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Sampling Chapter

Sampling is the process of studying a population by gathering and analyzing data, with various techniques available for effective results. The two main types of sampling methods are probability sampling, which involves random selection, and non-probability sampling, which relies on subjective judgment. Each type has its own techniques, including simple random sampling, systematic sampling, convenience sampling, and snowball sampling, among others.

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2 views2 pages

Sampling Chapter

Sampling is the process of studying a population by gathering and analyzing data, with various techniques available for effective results. The two main types of sampling methods are probability sampling, which involves random selection, and non-probability sampling, which relies on subjective judgment. Each type has its own techniques, including simple random sampling, systematic sampling, convenience sampling, and snowball sampling, among others.

Uploaded by

Salman Khan
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Define sampling : the sampling method or sampling technique is the process of

studying the population by gathering information and analyzing that data. It is the
basis of the data where the sample space is enormous. There are several different
sampling techniques available, and they can be subdivided into two groups. All these
methods of sampling may involve specifically targeting hard or approach to reach
groups.

Types of Sampling Method


In Statistics, there are different sampling techniques available to get relevant results
from the population. The two different types of sampling methods are::

 Probability Sampling
 Non-probability Sampling

What is Probability Sampling?


The probability sampling method utilizes some form of random selection. In this
method, all the eligible individuals have a chance of selecting the sample from the
whole sample space. This method is more time consuming and expensive than the
non-probability sampling method. The benefit of using probability sampling is that it
guarantees the sample that should be the representative of the population.

 Simple Random Sampling


 In simple random sampling technique, every item in the population has
an equal and likely chance of being selected in the sample. Since the
item selection entirely depends on the chance, this method is known as
“Method of chance Selection”. As the sample size is large, and the item
is chosen randomly, it is known as “Representative Sampling”.
 Systematic Sampling
 In the systematic sampling method, the items are selected from the
target population by selecting the random selection point and selecting
the other methods after a fixed sample interval. It is calculated by
dividing the total population size by the desired population size.
 Stratified Sampling
 In a stratified sampling method, the total population is divided into
smaller groups to complete the sampling process. The small group is
formed based on a few characteristics in the population. After
separating the population into a smaller group, the statisticians
randomly select the sample.

 Clustered Sampling

 In the clustered sampling method, the cluster or group of people are


formed from the population set. The group has similar significatory
characteristics. Also, they have an equal chance of being a part of the
sample. This method uses simple random sampling for the cluster of
population.

What is Non-Probability Sampling?


The non-probability sampling method is a technique in which the researcher selects
the sample based on subjective judgment rather than the random selection. In this
method, not all the members of the population have a chance to participate in the
study.

 Convenience Sampling
 In a convenience sampling method, the samples are selected
from the population directly because they are conveniently
available for the researcher. The samples are easy to select, and
the researcher did not choose the sample that outlines the
entire.
 Consecutive Sampling
 Consecutive sampling is similar to convenience sampling with a
slight variation. The researcher picks a single person or a group
of people for sampling. Then the researcher researches for a
period of time to analyze the result and move to another group.
 Quota Sampling
 In the quota sampling method, the researcher forms a sample
that involves the individuals to represent the population based
on specific traits or qualities. The researcher chooses the sample
subsets that bring the useful collection of data that generalizes
the entire population.
 Purposive or Judgmental Sampling
In purposive sampling, the samples are selected only based on
the researcher’s knowledge. As their knowledge is instrumental
in creating the samples, there are the chances of obtaining
highly accurate answers with a minimum marginal error. It is
also known as judgmental sampling or authoritative sampling.
 Snowball Sampling
Snowball sampling is also known as a chain-referral sampling
technique. In this method, the samples have traits that are
difficult to find. So, each identified member of a population is
asked to find the other sampling units. Those sampling units
also belong to the same targeted population.

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