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E Commerce Practicum Quiz

The document contains a quiz for an e-commerce practicum with questions about key concepts in e-commerce. It tests the student's knowledge of topics like types of websites, features that enable user interaction, marketing strategies, and technologies used to conduct business online through intranets, extranets and the internet.

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nblroshan
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368 views2 pages

E Commerce Practicum Quiz

The document contains a quiz for an e-commerce practicum with questions about key concepts in e-commerce. It tests the student's knowledge of topics like types of websites, features that enable user interaction, marketing strategies, and technologies used to conduct business online through intranets, extranets and the internet.

Uploaded by

nblroshan
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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QUIZ for E-Commerce Practicum

Student Name:

Roll No:
The type of website that is designed to build customer goodwill and to supplement other sales channels rather then sell the company's products 6 directly is known as a ______________ website. customer service corporate marketing click-and-mortar The type of website that engages consumers in interactions that will move 7 them closer to a direct purchase is known as a ______________ website. corporate customer service marketing interactive When preparing a website, designers should ensure that the site enables userto-user communication. This design feature is known as 8 __________________. commerce connection community context ______________ Marketing is the Internet version of word-of-mouth 9 marketing.

_____________ are networks that connect people within a company to each 1 other and to the company network. Extranets Internets Intranets Bitstreams _______________ is the encompassing term that involves the use of electronic platforms - intranets, extranets and the Internet - to conduct a 2 company's business. E-procurement E-commerce E-business E-marketing 3 Which of the following is not one of the benefits of e-commerce to sellers? E-commerce is a powerful tool for customer relationship building. E-commerce offers greater flexibility in meeting customer needs. E-commerce can help to reduce costs. E-commerce increases the net cost per contact.

The E-commerce domain that involves business activity initiated by the 4 consumer and targeted to businesses is known as: Visceral Consumer to Business (C2B). Virtual Business to Consumer (B2C). Viral Consumer to Consumer (C2C). Virile Business to Business (B2B). Websites upon which members can congregate online and exchange views on A ______________ is a B2B trading network that links a particular seller with 10 issues of common interest are known as ______________. 5 its own trading partners. web casts virtual network e-marketing private trading network web communities web community virtual communities bitstream 11 Public Key of the receiver is used to-------------------.

QUIZ for E-Commerce Practicum

Student Name:

Roll No:

a.Decrypt the message b.Encrypt the message c.Scramble the message d.None of the mentioned options 12 EFT stands for Electronic finance transfer easy fund transfer electronic fund transfer electivity fun transfer 13 SSL stands for Secure Socket Layer Security Service Layer Sub Secured Length None of these 14 In, there is no direct contact with the end users B2B B2C C2C All

a. Security and privacy concerns that deter customers from buying. b. Difficulty obtaining venture capital. c. Order fulfillment requirements of large-scale B2C. d. Unresolved taxation, public policy, and legal issues. A technology that is used to electronically transfer routine documents, such as 18 invoices and purchase orders, and for financial transactions is ___________. a. Electronic funds transfer b. Exchange-to-exchange c. Electronic data interchange d. Peer-to-peer An electronic storefront includes several mechanisms that are necessary for 19 conducting the sale. The most common mechanisms include each of the following EXCEPT: a. an electronic catalog; b. a search engine c. a supply chain d. a payment gateway A(n) ____________ is an order-processing technology that allows customers Large companies establish connections between their e-commerce software 20 to accumulate items they wish to buy while they continue to shop. and their existing accounting system by using a type of software called 15 ________. a. intelligent agent Shareware b. e-fulfillment agent Freeware c. electronic shopping cart Middleware d. merchant server None According to the __________________ revenue model, customers page a 16 fixed amount, usually monthly, to receive some type of service. a. subscription fees b. advertising fees c. affiliate fees d. transaction fees 17 Which of the following is a technological limitation of EC?

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