HACKING

THE COMPLETE GUIDE TO

GROWING YOUR PAGE IN

2020
ACADEMY OF WEALTH
 INTRODUCTION

We're not going to introduce you to Instagram and

waste your time with some stats that you already
know.

We're going straight to why you've even bothered

to download this e-book in the first place: you
want to grow your page and you want it FAST.

Let’s get this clear right from the start: if you’re

planning on gaining a million followers in the first
week, then this book isn’t for you. It took us over
3 months to gain our first 1,000 followers. And
let’s face it, it’s becoming way harder to grow your
page now more than ever.

I know that some of you have already downloaded

and read dozens of “how to hack Insta” e-books
with the hope to crack the code. This E-book won’t
guarantee you overnight success; however, it will
unveil golden tips that most influencers use and
many Instagram gurus are charging for because,
guess what? They Work!

So, let’s dive into it!

 TABLE OF CONTENT

Below are the 10 Instagram

Commandments to become an
influencer!

1. Viral Content
2. Hashtag Secrets
3. Engagement Groups
4. Professional Logo
5. Memorable Nametag
6. Captivating Theme
7. Perfect Bio
8. Powerful Stories
9. Winning Highlights
10. Compelling Captions

Bonus Chapter:
The secret strategy to explode
your growth in 2020!
1- VIRAL CONTENT
First, you need to decide on a niche (fashion,
business, diet, quotes…) and then you need to stick
to a sub-niche, this is key here, as this will make
your content more specific and unique, making it
hard for people not to follow you.

There is one and only reason behind fast growth:

VIRAL CONTENT. So how can you make your posts
go viral? You see, the truth is that no one can
really hack Instagram, Instagram has a team that is
constantly changing the rules and criteria of going
viral, which many call "algorithm".

But there are ways to play by the Instagram rules

and go viral.

You've heard it before: Content is King. Your posts

will never go viral NO MATTER WHAT if they’re
not:

1 .V a l u a b l e 2.Attractive

Your content is what's going to make or break your

page. If anyone tells you otherwise, they don't
know anything about Instagram. If your content is
valuable and attractive, it will have good
engagement. Remember, Instagram is a visual
platform. Your content will perform poorly if it's
unappealing to the eye, even if it has good info.

The best and most effective way to start is to

recreate viral content. These posts already went
viral so use them, but make sure to STICK TO
YOUR THEME. Add your touch every now and then
so your feed doesn’t look like every other page,
and remember to always CREDIT THE OWNER.
1- VIRAL CONTENT
Getting more likes and comments is not enough
anymore to hit the explore! The new metrics valued
by Instagram are now saves and shares .

The goal is to get as many shares as possible; This

is the most powerful way to going viral. More
shares means more exposure which will ultimately
give you a followers machine (yes when a post goes
viral you will get thousands of followers within one
week).

Here are some examples of some our viral posts:

That's it, Boom, we gained around 1000 Followers

from each post.

Note that the first one got 12700 Likes when we

only had 4000 Followers.
1- VIRAL CONTENT
So the question is how can you make a viral post?

TIP 1. Search for a viral post from a popular page

within your niche (preferably an old post).

TIP 2. Add a trending image (Peaky Blinders was

trending at that time). Use a picture of a celebrity
or infographics depending on the context. You can
also add a funny image instead. A humorous tone is
one of the oldest tricks that still work.

TIP 3. Make sure you use images that fit the context
of your post and have a fairly large size (Yes larger
images especially if they're portraits will grab the
audience. Always use HD images). Picking the right
images is really key here! You must stir emotions.

TIP 4. Post at least twice a day. Posting more than

once will substantially increase your chances of
getting discovered but you must maintain good
quality.

TIP 5. Use geotags (Tag a location) and tag yourself

in every post.

To design your post, you can start with Canva or

Crello which are beginner friendly for those of you
with no graphic design background.
2- HASHTAG SECRETS
Hashtags are your bridge to reach a new audience.
If you're not using them correctly, you will see little
to no results. Instagram allows you to use 30! Try to
always use 18-26.

You should stick to the below structure, often called

the staircase method.

1M+
posts
500K-1M
100K-500K posts
0-100K posts
posts

For each category you have to pick 4 tags - post

related (post specific) and 4 tags - niche related
(more general).

It’s vital that you pick the ones in which you can
easily rank in the top 9 (check the number of likes
of the top 9 posts).

Posting your hashtags in the caption or in the

comments won’t make a difference. If you choose to
put them in the caption, make sure to space them
out nicely so they don’t look messy and spammy.

To find good hashtags, look at what other same

niche accounts are using (Create an excel sheet of
all most used hashtags and use it as a reference, it
will save you plenty of time).
2- HASHTAG SECRETS
The challenging part is that you should not use the
same set of hashtags for every post. If you keep on
repeating the same hashtags over and over,
Instagram may consider you as a spam and may limit
your reach. So, make sure to always change and test
new hashtags, try different ones for each post (you
can stick to a few for a couple of posts but change
the majority). Instagram can really help you with this
by showing you the related hashtags to the one you
searched for. For example, below are the related
tags to #entrepreneurship.

