MICROPROJECT

Subject : Entrepreneurship
Development(22032)

Topic:- E V Charging
Station
 CERTIFICATE

MAHARASHTRASTATEBOARDOFTECHNICAL
EDUCATION, MUMBAI

GOVERNMENT POLYTECHNIC, SOLAPUR.

This is to certify that Bharat Khalate Roll no 86 Of 6th Semester

of Diploma in Computer Technology has satisfactory completed
Report Work in this subject Entrepreneurship Development under
the guidance of Ms. Ashwini Mane mam the academic year
20212022 as prescribed in the curriculum.

Place:Enrollmentno:1900150332

Date:Exam seat no:

Subject teacher. HOD. Principal

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 PART A – Micro-Project Proposal Title of

Micro-Project: EV Charging Station

1.0 Brief Introduction:

An electric vehicle charging station is equipment that connects an electric vehicle (EV) to a
source of electricity to recharge electric cars, neighborhood electric vehicles and plug-in
hybrids. Some charging stations have advanced features such as Smart metering, cellular
capability and network connectivity, while others are more basic.Charging stations are also
called electric vehicle supply equipment (EVSE) and are provided in municipal parking locations
by electric utility companies or at retail shopping centers by private companies. These stations
provide special connectors that conform to the variety of electric charging connector standards.

2.0 Aim of the Micro-Project:

To represent business model followed in EV Charging Station

3.0 Intended Course Outcomes :

1. To built entrepreneur qualities.
2. Prepare plans to manage the enterprise effectively.

3.0 Literature Review :

An electric vehicle charging station is equipment that connects an electric

vehicle (EV) to a source of electricity to recharge electric cars, neighborhood electric vehicles and plug-
in hybrids. Some charging stations have advanced features such as Smart metering, cellular capability
and network connectivity, while others are more basic.Charging stations are also called electric vehicle
supply equipment (EVSE) and are provided in municipal parking locations by electric utility companies
or at retail shopping centers by private companies.
These stations provide special connectors that conform to the variety of electric charging connector
standards.

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 5.0 Proposed Methodology :
1. Studied about entrepreneur qualities
2. Studied business management of EV Charging Station.
3. Studied about market and modern technology used in auto sector.

6.0 Resources Required:

Specifications Qty Remarks
S.
Name of Resource/material
No.

1 Browser Google 1 -

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 PART B – Micro-Project Report

Title of Micro-Project:EV CHARGING STATION

1.0 Rationale:
Globalization, liberalization, privatization along with revolution in information technology have opened
up new opportunities transforming lives of masses. In this context there is immense opportunity of
establishing, manufacturing and service etc . Entrepreneurship requires distinct skill sets which are
attempted to be developed.

2.0 Course Outcomes Addressed:

1. To built entrepreneur qualities.
2. Prepare plans to manage the enterprise effectively.

3.0 Literature Review :

An electric vehicle charging station is equipment that connects an electric vehicle (EV) to a source of
electricity to recharge electric cars, neighborhood electric vehicles and plug-in hybrids. Some charging
stations have advanced features such as Smart metering, cellular capability and network connectivity,
while others are more basic. Charging stations are also called electric vehicle supply equipment (EVSE)
and are provided in municipal parking locations by electric utility companies or at retail shopping centers
by private companies. These stations provide special connectors that conform to the variety of electric
charging connector standards.

4.0 Actual Methodology Followed:

1. Studied about entrepreneur qualities
2. Studied business management of EV Charging Stations.
3. Studied about market and modern technology used in auto sector.
5.0 Actual Resources Used:
S. Name of Specifications Qty Remarks
No. Resource/material

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 1 Browser Google 1 -
6.0 Outputs of the Micro-Project: On page
number-

7.0 Skill Developed / learning out of this Micro-Project:

1. Communication and presentation skills.
2. Bussiness and entrepreneur skills.

8.0 Applications of this Micro-Project:

1.Used in start-up sector of automobile industries.

9.0 Area of Future Improvement:

1. More advancement in these designs and modern business techniques.

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 INDEX

Sr. Title Pg.

