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Assignment II

The document outlines key concepts in Technology and Innovation Management, focusing on the importance of aligning technology strategy with business goals, ensuring accessibility, and leveraging technology for competitive advantage. It emphasizes user-centric design, scalability, and the role of R&D in fostering innovation. Additionally, it discusses methods for evaluating technology management practices and the impact of emerging technologies on industries.

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sandeep kumar
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2 views

Assignment II

The document outlines key concepts in Technology and Innovation Management, focusing on the importance of aligning technology strategy with business goals, ensuring accessibility, and leveraging technology for competitive advantage. It emphasizes user-centric design, scalability, and the role of R&D in fostering innovation. Additionally, it discusses methods for evaluating technology management practices and the impact of emerging technologies on industries.

Uploaded by

sandeep kumar
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Assignment II

Name :
Subject : Technology and Innovation Management
EMBA: IV Sem

Que 1: . Define technology strategy. Why is it important for organizations to align technology strategy
with business goals? Provide examples.

Ans 1:

Definition:Technology strategy is a plan that outlines how technology will support and shape an
organization's overall business strategy.

Importance of Alignment:

- Ensures tech investments drive business value


- Avoids wasteful spending on misaligned tools
- Supports long-term growth, innovation, and competitiveness

Examples:

Amazon aligns its tech strategy (cloud computing, AI) with goals of speed, scalability, and
customer satisfaction.

Netflix uses tech for personalized recommendations, aligning with its goal to enhance user
experience and engagement.

Que 2: What are the key elements of an accessible technology strategy? How can organizations ensure
inclusivity and scalability in their technology solutions?

Ans 2: Key Elements:

 User-centric design
 Accessibility standards (e.g., WCAG)
 Cloud-based infrastructure
 Data privacy and security policies
 Integration with existing systems
 Scalability to support growth

Ensuring Inclusivity & Scalability:


 Design for diverse abilities (e.g., screen readers, keyboard navigation)
 Test with real users from different backgrounds
 Use cloud platforms to scale infrastructure (e.g., AWS, Azure)
 Maintain flexible APIs for integration and expansion

Example: Microsoft integrates accessibility across its products, such as inclusive design in
Office 365 and accessibility features in Windows.

Que 3 : . Explain the concept of competitive advantage. How can differentiation and cost leadership
strategies be achieved through technology? Use case studies to support your answer.

Que 4: What is the value chain? Discuss how technology can enhance both primary and support
activities in the value chain.

Que 5: . Describe the role of technology forecasting in strategic planning. How can predictive analytics
be used to anticipate technological trends?

Que 6: Discuss the importance of R&D in technology management. How does R&D contribute to
innovation and competitive advantage? Give examples of successful R&D initiatives.

Que 7 : What methods can organizations use to evaluate their technology management practices?
Compare two frameworks such as balanced scorecard and SWOT analysis.

Que 8: What risks are associated with technology management? Propose strategies to mitigate these
risks using examples from industries like healthcare or manufacturing.

Que 9: . How can organizations measure the ROI of technology investments? Provide metrics or
indicators for effective evaluation.

Que 10: Discuss how emerging technologies such as AI, block chain, or IoT are transforming industry
landscapes. Provide specific examples to illustrate your answer.

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