAL PROFESSIONAL


Context: A reputed senior legal professional is delivering a keynote at a legal symposium on:
"Reforming Criminal Prosecution in India: Constitutional Mandates & Ground Realities."
Task: Write a LinkedIn post announcing this.
Tone: Professional, insightful, credible
Deliverable: ~150 words
Bonus: Suggest a headline/title for the post.

PART C: INSTAGRAM CAPTION – UPSC COACHING


Context: A coaching academy is promoting its new batch for UPSC aspirants preparing for the
2025 exam.
Task: Write a catchy Instagram caption with a call to action.
Tone: Youth-friendly, motivational
Deliverable: Caption (50–70 words) + 2 hashtags + CTA
PART D: FACEBOOK AD COPY – HEALTH & WELLNESS SERVICE
Context: A dental wellness chain is promoting its invisible braces for working professionals.
Task: Write an ad copy for Facebook targeting women aged 25–40 in urban areas.
Tone: Trustworthy, elegant, benefit-driven
Deliverable:
● Headline
● 3-line body copy
● Call to Action

PART E: IN-STORE TAGLINE – F&B BRAND


Context: A juice and dessert shop is revamping its in-store branding.
Task: Write 3 short taglines for juice cup sleeves or in-store display.
Tone: Playful, refreshing, culturally relatable
Deliverable: 3 taglines (each within 10 words)

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