No.
No
.
Acknowledgement
1

Introduction
2

Outline fo Supercharge EV charging station

3

SWOT Analysis of your enterprise

4

Business ideas for intrapreneurial and entrepreneurial opportunities

5

Self- assessment test to discover entrepreneurial traits

6

Business opportunity suitable for me

7

Survey the industry- note grade, investment, turnover, pollution

8

Visit bank/financial institution to enquire various funding schemes

9

12 Collect loan application forms of nationalize banks/other financial institutions.

Financial agencies that will help to set up the business enterprise.

13

The government agencies that will help to set up the business enterprise.
14

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 Technological feasibility report of your enterprise
15

Financial feasibility report of your enterprise

16

Vision and mission statement of your enterprise

17

Set of short term, medium term and long term goals for starting enterprise.
18

Prepare marketing strategy for your chosen enterprise

19

Various insurance schemes covering different risk factors

20

Report of profit/loss of the chosen enterprise

21

22 The breakeven point of an business idea

Business plan of the chosen enterprise

24

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ACKNOWLEDGEMENT

We wish to express our profound and sincere gratitude to our guide Prof. Prof. Ashwini Mane who guided us in

the structure of micro project as well as some main points in that micro project also they cleared our all doubts

about micro project .We are Indebted to his constant encouragement, co-operation and help .It was his

enthusiastic support that helped us in overcoming various obstacles in the project. We would also like to express

our thankfulness to our beloved Principal as well as HOD and other faculty members of our third year

department for extending their support and motivation Finally, we completed our micro project that regarding to

our syllabus as well as department.

Once more thanks for Respected Prof. Ashwini Mane, Principal, HOD and other Faculty Members who helped

us in the micro project completion.

Thanks!!

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10
 OUTLINE

 Business Name: Supercharge EV charging station

 How the service is unique

When it comes to traditional vehicles, people in India often tend to check the meter twice at the gas station even
before filling the tank. There exists a trust issue. Similarly, in electric charging stations, electric vehicle owners
wonder whether or not the vehicle is getting charged, or whether the charging station is working properly. The
trust issue with electric vehicle charging stations is something manufacturers and charging station providers are
trying to solve. In other words, the quality of the electricity supplied from the grid to the charging stations
always keeps fluctuating in India, and it varies from one location to another.

According to a Market Watch, at present, there are about 250 public charging stations operating in India. In the
coming days, the number of charging stations is expected to witness massive growth. As per Kenneth
Research, the Indian electric vehicle infrastructure market is expected to grow at a compound annual growth
rate (CARG) of over 40% during a forecast period 2019-2025.

Theoretically, to sustain the growth of one million electric vehicles, India will need about 4 Mn
(100kW) fast-charging stations, which will charge the vehicle in 1-2 hours. However, as per DataLabs by Inc42
estimates, India will need 2 Mn (mix of both fast and slow) charging stations to sustain 1 Mn electric vehicles
on the road in each city or region.

The Union Ministry has sanctioned 6000 EV stations on 9 expressways. The union minister, Mahendra Pandey
stated that charging is the main problem when it comes to the usage of EVs. The Minister requested that the
Automotive Research Association of India create technologies to shorten the charging period for electric
vehicles. He also explained that the cost of EV batteries can reduce if produced locally in India. According to
him, the sale of electric cars has surged dramatically in recent months due to the government’s different plans
and incentives.

The government is offering support up to Rs 362 crore per gigaton in this area of EVs through these newly
announced PLI programs, according to Pandey. He also emphasized the government’s FAME I and II programs
have been extended for another two years, through March 31, 2024. Through the initiative, the government
would provide financial assistance ranging from 8% to 13% for car component makers and from 13% to 18%
for EV manufacturers.

The minister further stated that, in light of the increased use of drones in different applications in the coming
years, the Ministry of Heavy Industries has sanctioned Rs 120 crore for research and other relevant activities in
this respect.

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  Investment and profit

To start the ev charging station we need approximately 40 lakhs INR Rs.

