OpenShift

Virtualization
Gateway to a Modern Application Platform,
On-Premises and in the Cloud
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Agenda
▸ The state of things ▸ Getting there
･ A bit of context ･ How can we sell this?

▸ Tell me more ▸ Questions

･ Why would a customer care? ･ Feedback is a gift!

▸ Features & stuff

･ The technical section

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OpenShift Virtualization

The state of
things

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Virtualization is here to stay

But not as we know it today

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Source: IDC Container Infrastructure Software Market Assessment: Container Deployment Forecast, 2022–2025
(IDC #US48670722, January 2022)
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Acquired and rebranded

But the rust remains

Highest quality vinyl!

Maybe a pressure
washer?

▸ Layoffs Engulf VMware After Broadcom Close, ‘Chaos’ for Partners in Sales Trenches
▸ 1 in 5 VMware Customers Plan To Jump off Its Stack Next Year

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Red Hat Virtualization has entered its maintenance phase

It’s happening

Maintenance Phase
Begins ELP Phase start EoL
RHV EoL Timeline

Aug 22 Aug 24 Aug 26

May 26
Optional RHV SHIFT Program for large customers
(>80 SKU’s) with bundled service and support
offering that provides CVE fixes for RHV while
migration to OCP Virt through Consulting
Create BU Guidance Ticket for more information

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OpenStack: The Next Generation

OpenStack Services on OpenShift

▸ Control plane natively hosted on OpenShift

･ Unified observability
･ Shared bare metal resource inventory
･ Highly scalable, deploy in minutes RHOSP Compute Nodes
OpenStack services pods
▸ External RHEL-based dataplane
･ Managed with Ansible Red Hat OpenShift Container Platform

Red Hat Enterprise Linux CoreOS

▸ Currently in dev preview

▸ GA planned for July 2024 OpenShift / OpenStack Bare Metal Resources

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Red Hat OpenShift Virtualization

The modern option for general purpose virtualization

▸ Unified platform ▸ Included feature

for virtual machines and containers of all OpenShift subscriptions
(OKE/OCP/OPP)
VMs Containers ▸ Consistent management
Red Hat tools, interfaces, and APIs ▸ Diverse ecosystem
OpenShift Virtualization of Red Hat & partner operators
▸ Performance and stability
Red Hat OpenShift of Linux, KVM, and qemu ▸ Includes Red Hat Enterprise
Container Platform Linux
▸ Healthy open source guest entitlements
Red Hat Enterprise Linux community
the KubeVirt project is a top 10 CNCF ▸ Supports Microsoft Windows
active project, with 190+ contributing guests through Microsoft SVVP
Physical machine companies

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When to sell what

Different products for different customers and use cases

Red Hat OpenStack Services on OpenShift OpenShift Virtualization

▸ Workloads & orchestration solutions built around ▸ General purpose Virtualization Environment (Data
OpenStack APIs Center, Edge, AWS, ROSA)
▸ Large scale IaaS ▸ VMs gain access to cloud native functionality and
▸ Multi-tenant infrastructure for traditional VMs and ecosystem of OpenShift
containerized applications

Other considerations

▸ Workforce expertise
▸ Deployment sizes
▸ Security requirements
▸ Lifecycle support
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For more information about the platform considerations for both offerings see the Enablement deck & FAQ.
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OpenShift Virtualization

Tell me more

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Migration Toolkit for Virtualization

Bringing traditional virtual machines into OpenShift

Migration tooling
▸ Migration Toolkit for Virtualization (MTV)
▸ Warm migration of VMs at scale
▸ Comes free with OpenShift Virtualization

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Modernize at your own pace

(and only as much as you want)

Direct path to cloud native

Legacy virtualization Infrastructure modernization DevOps and modernization

Apps in VMs Apps in VMs Apps in VMs or containers

Cloud native
Migrate
Cloud elasticity
Slow evolution Innovate at speed
and scalability

Increasing costs Reduce operating cost Higher annual revenue

Increase IT efficiency
Developer productivity Increased developer output
and reliability

Speed of Infrastructure Deployment | Speed of Application Development

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Virtualized application provisioning - the old way