Follow hashtags which are related to your category.

This way, you will have a chance to see the content
of those who are not part of your community at the
moment. Enhance your reach by engaging with
outside community content. This way, new users will
be able to find your profile and connect with you.
3- ENGAGEMENT GROUPS
They’re groups where every member is participating
in liking/commenting on others posts in exchange for
getting likes and comments on theirs. Groups within
Instagram are called DM groups.

Think of engagement groups as your Nitro that will

help you get 100 likes within an hour which will
ultimately help push your posts into the explore
page.

You can join paid groups that’ll get you in rounds of

engagements like Executive Mafia (EXM) and
PPNetwrok (participants will have 1 hour to engage
in each round). They’ll definitely help, but why pay
for something that you can actually get for FREE.

Yes, there are a lot of engagement groups on the

Telegram app that you can join for free, you just
have to search for them. At the end of this book, you
will find a list of Telegram groups that you could
instantly join.

This is an example of a free group

on Telegram, the group is named
DX30.... which means before you
add the link to your post you have
to like the previous 30. You can
find hundreds of groups for 50 -
100 and even more posts. Some
groups even engage in saves and
shares which are crucial to giving
you the edge.
Beware not to overuse them however, Instagram is
carefully monitoring any sign of overuse of these
groups. Aim at getting 100 likes within the first
hour; That will be plenty to boost your engagement.
More than that will get you banned, trust us.
4- PROFESSIONAL LOGO
It's crucial to have a professional Logo.

Here are 4 ways to design one that will guarantee

you a great first impression:

1. Use the first letter of your username.

2. Entire username (mostly used but hard to read).

3. Icon, preferably minimalist. Nailing an icon logo

will make you stand out from your less sophisticated
competitors and solidifies your place as a
contemporary brand.

4. Your signature (very common nowadays). Used by

top influencers like GaryVee. If done correctly, it
will make your brand feel illustrious.

If you need an outstanding Logo, you can hire

someone on Fiverr for 5$ or you could hit us up in
the DM if you want to build an outstanding identity.

Always use your logo as a watermark in your content

to give brand awareness and make it hard for others
to steal your content.
5- MEMORABLE NAMETAG
Many will tell you that the nametag is not that
important; we strongly disagree. The name you
choose for your page is as crucial as your logo. Think
of if as your website domain name. When people
search for you, it needs to be recognizable and pop
up right away. The way you craft your name will
determine a significant portion of your success on
Instagram because a great name will be easy to
remember. Unless you’re already a world-famous
brand, people should read your name and
immediately have a good idea of what your brand is
about.

1. You should aim for a nametag that has direct

keywords related to your niche but without sounding
cheesy.

2. If you’re planning to expand on multiple platforms

(Facebook, TikTok, Youtube..) you need to make sure
your name is available on all these platforms.

3. Try to avoid underscores, numbers and periods as

these will make it harder for people to search for
your name.

4. Keep it short and professional.

6- CAPTIVATING THEME
95 million photos and videos are shared on
Instagram every day. So, unless you’re a Kardashian,
you have to separate yourself from the rest. One of
the best ways to do this is to use new, gripping
colors and a good looking grid as your theme.

Below are 10 things to consider when designing your

theme:

1. Have a consistent background (use color

psychology to match your colors to your niche).

2. Use maximum 1 to 2 font types (your font type

must fit your profile and look seamless).

3. Stick to 3 primary colors at most.

4. Don’t use more than 1 to 2 accent colors.

5. Effectively mix icons or images with words.

6. Titles should be large and easy to read.

7. Use your brand logo and/or nametag in each post.

You can use Freepik.com, Pixabay.co, and Google to

download icons and vector images for free.

Bonus Tip: Don’t spend too much time creating each

post. Keep your posts simple, especially when you’re
starting out. By spending a long time on each post
you’re much more likely to find it time consuming
and give up. You’d be surprised at how fast people
scroll past pictures on their Instagram feed.

Don’t be a perfectionist always test and improve.

7- PERFECT BIO
Think of this as your selling pitch. The average user
will decide whether to follow you or not within the
first 3 seconds of visiting your page. So, it is your
job to make your bio as compelling as possible.
It should be short, well-structured and should clearly
explains the reasons to follow your page.

Here are the 4 points that should be covered in your

bio:

1 .T h e f i r s t p o i n t s h o u l d r e f l e c t y o u r n i c h e , w h a t y o u r
page is about (travel, health, entrepreneurship, etc).

2. The second point will narrow down your niche by

mentioning what type of content your user will
expect (motivation, quotes, funny videos, etc).

3. In the third point you’ll need to show WHY people

need to follow you, WHAT you can provide for them.