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EV fast chargers to be more profitable than petrol pumps, claims energy major BP. BP
plans to grow its EV charging business in the coming years to 70,000 charging points by 2030 from
11,000 now. EV chargers are expected to beat petrol pumps in terms of business profitability.
To understand the revenue model, lets do some calculations for the next 5 years.
Note: This is just an example, the revenue/profit depends on daily use of the charging station and various other
factors including if you own the charging station installation place or not.

If we assume the upfront investment of Rs. 40 lakhs, we can expect to consume 500-1000 kWh of EV
electricity every day. Lets just say the daily consumption is 1000kWh.

When it comes to the use of electricity (for 360 days and a fixed margin of Rs. 10 per consumption).

• 1000 kWh per day for 1st year: 1000x360x10 = 36,00,000/

1000 kWh per day for 2nd year: 1000x360x10 = 36,00,000/-
• 1000 kWh per day for 3rd year: 1000x360x10 = 36,00,000/-
• 1000 kWh per day for 4th year: 1000x360x10 = 36,00,000/-
• 1000 kWh per day for 5th year: 1000x360x10 = 36,00,000/-

Total Revenue for 5 years: Rs. 1,80,00,000 /-

EV sales are increasing, and the need for charging stations is increasing daily, even though there are just 1% of
EVs in India compared to regular automobiles.

The answer is YES if you have the financial means and are willing to take on a larger role as an entrepreneur.
Now is the moment to invest in the future, specifically in electric vehicle charging stations.

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 INTRODUCTION

The Chittenden County Regional Planning Commission (CCRPC) has established goals to reduce
greenhouse gas emissions from the transportation sector and increase the energy efficiency of Vermont’s
motor vehicle fleet. This is an important factor in realizing energy efficiency improvements and
greenhouse gas reductions detailed in the 2013 Chittenden County ECOS Plan1 and the draft Chittenden
County Climate Action guide; as well as climate action and energy plans across all levels of government
in Vermont. The draft Chittenden County Climate Action guide prioritizes the promotion of electric
vehicle infrastructure for electric vehicle charging as a key action to meeting greenhouse gas reduction
targets established by the State legislature. Electric vehicle (EV) technology supports these goals by
providing low carbon, highly efficient and cost effective transportation. The technology, data and costs
documented in this guide reflect the most current information available at the time of publication.
However, potential owners and installers of charging equipment should expect the information and
recommendations in this guide will change as the EV industry matures.

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 SWOT ANALYSIS OF YOUR ENTERPRISE

 SWOT analysis

1. Strength Eco-
friendly
Silent
Low cost of ownership
Cheaper to run
Energy saving achievement from regenerative braking system
Simple mechanism
Synergies with existing infrastructure

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 2. Weakness
Needs time to recharge
Lack of recharging infrastructure
Batteries change is expensive
No inherit sensual electricity storage

3. Opportunities
Government subsidy for ownership
No congestion charges
Lower tayes
Increasing fossil fuel cost
Advance worldwide infrastructure set-up New business model

4. Threats
Change of fueling process
Uncertain consumer behavior
Uncertain impact on distribution grids
Competition in form of electric hybrid alternative fuel, hydrogen -power car Rise
in cost of electricity

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 BUSINESS IDEAS FOR INTRAPRENEURIAL AND ENTREPRENEURIAL
OPPORTUNITIES

Existing products/services of EV Charging Station

With EV Charging as a Service, you pay a monthly subscription fee and avoid paying all the upfront costs of
equipment, installation, and permitting. You receive a turnkey EV charging solution, which includes installation
and management software.

If you choose WattLogic as your EV charging company, you may consider charging employees or the public to
use your electric vehicle supply equipment. These charging fees could cover the cost of your subscription fee.
Depending on how robust your EV charging station system is you could even see positive cash flow!
1. TRICKLE CHARGE

The slowest method of charging your EV at home, using a standard (three-prong) 220V plug. It is only
recommended in urgent cases, with caution and consultation with electricity providers.
2. AC CHARGE

Having a wallbox installed lets you charge 3-4 faster using AC Household Charging. AC Public Charging is
also available.

3. DC CHARGE
The fastest way to charge your EV – at a public DC Fast charging station with power from 50kW and above.
With this method you can top up your battery from 20 to 80% in approx. 40 minutes. There are also some ultra-
fast charging stations that already provide more than 150kW.

