5th Lecture
5th Lecture
Promotion
DR.MASHAEL HUWAIKEM
APR 26TH , 2023
What is health education?
Health
(Health) education – the process of assisting individuals,
acting separately or collectively to make informed
decisions about matters affecting their personal health
Education
and that of others (National Task Force on the Preparation
and Practice of Health Educators, 1985).
2008
u Diabetes Mellitus
u More than 18 million US adults (8%)
were diagnosed with diabetes in
2008, and diabetes prevalence is
projected to reach 33% by 2050.
u Being seen more frequently in
children
u Based on the 2005-2006 National
Health and Nutrition Examination
Survey data, approximately 40% of
those with diabetes were
undiagnosed cases
High Costs of Chronic Disease
u Cancer u Osteoporosis
u Social interactions
u Availability, convenience, and economy
u Benefits of home-cooked meals
u Positive and negative associations
u Emotions
u Boredom, depression, anxiety
u Stress
Food Choices
u Values
u Religious beliefs, political views,
environmental concerns
u Body weight and image
u Nutrition and health benefits
u Functional foods – foods that
contain bioactive components
that provide health benefits
beyond their nutrient contributions
u Example: Orange juice fortified
with calcium
Social/environmental
Person-related factors
Physical/food
determinants environment
Intraperson •Food availability
Experience with food factors •Built environment
Associative conditioning •Perceptions Social
Physiological •Attitudes environment
Biologically conditioning •Beliefs •Social relations
determined •Motivations and •Cultural practices
behavioral •Familiarity: values
learned safety •Social structures
predispositions •Personal
meanings •Public policy
•Conditioned food
•Taste/pleasure preferences •Knowledge
•Sweet, sour, salt2, bitter • Food Neophobia and skills
•Hunger/satiety mechanisms Economic
•Social norms environment
•Sensory specific satiety •Conditioned satiety •Cultural
Social conditioning •Resources
norms
•Social affective •Price
Interperson •Time
context (Modeling)
factors
•Parenting Practices
•Family & social
(pressure/restriction) Informational
networks environment
•Food as Reward •Advertising
•Media
FOOD CHOICE AND
DIET-RELATED
BEHAVIORS
Sensory-affective Beliefs, attitudes, Social environmental
factors norms, and skills influences
Why Nutrition Education
Is Exciting and Challenging
What people want What professionals
Tasty foods recommend
Familiar More fruits and vegetables
Easy (to buy, prepare, and eat) More whole and less-processed grains
Good value for money (cheap) Variety
Healthy Less fat, sugar, sodium
Balance food intake and physical activity
Cost-Benefit
May prevent tens of
thousands of cases of heart
disease
A national study by the USDA
Analysis
found that educational
interventions to encourage
Americans to improve their
diets:
Save between $4 billion and
$12 billion in health care
expenditures and lost earnings
over 10 years
Communities
Nutrition
u
Settings
diets
u http://www.nifa.usda.gov/nea/food/efnep/about.ht
ml
u Supplemental Nutrition Assistance Program Education
(SNAP-Ed)
u The goal of SNAP-Ed is to improve the likelihood that
persons eligible for SNAP will make healthy food
choices within a limited budget and choose
physically active lifestyles consistent with the current
Dietary Guidelines for Americans and MyPlate.
u http://www.fns.usda.gov/snap/supplemental-
nutrition-assistance-program-snap
u Head Start program
Nutrition
Emergency food organizations
Education
Farm-to-institution programs
Settings
Schools
Workplaces
Healthcare settings
Overlapping
Roles of
Nutrition
Education
Competenci
es and Skills 1 2 3
for Nutrition Food and nutrition
content: nutrition
science, food
Eating behavior:
understanding food
choice and food
Behavior and
educational theory:
apply learning
Education
science, and clinical system impacts. theory, instructional
nutrition. theory and behavior
change theories.
Specialists
Research methods and program
evaluation: Design methods to
conduct research and program
Research evaluations. ( I want to see what
Competencies people had done to make it
successful)