4. The last point should be a simple CTA (Call to

action) e.g. Follow for more, click the link below...

Bonus Tips:

Don’t stuff your bio with generic hashtags because

for search results, Instagram only considers Name
and Username fields. So, hashtags in bio won’t help
you appear in search results.

Use emojis to make your bio more friendly.

8- POWERFUL STORIES
Instagram stories can be a very effective way to
grow your page. Instagram only allows about an
average of 10% of your followers to actually see
your content. By adding a story, you have a better
chance of it showing up on your followers' recent IG
stories in which they may click on it to view.

TIP 1 Try to post a story every 3 hours, that way

you're boosting your chance of being the first story
that pops up on your followers' feed.

TIP 2 Share your new post in your story and hide the
content; this will make your followers curious to
check your new post.

TIP 3 Use the location tag and hashtag in your story

(don’t try to minimize them or hide them behind your
post because that doesn’t work anymore).

TIP 4 Polls Polls Polls ! Yes, they’re the most

effective and most engaging type of stories.
Use them to your advantage, post 2 each day!

TIP 5 Do Q&As that provoke discussions.

TIP 6 Post a Quiz at least once a week and make

sure to offer giveaways !

TIP 7 Post behind the scenes stories by going LIVE,

this is a great way to connect with followers and
build trust.
9- WINNING HIGHLIGHTS
Highlights are the movie trailers for your Instagram
feed. You can use this feature to group and save the
important content from your Instagram stories. By
showing off your business, your potential followers
may have more reasons to hit the “follow” button.

While Stories have a 24-hour lifespan, highlights

don’t have any time limit. They stay for an unlimited
amount of time unless you remove them manually.

Here are some ways to use Instagram Highlights:

1. If you are offering a service, you can include tips,

and tricks to impress new visitors.

2.If you are selling products relating to fashion, you

can create different channels for different products
lines and new arrivals.

3 .W h e n y o u r e c e i v e a n y p o s i t i v e r e v i e w f r o m
someone, it’s a good idea to include these reviews in
your Instagram highlights. That way, when someone
lands on your account, they can quickly get a sense
of how much other followers admire your work.

4. Add all your Quizzes and Q&As previously posted

in your stories.

5. Advertise your partnerships with other pages and

more importantly, with influencers; this way, you’ll
connect with many potential followers who may also
want to follow you.

Bonus Tip: Design highlight covers that match your

theme and logo, use your imagination, make them as
eye-catching (and on-brand) as possible.
10- COMPELLING CAPTION
Captions can stand for as much as a 50% increase in
engagement if done right. Captions are cut off in
users’ feeds after a few lines of text, so you need to
convey your key point or call to action right away.
Always put your @mentions and hashtags at the end.
Also, leading with the most important words is
essential here. Hook the reader in and give them a
reason to tap “More.”

The best way to do this is by asking questions. This

gives your audience a reason to answer, and they are
more likely to comment on the post. The more
tailored the caption is to the image, the better.

Make sure to spread your text nicely and always use

emojis to show your current mood, brand
personality, and add a blast to your captions.

Below you’ll see the format we usually use when

writing captions;

Invited people
to comment

Well spaced

Asked a question

Call to action

Your caption can be funny, serious, promotional but

it should always meld your brand voice with
Instagram's lighthearted tone.
BONUS CHAPTER
10-15 min before you post, pick 10 hashtags from
the ones you’re going to use. Go to the recent posts
of each hashtag then like and comment on 9 posts.

Give honest feedback without sounding spammy.

Don’t overdo it or you’ll get banned. Repeat the
same thing after 30 min from posting.

This will heavily impact your hashtag reach, instead

of reaching 3000 people you’ll be able to reach
15000. That’s 5x more!

This strategy is used by most influencers today and

is considered one the best tricks to explode your
account and gain an average of 300 followers daily!

Notice the difference! Our hashtag reach exploded

by using this strategy!
 CONCLUSION
My last advice for you is to just focus on creating
unique content instead of only worrying about your
followers count. Uniqueness is the secret word when
it comes to social media, this should be your main
focus.

Thank you for taking the time to read this guide and
we hope you’ll start implementing these tips right
away!

We’ll keep you updated with the latest strategies as

the algorithm changes; so make sure to move our
emails from junk to personal to stay up to date with
the latest Instagram secrets .

If you have any questions, make sure to contact us

on [email protected] or hit us up in
the DM @academy_of_wealth (We'll reply within a
few minutes).

We wish you the best growth!

 TELEGRAM GROUPS
After you download the Telegram app search for the
groups below, join some and follow their rules !

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 ABOUT THE AUTHOR
Academy of Wealth is an educational
platform aiming to reform the old
and obsolete educational system.
Our goal is to guide business owners
and entrepreneurs in their journey
and provide them with the necessary
tools to conquer the market and
create a profitable business.

We have a growing community,

make sure to follow us on

@academy_of_wealth @academyofwealth