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 Additional products/services of EV Charging Station

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 SELF- ASSESSMENT TEST TO DISCOVER ENTREPRENEURIAL TRAITS

Many people dream of being an entrepreneur. They invasion their business as majorly Successful;
allowing them to make enormous wealth, be the boss, have the freedom to come and go as they Please
and work how and when they want. if only, this were reality, every - one would be entrepreneur!
unfortunately this is not the experience for most. Being an entrepreneur can be tremendously.
rewarding but it is hard work.

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 BUSINESS OPPORTUNITY SUITABLE FOR ME

To be Successful entrepreneurs, we need to be Continuallyinnovating and looking. for opportunities

to grow our Startups So after research and analyze we need to I think this followingbusiness platform
is Suitable for me.

 E-V Charging stations:

as we know the fuel Storage is limited. that's why it is decreasing and its pro Price is increasing,
and that vehicles also have bad effect of nature. that's why people are shifting on the electrical vehicle in future
the majority Vehicles will be electrical. they need. a charging Stations. that's why this business platform will
have large future Scope.
There is need for conveniently accessible charging points for the charging infrastructure to support the Indian
vehicle market.
Because reliability on such high factors maintenance repair became priority issue. As per reports there are 1
million charging stations in world, and 0.1% of among them are in India and this could be s great opportunity to
work in EV’s sector. The sales of electric powered cars in local passenger vehiclesegment tripled in 2021 to
14800 units. Last month electric vehicle sales in country reach grew 296% to 2352 units according to data
available with the federation of automobile dealers association (FADA).

 Blogging-

For this project blogging is popular because it gives you the opportunity to create manypotential sources of
income. We can make money from influencer marketing, sponsorship and gated premium content etc. So we
can do it as bajaj is a best quality providing product in a market.

 App Creation-

For creating an app we need to have programming skills. So far this purpose industry can we give work to
programmers who can create apps for mobile devices. So far as the app is very helpful for people it gives a clear
and good feel look for users so that they can get attracted and discover more range of products.

 Freelancing-

Instead of consulting where you can share your knowledge in freelancing you can practice your skills for other
business. If you are looking for a more free hand off business you can hire freelancer and delegate the project to
them so that the business scales better.

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 SURVEY THE INDUSTRY- NOTE GRADE, INVESTMENT, TURNOVER,
POLLUTION

A successful entrepreneur is who that learns from existing infrastructure by this we can analyze the reasons
behind their success and failure and can understand the required steps/ideas to avoid failure and bring up
success. Some G.O.A.T in field of EV charging are given below

 EXICOM
EXICOM was founded in 1994. Exicom tele systems is a company which operates in 3 key business area
around vertical markets of telecom, storage & green mobility. This is the vertically integrated. Company
with over 30 years of experience in designing, engineering of manufacturing Products and Solutions for
needs of today and future.
Their goal is to accelerate the electrification of vehicles in India by Providing Ev Charging infrastructure
and li-on batteries for all types of vehicles with technology that is global, Cost which is affordable, quality
that is World class. Exicom became the largest EV Charger maker, complating 5ooo installations within four
year of inception.

Its authorized Share capital is INR 30.00 Cr and the total paid up capital IS INR 7.23 CY.

Exicom tele-Systems limited's operating revenues range is INR 100 Cr - 500 cr for the financial year 2021.
It'S EBITDA has Increased by 86.02% over the previous year. At the same time its book net worth has
increased by 2.07%. Total assets of company is increased by 19.42%.

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 VISIT BANK/FINANCIAL INSTITUTION TO ENQUIRE VARIOUS FUNDING
SCHEMES

 MUDRA:
The micro units development and refinance agency or MUDRA , is a flagship program of government of
india to provide funds to entrepreneurs. Under the Mudra loan scheme, people involved in non-farm
activities can avail loan up to Rs. 10 lakh. Any businessperson or business who/which has not been a
defaulter on any loan repayment previously is eligible to borrow under the Pradhan Mantri MUDRA Yojana.

