Lecture 9 - COMM 203 202 2024W2
Lecture 9 - COMM 203 202 2024W2
1
• What causes performance deficiencies (competency gaps or other factors).
• Who needs training? (e.g., one representative, every employee)
o Task – Based on each division.
• Readiness for Training – When employee is ready.
o Basic cognitive ability – Communication, computer skills, teamwork.
• e.g., 50-year-old employee process computer information slowly.
o Motivation
o Supportive environment – Ensure the team can function with our absence.
• Plan and Design
o Clarify objectives
o In-House vs. Contracted Out
• In-House – From senior employee.
• Pros: Saves money (stipend), know where to emphasize, personal
(highly rewarding on a personal level).
• Contracted Out – From specialized training company.
• Cons: Focus on broader things.
o Training Methods
• Knowledge: Classroom
• Practical (e.g., interview practice); 1-on-1 practice.
• Retention Effectiveness – How to retain information.
o Retention Strategies – Reading (10%) -> Hearing (20%) -> Seeing (30%) -> Seeing +
hearing (40%) -> Participating (70%) -> Doing/Teaching (90%).
o Method used by Google – Teaching
• Cons: Promote culture of learning, raises morale, better performance.
• “Teach me something I don’t know” – To tests passion, authenticity.
o Critical thinking and problem solving is the number one skill companies look for.
o In the degree we learn: thinking logically and analytically.
• Measuring Results – Has the training met objectives. Level of assessment:
o Level 1: Personal satisfaction/opinion with the program.
o Level 2: Candidates acquired new skills.
o Level 3: Candidates have a positive change in behavior.
o Level 4: Change in behavior benefits the companies, tangible ROI.
4) Source of Training.
• Formal Education – MBA’s, Executive MBA, Executive Education.
• Companies Universities – Hamburger Universities (McDonald’s), Deloitte University.
• Mentorship & Coaching
o Mentor – Long-term career/life guidance.
• Benefit:
• Mentee: Expands network, kickstart career.
• Mentor: Gives back to the company.
• Finding Mentors: Join mentorship programs or shared hobbies (e.g., cycling).
• Securing Mentors: Plan logistics and scheduling ahead.
o Coach – Focus on specific skills or tasks.