1 - 2 weeks … maybe more

Virtual Machine Execute workflow Execute workflow Execute workflow Execute workflow Execute workflow
▸ CPU: 4 vCPU, 1 core ▸ Review & approve ▸ Review & approve ▸ Review & approve ▸ Review & approve ▸ Review & approve
▸ Memory: 16GB ▸ Assign IP & hostname ▸ Allocate volumes ▸ Install JBoss 7.4u11 ▸ Install security tools ▸ Configure LB & DNS
▸ Disk: 30 GB ▸ Configure DNS (host) ▸ Whitelist source IP ▸ Configure MW ▸ VM hardening ▸ Configure FW
▸ OS: RHEL
Additional filesystems
▸ data: 500GB, disk
▸ logs: 100GB, partition
Application platform
▸ JBoss 7.4 Update 11 Networking Storage Platform Security Networking
team team team team team
Firewall rules
(1-3 days) (1-2 days) (1-2 days) (2-4 days) (2-7 days)
▸ Ingress: SSH, HTTPS
▸ Egress: *.redhat.com
DNS & LB
▸ api.service.org
▸ Healthcheck: HTTPS port Execute workflow
▸ Review & approve
▸ Queue to networking & storage teams
▸ Create VM from virtualization template and custom parameters
▸ Add disks and partitions and re-configure OS with custom filesystems
▸ Install corporate tools and configure default users and permissions
▸ Queue to platform team
VM Ready?
Request for a Virtualization ▸ Queue to security team
new Virtual team
▸ Queue to networking team
Machine (1-3 days)
▸ Hand over the VM: IP, credentials and metadata

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Virtualized application provisioning - the cloud native way

A matter of minutes

Virtual Machine
▸ CPU: 4 vCPU, 1 core
▸ Memory: 16GB
▸ Disk: 30 GB Network Security Storage
Pipeline and automation VM template VM image cloud-init
▸ OS: RHEL
Additional filesystems
▸ data: 500GB, disk
▸ logs: 100GB, partition
Application platform
▸ JBoss 7.4 Update 11
Firewall rules VM Ready?
▸ Ingress: SSH, HTTPS Ansible OpenShift Pipelines OpenShift OpenShift Platform
▸ Egress: *.redhat.com Automation Virtualization
Request for a new
DNS & LB Virtual Machine
▸ api.service.org
▸ Healthcheck: HTTPS port

Automate VM image Automatically deploy Manage networks,

builds & updates VMs from code (Git storage, load balancers,
repos) etc.

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Cloud-like VM creation
Traditional virtualization OpenShift Virtualization

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Operating system updates

Traditional virtualization OpenShift Virtualization

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But wait … there’s more!

A plethora of features

By making virtual machines “good citizens” of Kubernetes, OpenShift Virtualization allows

virtualized workloads to leverage the huge ecosystem of OpenShift (and Kubernetes)
features and products.

● ServiceMesh
● Network policy
● Multus for multiple networks
● Storage classes and CSI drivers
● Metrics and observability
● … plus the huge ecosystem

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Sidebar
A brief interlude

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OpenShift Virtualization

Features & stuff

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OpenShift Virtualization is evolving rapidly

OCP OCP
RHV RHV
Virt 4.14 Virt 4.14
Software defined storage Mixed VM and Container Environment

Public Cloud Integrations Software Defined Networking

Multi-tenant capabilities for resources Observability

Scale out multi-tenant clusters Density

Storage integrations/acceleration Workload Scalability

Backup Integrations Infrastructure HA

Disaster Recovery Integrations Hotplug

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Key feature status

(continued on next slide)

Currently Supported <6 months Long term

Memory Management

∙ Memory hot add (TP) ∙ SWAP for higher density with safe
• Free page reporting and KSM (4.14)
memory overcommit (GA)
∙ Memory hot add (GA)
∙ Memory hot remove (GA)

CPU Management

• CPU overcommit - static cluster wide ratio • CPU hot add (GA)
• CPU hot remove - Linux
only (GA)

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Storage Current <6 months Long term

Storage CSI Dell, NetApp, Pure / Portworx, Hitachi VSP, HPE 3PAR / Alletra 9K
OpenShift Data Foundation (ODF), IBM Fusion HCI,
HPE Nimble / Alletra 5K

Backup OpenShift API for Data Protection (OADP) NetApp Astra Dell PowerProtect Data
Kasten by Veeam, Trilio, Storware Manager

Async DR Portworx, Kasten by Veeam ODF Dell, NetApp, Hitachi

Metro DR Portworx, ODF (Tech Preview) ODF (GA) Dell, NetApp, Hitachi

Storage Class Migration Migration Toolkit for Containers, Trilio Native Storage Migration Native Storage Migration (GA)
(TP)

Public Cloud

AWS ROSA (with FSxN, Portworx) (GA) OCI

AWS Bare metal (GA)
IBM IBM Bare metal (TP)

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OpenShift provides a modern application platform

So much more than a hypervisor

Virtualized and
Multi-cluster Consistent Automated build CI/CD App logs and
containerized Load balancing
management environments and deployment pipelines metrics
workloads

Software-
Self-service Micro- Cost Software-
defined Service mesh
provisioning segmentation management defined storage
networking

Virtual machine Configuration

GitOps
management management

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OpenShift Virtualization

Getting there

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Where to sell this?