• CGS (Credit Guarantee Scheme) :

The Credit Guarantee Fund Scheme for Micro and Small Enterprises (CGS) was launched by the
Government of India (GoI) to make available collateral-free credit to the micro and small enterprise sector.
The guarantee cover available under the scheme is to the extent of 50%/ 75% / 80% & 85% of the
sanctioned amount of the credit facility.
• Bank Credit Facilitition Scheme:
NSIC, National Small Industries Corporation, is an ISO 9001-2015 certified Government of India Enterprise
under the Ministry of Micro, Small and Medium Enterprises (MSME).

• Stand up India Scheme

The scheme is anchored by Department of Financial Services (DFS), Ministry of Finance,
Government of India.Stand-Up India Scheme facilitates bank loans between Rs 10 lakh and Rs 1 Crore to at
least one Scheduled Caste (SC) or Scheduled Tribe (ST) borrower and at least one woman borrower per
bank branch for setting up a green field enterprise
• MSME Loan:
MSME Loans also known as Micro, Small, and Medium Enterprise Loans are types of loans which you can
avail if you own a business or is an entrepreneur. The interest rates on MSME loans start at 7.65% p.a. The
loan amount sanctioned ranges from as low as Rs.50,000 and can go up to a few crores

• NABARD:
The national bank for agriculture and rural development, for short, is primilarly aimed towards providing
credit benefits to agriculture as well as other cottage and village industries.

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 COLLECT LOAN APPLICATION FORMS OF NATIONALIZE

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 BANKS/OTHER FINANCIAL INSTITUTIONS.
Loan Application Forms: -

1. Kotak Mahindra Bank

2. Pradhan Mantri Mudra Yojana

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 THE FINANCIAL AGENCIES THAT WILL HELP TO SET UP THE BUSINESS
ENTERPRISE

1. Bajaj Finance Limited- Bajaj Finance Limited was founded in 2007 and is a unit of
Bajaj Holdings and Investments. It offers loans to doctors for career enhancement, home
loans, gold loans, individual Loans, business and entrepreneur loans and is an extremely
popular finance company. Apart from these, Bajaj Finserv also provides services like wealth
advisory, lending money and general insurance. It has over 1400 branches across the country
with more than 20000 employees.

2. L & T Finance Limited- L & T Finance Limited is a strong player in the non banking
financial sector and was established in 1994. Headquartered in Mumbai, L & T offers
funding services to different sectors like trade, industry, agriculture, Commercial Vehicle
loans, Individual Vehicle loans, and corporate and rural loans. The company caters to more
than 10 lakh people. In 2010, L & T was awarded the “Company of the year” in the
Economic Times awards.

THE GOVERNMENT AGENCIES THAT WILLHELP TO SET UP

THE BUSINESS ENTERPRISE.

1)
MUDRA – The Micro Units Development and Refinance Agency or MUDRA, is a flagship
program by the government of India to provide funds to micro and small enterprises. What
sets MUDRA apart from other loan schemes is the fact that no collateral is required to avail
this loan. It is applicable for manufacturing, trading, and even allied agricultural services. It
has 3 modules, Shishu (loan up to 50,000), Kishor (Loan between 50,000 and 5 lakh) and
Tarun.

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2)
Stand Up India Scheme: Launched in 2016, this scheme was implemented to cater to
women entrepreneurs, as well as those from SC and ST communities. Ranging from 10 lakh
to 100 lakh, it is available for Greenfield ventures in manufacturing, trading, and service

units. Under this scheme, it is mandatory for every bank to lend money to at least one woman
entrepreneur and one SC/ST unit per branch. The loan can be provided as working capital
with a maximum return period of 7 years.

3)
ATAL innovation mission: Atal Innovation Mission (AIM) is Government of India’s
flagship initiative to create and promote a culture of innovation and entrepreneurship across
the length and breadth of our country. AIM’s objective is to develop new programmes and
policies for fostering innovation in different sectors of the economy, provide platforms and
collaboration opportunities for different stakeholders, and create an umbrella structure to
oversee the innovation & entrepreneurship ecosystem of the country.

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 TECHNOLOGICAL FEASIBILITY REPORT

A technical feasibility study assesses the details of how you intend to deliver a product or service to customer
Think materials, labor, transportation, where your business will be located, and the technology that will be
necessary to bring all this together. It's the logistical or tactical plan of how your business will produce, store,
deliver, and track its products or services. A technical feasibility study is an excellent tool for both
troubleshooting and long-term planning. It can serve as a flowchart of how your products and services evolve
and move through your business to physically reach your market.

Technical feasibility lays outs on details

1. Material / equipment
2. Labour/staff
3. Transportation
4. Physical location
5. Technology

1. Equipment/ Material requirement

▪ Electrical vehicle charger controller
▪ Power source
▪ Three phase electrical power
▪ Computer
▪ Safety equipments
Specifies safety requirements for charging infrastructure including general safety for EV
charging stations, earth protection system, fire safety, testing of charging stations, inspection
and periodic assessment, maintenance of records, and safety provisions as per international
standards that need to be followed.

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 2. Calculating labour/staff requirements
At initial point we need 10-12 employee in charging stations
▪ Senior level management
▪ Office support
▪ Technical staff
▪ Accountant
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 3. Transportation Requirement
o provide mobile emergency services to needed person we need some mini vans

4. Physical Location
Following graph shows the no. of vehicles gets charged at the specific location

As considering this graph we would like to choose high way location from some
distance to city

5. Technology
▪ Chargers (fast/normal)
▪ Power controller
▪ CCTV system
▪ Billing system
▪ Staff management system
▪ TOD metering system(Time of the Day (TOD) metering is a technology that
enables the implementation of time varying prices under which the price per
unit of electricity varies according to the TOD tariff with higher rates at peak
periods and low rates at off-peak periods.)

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 FINANCIAL FEASIBILITY REPORT

Financial issues we can face in our business-

1. Late payment of bills :

Just as it is important to receive payments on time, it is equally important to pay bills on time.

What could be the reasons for late payment? Could you be facing a cash flow problem?

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Solution:Start by renegotiating your payment terms. Even better, look for customers with better

payment terms. You must also make a monthly budget and stick to it. Set a day every week to go

through payments and to sign checks.

2. Underestimating startup costs :

Most entrepreneurs tend to underestimate how much starting a business will cost them. Higher

figures might scare you, and you might be tempted to underestimate your needs, worrying that

investors may not be willing to finance your startup. The reality is quite different. Banks look

for realistic plans when approving investments. If you borrow less money than required, you

could run out too soon and will need to borrow again lagrow

Solution:

Factor in all worst-case scenarios and estimate startup costs accordingly. You will only be

delighted when half your fears are not realised. By borrowing the amount you know you really

need, you are more likely to survive and grow.

VISION AND MISSION STATEMENT

A vision statement describes what a company desires to achieve in the long-run, generally in a
time frame of five to ten years, or sometimes even longer. It depicts a vision of what the
company will look like in the future and sets a defined direction for the planning and execution
of corporate-level strategies.

VISION:

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 We wish to make a positive change in society by providing clean and
selfsustainable e-Mobility solutions with our cost-effective, reliable and highquality
services.

 MISSION:
Promoting the adoption of green technology and contributing to the growth of society by
providing sustainable energy solutions. Also, it aspires to play an instrumental role in
reducing pollution in the country by encouraging the use of Electric Vehicles.

 OUR BELIEF:
We strives to achieve zero-emission mobility by encouraging the EV adoption with ease
of EV charging infrastructure availability.

 PURPOSE:
Our ultimate motto is to develop modern IoT based AC and DC charging stations globally
to meet the demands of customers. At the same time, we aspire to help the community
with our unique solutions for a clean, self -sustainable and pollution-free environment.

SET OF SHORT TERM, MEDIUM TERM AND LONG TERM

GOALS FOR STARTING A ENTERPRISE.