Use your time wisely

Customer profile Use cases

▸ Shares cloud native virtualization vision ▸ Almost anything (technically)

▸ Existing virtualization team at least ▸ OpenShift on legacy virtualization
somewhat flexible ･ Hosted control planes
▸ Embraces (or wants to embrace) DevOps ▸ Hybrid workloads
▸ Familiar with OpenShift (or Kubernetes) ▸ Modernize at your own pace
▸ RHEL VDC customers ･ E.g. Windows VMs
▸ “Cloud native” VMs
･ stateless applications
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･ horizontally scalable
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Boiling the ocean

(don’t)

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Decision maker personas

Help your customer see the value of advancing through the quadrants

THE VISIONARY - focused on capabilities THE IMPROVER - focused on agility

I want my customers to want my service! I’ve already embraced automation and
I want to unify and mature my organization, leverage containers, and I want my virtualization to work
automation and self service, and adopt site reliability the same way!
engineering and DevOps!!

THE PENNY-PINCHER - focused on cost THE FIXER-UPPER - focused on risk

Give me a lower-cost replacement ASAP!!! I have problems with my existing environment.
Tell me how to fix it !!

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 CONFIDENTIAL Red Hat associate and
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Decision maker personas

Help your customer see the value of advancing through the quadrants

THE VISIONARY - focused on capabilities THE IMPROVER - focused on agility

I want my customers to want my service! I’ve already embraced automation and
Go for it!!!! containers, and I want my virtualization to work
I want to unify and mature my organization, leverage
automation and self service, and adopt site reliability the same way!
engineering and DevOps!!

THE PENNY-PINCHER - focused on cost THE FIXER-UPPER - focused on risk

Give me a lower-cost replacement ASAP!!! I have problems with my existing environment.
Tell me how to fix it !!

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 CONFIDENTIAL Red Hat associate and
Getting there NDA partner use only, no further distribution

Decision maker personas

Help your customer see the value of advancing through the quadrants

THE VISIONARY - focused on capabilities THE IMPROVER - focused on agility

I want my customers to want my service! Looking
I’ve already embraced automation and
Go for it!!!! containers, and I want my virtualization to work
I want to unify and mature my organization, leverage good!!
automation and self service, and adopt site reliability the same way!
engineering and DevOps!!

THE PENNY-PINCHER - focused on cost THE FIXER-UPPER - focused on risk

Give me a lower-cost replacement ASAP!!! I have problems with my existing environment.
Tell me how to fix it !!

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 CONFIDENTIAL Red Hat associate and
Getting there NDA partner use only, no further distribution

Decision maker personas

Help your customer see the value of advancing through the quadrants

THE VISIONARY - focused on capabilities THE IMPROVER - focused on agility

I want my customers to want my service! Looking
I’ve already embraced automation and
Go for it!!!! containers, and I want my virtualization to work
I want to unify and mature my organization, leverage good!!
automation and self service, and adopt site reliability the same way!
engineering and DevOps!!

THE PENNY-PINCHER - focused on cost THE FIXER-UPPER - focused on risk

Give me a lower-cost replacement ASAP!!! I have problems with my existing environment.
Caution!
Tell me how to fix it !!

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 CONFIDENTIAL Red Hat associate and
Getting there NDA partner use only, no further distribution

Decision maker personas

Help your customer see the value of advancing through the quadrants

THE VISIONARY - focused on capabilities THE IMPROVER - focused on agility

I want my customers to want my service! Looking
I’ve already embraced automation and
Go for it!!!! containers, and I want my virtualization to work
I want to unify and mature my organization, leverage good!!
automation and self service, and adopt site reliability the same way!
engineering and DevOps!!

THE PENNY-PINCHER - focused on cost THE FIXER-UPPER - focused on risk

Give me a lower-cost replacement ASAP!!! I have problems with my existing environment.
DANGER!!! Caution!
Tell me how to fix it !!

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What do to when
The right tactic, at the right time, with the right people

Engage the Customer Strategy Session Customer Workshop Path Forward

Identify at least two key Set up a strategy session with Let the customer get Validate buy-in for the next
incentives that the customer key leaders at the customer. hands-on with the OpenShift steps.
has to move away from (Remember the decision Virtualization roadshow.
● Build an inventory of
VMware. maker personas.) candidate workloads
Run the 5-hour lab at the
and critical functionality.
Present what other customers customer location or set up a
● Conduct a discovery
are doing here. multi-customer event through
workshop or proof of
field marketing.
concept to ensure
Read more here. success.

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Leverage our partners

On premises and in the cloud

Storage Fusion

On premises Public cloud

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Resources to check out

● Managing Virtual Machines with Red Hat OpenShift Virtualization

(DO316)
● OpenShift Virtualization Sales tactic
● Red Hat Internal Slack Forum
● OpenShift Virtualization Content Kit
● OpenShift Virtualization roadshow

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Questions?
Snarky comments are also welcome

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Migration Toolkits

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