 Short term
1. Providing Battery swapping technology

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 An alternative battery recharging method that is receiving global
attention is battery swapping, in which a depleted EV battery is removed
from the vehicle and replaced with a fully charged one. The technology is
being tried out for various EV segments, including e-2Ws, e-3Ws, e-cars
and even e-buses. Battery swapping has some distinct advantages over
plug-in charging but is also confronted with several challenges in its
development as a mainstream charging method

2. Providing Battery cooling system:

Nowdays the incidence of catching fire by the ev’s is getting common to
avoid this we will try to cool the batteries at the time of charging

3. Providing Entertainment zones:

Vehicle takes more to get charged in this time we will try to provide
entertainment to customer.

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  Medium term:

1. Increasing the numbers of chargers.

By increasing the numbers of chargers will help to increase the
infrastructure and satisfy more customer and the number of vehicles
getting charged will be increased.
2. Setting up public chargers
We will try to set up chargers at public places i.e. Public parking lots,
onstreet parking, charging plazas, petrol pumps, highways, metro stations
etc.
3. Charging home batteries
At the time of emergencies we will provide the facilities for charging the
charging home batteries.
4. Increasing network
We will try to increase network to reach more customers.

 Long term:
1. To be the leader in this sector
Our aim is to be the top ev chargers provider in coming year’s and become
a role brand in ev charging sector.
2. Increasing network nation wide
We will try all time to increase and establish the charging network to
reach the customer nationwide.
3. Generate renewable energy:
We will try to generate renewable energy using solar system to provide
customer 100% green energy.

MARKETING STRATEGY FOR CHOSEN ENTERPRISE

1. Harness the Power of social media
2. Work on your Search Engine Ranking
3. Have an Efficient App
4. Make the Most of a Delivery Software
5. Use Video

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6. Influencers
7. SMS Marketing
8. Email Marketing
9. Real-Time Marketing
10. Keep up With Modern Trends

VARIOUS INSURANCE SCHEMES COVERING DIFFERENT

RISK FACTORS

1. Liability Insurance Policies

A Liability Insurance is there to help protect you against any claims resulting from damage
or injury that may be caused by your business’s operations, its products, or on its premises.
There are many types of liability insurance:
• General Liability Insurance - A type of insurance coverage that businesses need to
protect themselves against any legal liability for damages or injuries to any third party,
plus advertising injuries and personal injuries as well as any injuries or damages that
take place because of your business's operations.

• Public Liability Insurance - Covers you and your business against any damages or losses
caused to a third-party (i.e., anyone other than you—the insured person or business—
and the insurance company) on the premises.
• Professional Liability Insurance - Protects you or your business against claims of
professional negligence, errors, or omissions. It is most useful for professionals like
architects, engineers, consultants, lawyers, building designers, medical professionals,
and accountants.

• Management Liability - This insurance is there to protect your company’s directors and
officers against circumstances that aren’t usually covered under a public or general

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 liability policy, like allegations of wrongdoing, directed at the company’s managers,
directors and officers.

• Contractual Liability - This covers you and your business against contractual liabilities, or
those liabilities that you and your business would assume from entering into a contract
of any nature, like a lease, rental agreement, or other common business contracts. It will
cover you for things like financial losses and legal expenses.
2. Property Insurance Policies

Property Insurance covers you in case of any loss damage, or theft to your commercial
property, and its contents, whether it is a personal or rented business space.
• Building Insurance - A building insurance plan insures shops, buildings, offices, and other
commercial properties from fires, natural calamities, burglaries, and a number of other
damages to buildings.

• Consequential Loss (Fire) Insurance - A fire insurance covers expenses incurred due to
consequential damages of property due to fire breakouts. So, if your shop is damaged by
a fire, it will help you cover for any loss to your business and revenue that you might face
because of the damage to your shop. *Disclaimer - Fire Insurance is not a standalone
product. To avail this cover, you need to purchase Digit's SFSP policy with a Fire cover
add-on.
• Sign Board Insurance - This covers your business against any accidental loss or damage
to the signboards and hoardings that are placed outside and in public from dangers like
natural perils, fire, and theft. It also covers against legal liability in case the signboard is
the cause of any third-party damages.

• Plate Glass Insurance - A type of insurance policy that will protect your business against
any damage or breakage of large panes of glass on your commercial buildings, like shop
windows, glass doors, transparent walls, and more.

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 • Burglary Insurance - This burglary insurance policy covers you in case of theft of cash,
jewellery and other valuable products, as well as any losses and damages that can be
caused due to a burglary. *Disclaimer - Burglary Insurance is not a standalone product.
To avail this cover, you need to purchase Digit's SFSP policy with a Burglary add-on.

3. Money Insurance

It is there to help you protect your business's money and monetary transactions, including
cash, cheques, drafts, postal orders. You and your business will be protected in case of theft,
loss, or accidental damage to your money, while it is in transit or secured in a safe or cash
counter.
Know more about Money Insurance.

4. Fidelity Guarantee Insurance

This protects you and your business against any loss directly resulting from the dishonest acts
of your employees during the course of their employment. So, a fidelity insurance will protect
your business from any financial costs incurred as a result of dishonesty, theft or fraudulent
acts by employees.

5. Electronic Equipment Insurance

This will protect you in case your business’s electronic equipment faces any loss or material
damage to electronic equipment (which can include systems software). This includes costs of
repair or replacement, loss or damage to any external data, and the increased cost of working
when your equipment is out of commission.

6. Commercial Vehicle Insurance

A Commercial Vehicle Insurance policy will cover damages and losses caused to or by a
commercial vehicle and its owner-driver in situations like accidents, collisions, natural
calamities, fires, etc.

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If your business owns one or many vehicles, or involves the use of vehicles, such as cabs, this
coverage is essential. This type of insurance covers passenger carrying vehicles (like cabs,
autos, buses, etc.), goods carrying vehicles (like trucks, tempos, lorries, etc.) and any special
vehicles used for farming, mining or construction.

It is mandatory for all businesses to buy a commercial vehicle insurance for their vehicles, such
as for auto-rickshaws, cabs, school buses, tractors, commercial vans and trucks, amongst
others.
Know more about:
• Commercial Vehicle Insurance

• Taxi/Cab Insurance

• Auto Rickshaw Insurance

Truck Insurance

7. Worker’s Compensation Insurance

This policy is for employers when they provide compensation to their employees in case of
accidents that happen while they are on the job. It covers employees in the case of diseases,
bodily injury, disability, or death caused due to accidents in course of employment and helps
them to get the care they need.
By doing this, it enables employers to meet the requirements of the Workmen Compensation
Act and protection from lawsuits.
Know more about Workmen Compensation Insurance.

8. Group Health Insurance Policies

• Employee Health Insurance - An Employee Health Insurance is a health

insurance plan that covers the employees of an organization, under one
policy, where the premium is borne by the employer. The price for the same
is comparatively a lot less as compared to individual health insurance plans

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 and, it also benefits employers in tax reductions, therefore making it
beneficial for both the employer and employee.

• Group COVID–19 Cover - COVID-19 Group Protection is a health insurance

policy that is designed to cover employees during the coronavirus pandemic.
It provides coverage for any medical expenses that they may have during
treatment for COVID-19.

Define risk factors of our business:

1) Technical Risks:
• Accidents in factory or office.
• Property risk.
2) Physical Risks:
• Accidental death of employee.
• Car or bike accidents.
• Hospitalization cost of employee.

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 THE BREAKEVEN POINT OF AN BUSINESS IDEA

The breakeven formula for a business provides a dollar figure they need to break even. This can be
converted into units by calculating the contribution margin (unit sale price fewer variable costs). Dividing the
fixed costs by the contribution margin will provide how many units are needed to break even

The estimated cost for the installation of a fast-charging station is far higher than an A/C charging station. The
cost of electricity, civil work, manpower, maintenance and the charging equipment must all be factored into
the total capital investment, which according to Volttic EV
Charging Solutions, adds up to Rs 16.5 lakh for a Bharat DC01 Type 2 charging station (for CCStype charger, the
costs are higher, with the highest going up to Rs 40 lakh. With land leasing rates included, this would also mean
a 5-year running cost of Rs 31 lakh. With 8 hours of usage per day and a profit margin of Rs 3.5 per unit of
electricity, an operator can recover the hardware costs in 5 years, according to EV reporter. With 16 hours of
usage, the RoI can be achieved in the 3.5 year.

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